List of Oracle OPERA Cloud Sales and Event Management Customers
Oracle
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Austin, 78741, TX,
United States
Austin, 78741, TX,
United States
1 737-867-1000
Professional Services
162000
$57.4B
Since 2010, our global team of researchers has been studying Oracle OPERA Cloud Sales and Event Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Oracle OPERA Cloud Sales and Event Management for Event Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Oracle OPERA Cloud Sales and Event Management for Event Management include: Marriott International, a United States based Leisure and Hospitality organisation with 418000 employees and revenues of $25.10 billion, Accor, a France based Leisure and Hospitality organisation with 360000 employees and revenues of $5.80 billion, Banff Park Lodge Canada, a Canada based Leisure and Hospitality organisation with 150 employees and revenues of $12.0 million, Inn at Serenbe United States, a United States based Leisure and Hospitality organisation with 45 employees and revenues of $3.0 million and many others.
Contact us if you need a completed and verified list of companies using Oracle OPERA Cloud Sales and Event Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Accor | Leisure and Hospitality | 360000 | $5.8B | France | Oracle | Oracle OPERA Cloud Sales and Event Management | Event Management | 2025 | n/a |
In 2025 Accor standardized on Oracle OPERA Cloud Sales and Event Management across its 5,600 hotels in 110 countries to create a digital meetings and events ecosystem and maximize meetings and events revenue. The selection was announced in May 2025, with a soft launch planned for late 2025 and full functionality expected in early 2026, signaling a phased global rollout tied to hotel sales and event management operations.
The deployment centers on Event Management capabilities in Oracle OPERA Cloud Sales and Event Management, focused on centralized management of meetings and events sales workflows. Core functional areas implemented include event and room block booking, group sales and RFP processing, function space inventory and allocation, contract and rate configuration, and event reporting and analytics, aligned to common meetings and events processes.
Implementation is scoped to the sales and event management process area and operates at global scale across Accor property operations, revenue management, and event sales teams. The solution is delivered as a cloud platform, enabling standardized configuration, centralized catalog and pricing templates, and consistent transactional workflows for event planners across regions.
Governance and rollout are structured as a phased program under corporate sales and operations leadership, with the May 2025 announcement marking the program start, a soft launch in late 2025 for initial properties, and full capability availability expected in early 2026. The target outcome is a unified digital meetings and events ecosystem to support consistent sales execution and to maximize meetings and events revenue across Accor’s global estate.
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Banff Park Lodge Canada | Leisure and Hospitality | 150 | $12M | Canada | Oracle | Oracle OPERA Cloud Sales and Event Management | Event Management | 2019 | n/a |
In 2019, Banff Park Lodge Canada implemented Oracle OPERA Cloud Sales and Event Management to streamline sales, catering and event operations. The property added Oracle OPERA Cloud Sales and Event Management in December 2019 and designated the deployment to support Event Management workflows across sales and catering/event management at the Banff site in Canada. The implementation prioritized mobile access for sales staff to reduce manual data entry and consolidate event and catering details within a single event management record.
Configuration emphasized sales and catering modules, banquet event order workflows and mobile-enabled sales tools to align core Event Management functions with onsite event operations. The December 2019 rollout included process changes designed to eliminate duplicate data entry between sales and catering teams. Reported outcomes from the deployment were improved mobile access for sales staff and time savings from eliminated duplicate data entry.
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Inn at Serenbe United States | Leisure and Hospitality | 45 | $3M | United States | Oracle | Oracle OPERA Cloud Sales and Event Management | Event Management | 2019 | n/a |
In 2019, Inn at Serenbe implemented Oracle OPERA Cloud Sales and Event Management to manage group and event bookings at its single United States property. Oracle named Inn at Serenbe as an early adopter in a March 2020 press release, indicating the cloud deployment began in or before 2019 and that the property was an initial production user of the vendor solution.
The deployment focused on Event Management functionality, configuring core sales and event workflows common to the category such as group block management, event planning and function management, contract and billing workflows, and linkage between group reservations and sales records. Oracle OPERA Cloud Sales and Event Management was provisioned as a cloud SaaS solution with centralized booking workflows and role based security, scaled to a boutique property operational model rather than an enterprise multi property architecture.
Operational coverage included the inn's sales, events, front office and catering workflows within the United States, with governance changes to standardize event intake, contracting and execution processes across guest and group bookings. According to the vendor announcement, the solution is used to manage group and event bookings and better serve guests and groups, reflecting outcomes attributable to the Oracle OPERA Cloud Sales and Event Management deployment at Inn at Serenbe.
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Marriott International | Leisure and Hospitality | 418000 | $25.1B | United States | Oracle | Oracle OPERA Cloud Sales and Event Management | Event Management | 2023 | n/a |
In 2023 Marriott International implemented Oracle OPERA Cloud Sales and Event Management across its luxury, premium, select service, and midscale properties as part of a broader adoption of Oracle Hospitality OPERA Cloud Property Management and Sales and Event Management to centralize event and group sales operations. The deployment is positioned to standardize event workflows and booking lifecycle management across Marriott operated and franchised hotels and licensed vacation ownership resorts worldwide, aligning Event Management capabilities with property operations.
Oracle OPERA Cloud Sales and Event Management was configured to support core Event Management functions including group and transient event capture, contract and banquet event order generation, catering and function setup, event inventory and space allocation, and event billing and invoicing workflows. Configuration emphasized standardized templates for group contracting, automated BEO generation and consolidated sales account management to streamline event planning and execution across brand tiers.
The implementation integrates with Oracle OPERA Cloud Property Management for room and space availability and with Oracle Fusion Cloud HCM, which Marriott already uses to support its global workforce. The solution was deployed within a multicloud operational model leveraging Oracle Cloud Infrastructure alongside Microsoft Azure, using cloud-to-cloud connectivity and API-based integration patterns to share master data, entitlements, and operational event records between property management, HR, and corporate systems.
Governance was structured to centralize configuration and policy controls while preserving property-level operations, using role-based access controls for event planners, sales teams, and revenue managers. Rollout planning targeted brand- and service-level consistency, with standardized templates, approval workflows, and audit trails to support franchise and managed property operating models and to enforce consistent sales and event processes across regions.
Operational scope explicitly covered Marriott operated and franchised hotels and licensed vacation ownership resorts, aligning Oracle OPERA Cloud Sales and Event Management with existing cloud investments. The implementation connects Event Management to property operations and workforce systems, enabling a unified operational platform for sales, event execution, and property-level coordination.
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Buyer Intent: Companies Evaluating Oracle OPERA Cloud Sales and Event Management
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FAQ - APPS RUN THE WORLD Oracle OPERA Cloud Sales and Event Management Coverage
Oracle OPERA Cloud Sales and Event Management is a Event Management solution from Oracle.
Companies worldwide use Oracle OPERA Cloud Sales and Event Management, from small firms to large enterprises across 21+ industries.
Organizations such as Marriott International, Accor, Banff Park Lodge Canada and Inn at Serenbe United States are recorded users of
Oracle OPERA Cloud Sales and Event Management for Event Management.
Companies using Oracle OPERA Cloud Sales and Event Management are most concentrated in Leisure and Hospitality, with adoption spanning over 21 industries.
Companies using Oracle OPERA Cloud Sales and Event Management are most concentrated in United States, France and Canada, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Oracle OPERA Cloud Sales and Event Management across Americas, EMEA, and APAC.
Companies using Oracle OPERA Cloud Sales and Event Management range from small businesses with 0-100 employees - 25%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 50%.
Customers of Oracle OPERA Cloud Sales and Event Management include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Oracle OPERA Cloud Sales and Event Management customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Event Management.