List of RevTrax Customers
New York, 10001, NY,
United States
Since 2010, our global team of researchers has been studying RevTrax customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased RevTrax for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using RevTrax for Marketing Automation include: Colgate, a United States based Consumer Packaged Goods organisation with 16000 employees and revenues of $8.64 billion, Colgate India, a India based Consumer Packaged Goods organisation with 2392 employees and revenues of $600.0 million, RevTrax, a United States based Professional Services organisation with 50 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using RevTrax, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The RevTrax customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
Apply Filters For Customers
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
|---|---|---|---|---|---|---|---|---|---|---|---|
|
|
Colgate | Consumer Packaged Goods | 16000 | $8.6B | United States | RevTrax | RevTrax | Marketing Automation | 2023 | n/a |
In 2023 Colgate implemented RevTrax on its website to support Marketing Automation. Colgate deployed RevTrax, installing the vendor client side tag to instrument offer delivery, couponing and partner marketing workflows while capturing click and conversion events across web pages, and the full application name RevTrax is present in the site implementation.
The implementation focused on the website as the primary channel, affecting Colgate digital marketing and ecommerce functions with marketing operations owning tag management and campaign configuration. Governance emphasized centralized control of offer rules and tracking pixels, with phased web based rollout and operational processes to manage campaign orchestration and attribution using RevTrax for Marketing Automation.
|
 |
Colgate India | Consumer Packaged Goods | 2392 | $600M | India | RevTrax | RevTrax | Marketing Automation | 2023 | n/a |
In 2023 Colgate India implemented RevTrax for Marketing Automation on its public website. The deployment is organized around client side site instrumentation, with RevTrax tags embedded in key pages to capture promotional events and user interactions and to support digital campaign lifecycle management.
Configuration emphasized campaign tracking, offer and coupon redemption tracking, and attribution workflows consistent with Marketing Automation capabilities, with RevTrax set up to capture event level data and tag triggered promotion events. Operational ownership is assigned to marketing operations and digital teams for tag management, campaign configuration, and validation across e commerce touchpoints, and governance followed staged tagging and QA prior to live promotion launches.
|
|
|
RevTrax | Professional Services | 50 | $5M | United States | RevTrax | RevTrax | Marketing Automation | 2019 | n/a |
In 2019, RevTrax implemented RevTrax on its public website as its Marketing Automation platform. The deployment was executed as an embedded site tag to instrument web-based promotional workflows and capture on-site event telemetry for campaign tracking and attribution.
RevTrax configured core marketing automation capabilities including campaign orchestration, audience segmentation, offer delivery, and multi-touch attribution to support marketing and digital commerce functions. Operational scope was limited to the corporate website, with governance focused on tag management and campaign lifecycle processes owned by the marketing team, and the RevTrax application providing the primary instrumentation layer for promotional identifiers and event data.
|
Buyer Intent: Companies Evaluating RevTrax
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||