List of Optimizely Recommendations Customers
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Since 2010, our global team of researchers has been studying Optimizely Recommendations customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Optimizely Recommendations for Personalization and Product Recommendations from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Optimizely Recommendations for Personalization and Product Recommendations include: lyondellbasell US, a United States based Oil, Gas and Chemicals organisation with 19300 employees and revenues of $50.45 billion, Takeda, a Japan based Life Sciences organisation with 47455 employees and revenues of $30.24 billion, Vattenfall, a Sweden based Utilities organisation with 20000 employees and revenues of $22.64 billion, Novartis United States, a United States based Life Sciences organisation with 12603 employees and revenues of $21.15 billion, Arla Foods, a Denmark based Consumer Packaged Goods organisation with 20907 employees and revenues of $14.95 billion and many others.
Contact us if you need a completed and verified list of companies using Optimizely Recommendations, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Optimizely Recommendations customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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313@somerset | Consumer Packaged Goods | 10 | $2M | Singapore | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
In 2022, 313@somerset implemented Optimizely Recommendations to add an on-site personalization layer, aligning the deployment with the Personalization and Product Recommendations category. The Optimizely Recommendations deployment is focused on web storefront product discovery and merchandising workflows for the retailer's public website.
Configuration centered on catalog-driven recommenders, model-driven suggestion slots, and business rule controls for merchandising priority. The implementation included setup of recommendation widgets on product detail pages and category pages, tuning of recommendation logic for product affinity, and readiness for A/B testing of recommendation placements.
Integrations were limited to embedding Optimizely Recommendations into the ecommerce storefront, connecting to the product catalog feed, and streaming click and conversion events into onsite analytics for monitoring. Operational ownership sits with merchandising and marketing functions, with governance processes established for rule approvals, content review, and merchandising overrides to control recommendation behavior.
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Adage Technologies | Professional Services | 100 | $10M | United States | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2023 | n/a |
In 2023, Adage Technologies implemented Optimizely Recommendations on its public website. The deployment uses Optimizely Recommendations in the Personalization and Product Recommendations category to deliver algorithmic product suggestions and configurable merchandising controls for site merchandising and digital marketing functions.
The implementation follows a cloud SaaS pattern, with client side instrumentation embedding Optimizely Recommendations into product detail and listing pages, combining algorithmic recommendation models with manual rule sets and merchandising overrides. Operational ownership is centered in digital marketing and merchandising teams, and the rollout was staged across site zones with editorial governance applied to recommendation taxonomies and rule configuration. Telemetry from Optimizely Recommendations is used to monitor placement performance and tune model and rule parameters over time.
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ADM Brazil | Consumer Packaged Goods | 5000 | $4.0B | Brazil | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
In 2022, ADM Brazil deployed Optimizely Recommendations on its public website. Optimizely Recommendations is implemented as the Personalization and Product Recommendations layer to surface product suggestions and personalized merchandising across ADM Brazil’s digital storefront.
The deployment uses a cloud delivered recommendation service embedded in site pages and driven by API decisioning, enabling product recommendation rails, context aware suggestions, and rule based merchandising controls typical for the category. The Optimizely Recommendations implementation exposes console based configuration for merchandising and content teams, supporting catalog driven recommendation strategies and segmentation oriented targeting.
Operational responsibility is concentrated in e-commerce, digital marketing, and merchandising functions on the ADM Brazil website, with those teams using the Optimizely Recommendations management interfaces to configure rules, targeting, and creative placements. Governance is centered on ongoing configuration and editorial control rather than platform integration work, aligning the Personalization and Product Recommendations capability to site level commerce and marketing workflows.
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Consumer Packaged Goods | 300 | $600M | Switzerland | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
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Consumer Packaged Goods | 120 | $10M | Mexico | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
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Consumer Packaged Goods | 200 | $25M | Netherlands | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
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Healthcare | 38 | $5M | United States | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
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Banking and Financial Services | 10 | $1M | United States | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
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Life Sciences | 1300 | $358M | Australia | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2021 | n/a |
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Manufacturing | 600 | $80M | Brazil | Optimizely | Optimizely Recommendations | Personalization and Product Recommendations | 2022 | n/a |
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Buyer Intent: Companies Evaluating Optimizely Recommendations
- Hg Capital US, a United States based Banking and Financial Services organization with 280 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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