List of Personalization Cloud Customers
Taipei City, 110,
Taiwan
Since 2010, our global team of researchers has been studying Personalization Cloud customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Personalization Cloud for Personalization and Product Recommendations from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Personalization Cloud for Personalization and Product Recommendations include: Carrefour Italia, a Italy based Retail organisation with 10000 employees and revenues of $4.20 billion, Rev Edition Thailand, a Thailand based Retail organisation with 300 employees and revenues of $30.0 million, K&K Fashion Vietnam, a Vietnam based Retail organisation with 120 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Personalization Cloud, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Personalization Cloud customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Carrefour Italia | Retail | 10000 | $4.2B | Italy | Appier | Personalization Cloud | Personalization and Product Recommendations | 2024 | n/a |
In 2024, Carrefour Italia implemented Appier Personalization Cloud as part of its e-commerce and digital marketing strategy in Italy. The deployment targeted online buyer hesitation using the AiDeal capability inside Personalization Cloud, aligning with the Personalization and Product Recommendations category for session level offer optimization.
AiDeal was configured to detect high intent hesitant users and to trigger personalized 60 minute countdown coupons and related nudges, combining intent scoring with automated coupon issuance and urgency mechanics. Configuration encompassed segmentation logic, intent scoring models, and campaign rule sets to target users during active sessions and return visits.
The implementation integrated Appier Personalization Cloud with Carrefour Italia's e-commerce platform and digital marketing channels to surface offers in checkout and cart recovery paths and to deliver nudges across on-site and email touchpoints. Operational coverage was focused on Carrefour Italia's online operations in Italy and was managed by marketing and e-commerce teams responsible for campaign execution.
Governance emphasized marketing operations control over campaign rules, coupon policies and timing windows, with operational monitoring of offer delivery and engagement. Appier's case study reports AiDeal drove a 110% increase in online conversions by targeting high intent hesitant users with personalized 60 minute countdown coupons and related nudges, and AiDeal usage is described in the vendor case material.
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K&K Fashion Vietnam | Retail | 120 | $1M | Vietnam | Appier | Personalization Cloud | Personalization and Product Recommendations | 2020 | n/a |
In 2020, K&K Fashion Vietnam implemented Appier Personalization Cloud, known as AIQUA, to support its digital marketing programs in Vietnam. The deployment targeted marketing automation and 1:1 product recommendations across the retailer's e-commerce storefront, email channels, and mobile app, aligning with the Personalization and Product Recommendations application category.
The implementation configured marketing automation workflows, behavioral recommendation engines, and channel orchestration to deliver personalized content and product suggestions across site, email, and app touchpoints. Integrations linked the Personalization Cloud to the e-commerce platform, email delivery workflows, and mobile app APIs to enable real time recommendations and triggered campaigns. Governance and operational ownership rested with the marketing organization, which managed segmentation rules, campaign templates, and staged channel rollouts. Appier reports session duration 236% higher and conversion rate 150% higher in vendor case material following use of AIQUA.
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Rev Edition Thailand | Retail | 300 | $30M | Thailand | Appier | Personalization Cloud | Personalization and Product Recommendations | 2023 | n/a |
In 2023, Rev Edition Thailand implemented Appier Personalization Cloud AIQUA as its Personalization and Product Recommendations solution to support e-commerce marketing in Thailand. The deployment focused on delivering on site product recommendations and cross channel personalization across web, eDM, SMS and social.
The implementation emphasized personalized recommendation engines and A B testing to validate creative, placement and targeting across channels. Configuration included automated recommendation models that generate item level suggestions and drive real time personalization and campaign orchestration.
Integrations connected the Personalization Cloud to Rev Edition's web storefront and to eDM, SMS and social messaging channels, enabling unified recommendation syndication across marketing touchpoints. Operational coverage centered on Rev Edition Thailand's e commerce marketing teams, with campaign execution and ongoing optimization performed through the Appier platform.
The first campaign launched January 2023 and Appier reports it produced a 175% increase in click through rate for recommended items and reduced marketer workload through automated recommendation models. These results are the stated campaign outcomes provided by Appier for the Rev Edition Thailand implementation.
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