List of Sabre SynXis Voice Agent Customers
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Since 2010, our global team of researchers has been studying Sabre SynXis Voice Agent customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Sabre SynXis Voice Agent for Interactive Voice Response (IVR) from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Sabre SynXis Voice Agent for Interactive Voice Response (IVR) include: Hard Rock Hotel Penang, a Malaysia based Leisure and Hospitality organisation with 1300 employees and revenues of $145.0 million, The Peninsula New York, a United States based Leisure and Hospitality organisation with 550 employees and revenues of $80.0 million, Our Habitas, a United Kingdom based Leisure and Hospitality organisation with 369 employees and revenues of $12.0 million, CoHo Reservations, a United States based Leisure and Hospitality organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Sabre SynXis Voice Agent, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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CoHo Reservations | Leisure and Hospitality | 10 | $1M | United States | SABRE | Sabre SynXis Voice Agent | Interactive Voice Response (IVR) | 2024 | n/a |
In 2024, CoHo Reservations implemented Sabre SynXis Voice Agent to operationalize voice bookings and align voice reservation capture with its SynXis CRS. The deployment places Sabre SynXis Voice Agent as an Interactive Voice Response (IVR) layer that captures reservations across OTAs, GDS and direct channels, supporting reservations and distribution activities for the United States market.
Configuration centered on voice-enabled reservation functionality, with inferred modules for real-time rate and inventory synchronization, voice booking capture, and booking lifecycle management. Sabre SynXis Voice Agent was configured to surface availability and confirm rates in real time, capture booking intent via IVR call flows, and persist bookings into the SynXis reservation record, aligning call handling with standard IVR workflows such as caller authentication, intent capture, and confirmation messaging.
Integrations reflect direct interfacing with OTAs, GDS and direct channels as stated in CoHo public materials, with operational scope focused on the reservations and distribution business function in the United States. Governance and operational change concentrated on centralizing booking orchestration within the SynXis CRS so voice-originated bookings feed existing channel management and distribution workflows, streamlining how the small reservations team manages rate, inventory and voice bookings.
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Hard Rock Hotel Penang | Leisure and Hospitality | 1300 | $145M | Malaysia | SABRE | Sabre SynXis Voice Agent | Interactive Voice Response (IVR) | 2024 | n/a |
In 2024, Hard Rock Hotel Penang implemented Sabre SynXis Voice Agent as part of participation in Sabre's early adopter announcements for SynXis Insights. The deployment centers on the Sabre SynXis Voice Agent within the Interactive Voice Response (IVR) category, aligning voice reservation capture with enterprise reservation analytics objectives across the Hard Rock Hotels portfolio.
Module usage of the Sabre SynXis Voice Agent is inferred from Sabre's SynXis Insights description, indicating the Voice Agent is used to capture and structure voice-based reservation interactions for downstream analysis. Typical Interactive Voice Response (IVR) capabilities are leveraged to normalize booking data and surface reservation attributes, enabling the SynXis data model to ingest voice-origin reservations alongside booking engine records.
Integrations explicitly include the SynXis Booking Engine and SynXis Insights platform, as described by Sabre, with the Sabre SynXis Voice Agent supplying reservation data into the combined analytics pipeline. The deployment targets reservations and distribution analytics across Hard Rock's portfolio, intended to provide unified channel data for revenue management and distribution teams.
Operational coverage focuses on reservations, distribution, and revenue management functions, with analytics teams consuming the consolidated SynXis Insights output for decision making. Governance implications are centered on centralizing reservation data flows and standardizing voice reservation capture to align revenue management processes with channel-level analytics.
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Our Habitas | Leisure and Hospitality | 369 | $12M | United Kingdom | SABRE | Sabre SynXis Voice Agent | Interactive Voice Response (IVR) | 2023 | n/a |
In 2023, Our Habitas implemented Sabre SynXis Voice Agent as part of a multi-year adoption of Sabre hospitality technology across its hotel portfolio. The deployment included Sabre SynXis Booking Engine, SynXis Central Reservation System CRS, Channel Connect, and GDS Distribution, organized to expand distribution reach and propel sales through centralized reservations and channel orchestration.
The Sabre SynXis Voice Agent was configured as the hospitality call center layer, operating as an Interactive Voice Response (IVR) enabled agent assist solution that guides contact center staff through the conversational flow of making reservations. SynXis Voice Agent directs reservation creation and guest interaction workflows in multiple languages, while SynXis Booking Engine delivers a mobile-first booking path with integrated support for the group loyalty program and payment processing, and content localization for 30 plus languages and 100 plus currencies.
SynXis Central Reservation System CRS centralizes inventory and rate management, feeding Channel Connect to streamline distribution of rates and inventory to hundreds of online travel agencies and tour operators, and leveraging GDS Distribution for global travel seller reach. Operational coverage is portfolio wide, supporting Habitas revenue management and distribution functions and enabling coordinated channel parity and global visibility for guest acquisition.
Governance and rollout followed a vendor-led multi-year agreement structure with Habitas revenue management oversight, centralizing distribution configuration, booking workflows, and contact center conversational procedures. Outcomes cited by both parties include improved efficiencies, expanded reach to a global community, enhanced customer experience, and the ability to maximize revenue through broader distribution and converted bookings using Sabre SynXis Voice Agent and associated SynXis components.
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Leisure and Hospitality | 550 | $80M | United States | SABRE | Sabre SynXis Voice Agent | Interactive Voice Response (IVR) | 2006 | n/a |
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