List of Red Technology tradeit Platform Customers
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United Kingdom
Since 2010, our global team of researchers has been studying Red Technology tradeit Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Red Technology tradeit Platform for eCommerce from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Red Technology tradeit Platform for eCommerce include: Westcoast Limited, a United Kingdom based Distribution organisation with 896 employees and revenues of $437.0 million, Morphy Richards, a United Kingdom based Manufacturing organisation with 200 employees and revenues of $60.0 million, Longacres Garden Centre, a United Kingdom based Retail organisation with 486 employees and revenues of $52.0 million, PME Cake, a United Kingdom based Professional Services organisation with 47 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using Red Technology tradeit Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the eCommerce software purchases.
The Red Technology tradeit Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of eCommerce software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Longacres Garden Centre | Retail | 486 | $52M | United Kingdom | Red Technology | Red Technology tradeit Platform | eCommerce | 2014 | n/a |
In 2014 Longacres Garden Centre implemented the Red Technology tradeit Platform to provide a unified eCommerce storefront and omni-channel retail layer. The implementation targeted the retailer's primary Bagshot site, established in 1979 and occupying nine acres, and extended across four further sites in Chelmsford, Shepperton, Chobham and Ashford in Kent, supporting Longacres product assortments that include fresh cut flowers, plants, furniture, tools, a restaurant and a food hall.
The Red Technology tradeit Platform deployment focused on core eCommerce capabilities typical for the category, including catalog and merchandising management, site commerce and checkout, shopping cart and customer session handling, plus order management and fulfilment orchestration to support online orders across store and central fulfilment channels. Configuration emphasized inventory visibility and fulfilment routing to enable omni-channel flows and to align online assortments with in-store availability and merchandising.
Operational coverage included retail merchandising, store operations and fulfilment teams across all five sites, with rollout managed as a centralized platform to standardize product data and order workflows. The implementation is described by the vendor as underpinning an award winning omni-channel retail experience, delivering best in class fulfilment and unified online shopping for Longacres Garden Centre through the Red Technology tradeit Platform in the eCommerce category.
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Morphy Richards | Manufacturing | 200 | $60M | United Kingdom | Red Technology | Red Technology tradeit Platform | eCommerce | 2017 | n/a |
In 2017, Morphy Richards implemented Red Technology tradeit Platform to refresh its responsive eCommerce storefront across the United Kingdom and Germany. Morphy Richards is a household appliance manufacturer founded in 1936 and part of the Glen Dimplex Group, selling through retail partners in the United Kingdom as well as directly to consumers online.
The Red Technology tradeit Platform deployment emphasized a responsive storefront and multi‑market site configuration to support localized catalog, pricing, and content workflows. Functional capabilities implemented align with standard eCommerce platforms, including product catalog management, responsive merchandising and storefront presentation, checkout and order capture, and content management workflows to support marketing and product pages.
Operational scope covered direct-to-consumer online sales in the UK and German markets and the platform supported merchandising, e-commerce operations, and customer service processes. Governance and rollout practices focused on site level localization, centralized product and content control across markets, and coordinated operational handoffs to marketing and retail operations teams to sustain the refreshed eCommerce presence.
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PME Cake | Professional Services | 47 | $5M | United Kingdom | Red Technology | Red Technology tradeit Platform | eCommerce | 2019 | n/a |
In 2019, PME Cake implemented Red Technology tradeit Platform for eCommerce. PME Cake, a 60 plus year old brand based in the United Kingdom, had run a 12 month proof of concept beginning in 2017 on a basic off the shelf store to validate demand, and after seeing uptake pursued a production grade commerce platform to serve both B2B and retail customers and to enable future international channels.
The implementation configured the Red Technology tradeit Platform to deliver core eCommerce capabilities, focusing on catalog management, customer account and pricing models, B2B ordering workflows including account level pricing and approvals, merchandising and promotions, and a responsive storefront user experience. Platform configuration emphasized usability improvements over the initial trial system and built in multi channel storefront readiness to accommodate planned international launches.
Integrations included a direct integration with Microsoft Dynamics GP to synchronize master data, feed inventory and pricing into the storefront, and export online orders into back office order processing. The integration architecture linked commerce catalog and customer master data with GP driven finance and fulfillment processes to ensure order flows aligned with existing operational procedures.
Operational coverage targeted commercial functions that serve PME Cake s B2B distributors and retail customers in the UK, with an explicit roadmap for additional international channels. Governance and rollout used a staged approach to secure senior management and customer acceptance after the proof of concept, combining a controlled production launch, configuration governance and process changes to preserve traditional ordering channels while expanding online order capture.
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Westcoast Limited | Distribution | 896 | $437M | United Kingdom | Red Technology | Red Technology tradeit Platform | eCommerce | 2013 | n/a |
In 2013, Westcoast Limited deployed the Red Technology tradeit Platform as its enterprise class eCommerce solution. The Red Technology tradeit Platform eCommerce implementation served the UK hardware and IT distributor by centralizing online B2B sales channels, product presentation, and order capture workflows.
The implementation used category typical capabilities including product catalog management, role based customer account and contract pricing, complex B2B order capture and hosted storefront orchestration. The Red Technology tradeit Platform provided configurable commerce workflows for quote to order processes, basket and checkout automation, and catalog merchandising to manage multi vendor assortments and commercial pricing structures.
Operational coverage focused on Westcoast Limited's UK distribution operations and affected sales, customer service, eCommerce operations and fulfillment teams. Governance prioritized centralizing online channel management and aligning catalog and pricing controls with commercial stakeholders to support Westcoast's service and support evolution within the IT and hardware supplies market.
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