List of Selligent Marketing Cloud Customers
Selligent Marketing Cloud, a CM Group company
1300 Island Drive, Suite 200,
Redwood City, 94065, CA,
United States
Redwood City, 94065, CA,
United States
1 650-421-4255
Professional Services
400
$50M
Since 2010, our global team of researchers has been studying Selligent Marketing Cloud customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Selligent Marketing Cloud for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Selligent Marketing Cloud for Marketing Automation include: ING, a Netherlands based Banking and Financial Services organisation with 60000 employees and revenues of $24.78 billion, UNHCR, a Switzerland based Non Profit organisation with 20739 employees and revenues of $10.62 billion, Lindt & Sprungli, a Switzerland based Consumer Packaged Goods organisation with 14500 employees and revenues of $6.00 billion, Lindt & Sprungli, a Switzerland based Consumer Packaged Goods organisation with 14000 employees and revenues of $5.51 billion, Hema BV, a Netherlands based Retail organisation with 17000 employees and revenues of $4.25 billion and many others.
Contact us if you need a completed and verified list of companies using Selligent Marketing Cloud, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Selligent Marketing Cloud customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Advn | Professional Services | 19 | $2M | Vietnam | Selligent | Selligent Marketing Cloud | Marketing Automation | 2022 | n/a |
In 2022, Advn deployed Selligent Marketing Cloud. The Selligent Marketing Cloud implementation is classified in the Marketing Automation category and is instrumented on Advn's public website to capture visitor behavior and manage digital engagement.
The deployment is a cloud-hosted marketing automation instance with client-side tracking embedded in site pages, enabling behavioral tracking, segmentation, personalization, and campaign orchestration for marketing execution. Advn uses Selligent Marketing Cloud, a Marketing Automation application, to support marketing and customer engagement functions for the Vietnam based professional services firm. Governance and campaign operations are concentrated within marketing operations given the company size, with configuration, content and campaign sequencing handled by internal staff.
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Apave | Professional Services | 17500 | $1.6B | France | Selligent | Selligent Marketing Cloud | Marketing Automation | 2019 | n/a |
In 2019, Apave deployed Selligent Marketing Cloud to support website-driven marketing for the France-based professional services firm Apave, which employs approximately 17,500 people. The Selligent Marketing Cloud implementation is categorized as Marketing Automation and is referenced on the company website as the primary digital channel marketing platform.
The implementation focused on core marketing automation capabilities common to the category, with Selligent Marketing Cloud configured to manage email campaign orchestration, audience segmentation, automated lifecycle workflows, and campaign analytics. Web behavior tracking and on-site personalization were configured to capture visitor signals and feed campaign decisioning in real time, leveraging Selligent Marketing Cloud functionality for multichannel campaign orchestration.
Operational coverage centers on the website as the primary data source and execution surface, using Selligent Marketing Cloud for behavioral capture, lead capture forms, and web-triggered messaging. The deployment aligns the application with digital marketing workflows, enabling centralized campaign design and digital audience management within the marketing organization.
Governance was organized around digital campaign standards, audience segmentation rules, and staged rollout of personalization use cases to the website, with configuration controls and workflow automation implemented to standardize campaign build and deployment. The narrative emphasizes Apave Selligent Marketing Cloud Marketing Automation relationship, instrumenting the website for campaign orchestration and audience-driven messaging.
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Arcaplanet Italy | Retail | 3000 | $785M | Italy | Selligent | Selligent Marketing Cloud | Marketing Automation | 2019 | n/a |
In 2019 Arcaplanet Italy deployed Selligent Marketing Cloud to operate Marketing Automation on its corporate website. The deployment positioned Selligent Marketing Cloud as the central Marketing Automation platform supporting website driven customer engagement and lifecycle messaging for the retailer.
Configuration work focused on campaign orchestration, email and SMS personalization, behavioral segmentation, and automated customer journeys driven by website activity and interaction signals. Selligent Marketing Cloud was configured to manage audience segmentation, template driven messaging, and event triggered workflows consistent with standard Marketing Automation capabilities.
The implementation was executed to integrate with the Arcaplanet website for event tracking and site triggered campaigns, enabling marketing and ecommerce teams to act on behavioral signals captured online. Operational coverage targeted digital marketing and ecommerce functions across the company, aligning platform use with merchandising and customer engagement workflows.
Governance centered on campaign approval workflows, audience stewardship, and consent management to meet regional privacy requirements, with role based controls for marketing operations. The narrative links Arcaplanet Italy, Selligent Marketing Cloud, Marketing Automation and marketing and ecommerce business functions to clarify platform ownership and operational scope.
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Au Forum Du Bâtiment | Manufacturing | 200 | $30M | France | Selligent | Selligent Marketing Cloud | Marketing Automation | 2023 | n/a |
In 2023, Au Forum Du Bâtiment deployed Selligent Marketing Cloud as its Marketing Automation platform on the corporate website https://www.afdb.fr/. The deployment centralizes campaign orchestration and digital engagement for the manufacturing company, supporting marketing operations for a 200 employee organization with €30,000,000 in revenue.
Selligent Marketing Cloud has been configured to deliver core Marketing Automation capabilities including email campaign management, segmentation, personalization, web tracking and automated customer journeys. Configuration work emphasized profile enrichment and behavioral segmentation to enable triggered communications and content personalization tied to site interactions.
Integration is centered on the company website where Selligent is instrumented for tracking and message delivery, with the marketing team owning campaign operations and IT responsible for tag management and platform administration. Governance and operational scope focus on consent capture and data hygiene to align with regional privacy norms, and the implementation is scoped as a site level marketing automation deployment rather than a broader enterprise systems change.
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Avira Operations & Co. | Professional Services | 500 | $50M | Germany | Selligent | Selligent Marketing Cloud | Marketing Automation | 2017 | n/a |
In 2017, Avira Operations & Co. implemented Selligent Marketing Cloud as its Marketing Automation platform. The initiative focused on instrumenting Avira websites, the MyAvira user account environment and the company online store to support email newsletters, survey distribution, data uploads and cross-channel campaign orchestration.
Selligent Marketing Cloud was configured to handle newsletter delivery, survey workflows and data import processes tied to MyAvira account profiles and third-party authentication events from Apple, Facebook and Google. The implementation emphasized segmentation and orchestration capabilities typical of Marketing Automation, with campaign logic mapped to newsletter and survey use cases described in Avira customer-facing policies.
The Selligent implementation was integrated with a broad set of web, analytics, affiliate and commerce technologies listed by Avira. Named integrations included content delivery and edge processors such as Akamai and Cloudflare, cloud hosting on Amazon Web Services, analytics and tag management via Google Analytics and Google Tag Manager, cookie consent management with Cookiebot, behavior analytics with Crazyegg, form and uptime tooling such as Pingdom, and CRM/marketing interfaces including Hubspot and Pimcore. Transaction and commerce touchpoints referenced include Cleverbridge, Betacenter and payment processors used by the online store, with American Express, EVO Payments, Global Collect and PayPal noted for USA and other regional processing.
Operational coverage included Avira websites, affiliate tracking and social integration, with explicit social endpoints named such as Facebook, LinkedIn, Twitter, Pinterest, Xing, YouTube, Google Search and Google Maps, Kununu and Vimeo. Governance and privacy controls were implemented alongside Selligent, using Cookiebot for cookie consent, Google ReCaptcha for bot protection and documented processing relationships for processors named by Avira, including Akamai, Amazon Web Services and others. The deployment aligns Avira Operations & Co. marketing operations with Selligent Marketing Cloud capabilities while reflecting the company privacy and cookie policy references listed on Avira websites.
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Retail | 1100 | $441M | Italy | Selligent | Selligent Marketing Cloud | Marketing Automation | 2019 | n/a |
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Retail | 500 | $100M | Germany | Selligent | Selligent Marketing Cloud | Marketing Automation | 2019 | n/a |
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Retail | 1000 | $300M | Netherlands | Selligent | Selligent Marketing Cloud | Marketing Automation | 2020 | n/a |
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Media | 50 | $5M | Philippines | Selligent | Selligent Marketing Cloud | Marketing Automation | 2023 | n/a |
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Banking and Financial Services | 18000 | $3.5B | Belgium | Selligent | Selligent Marketing Cloud | Marketing Automation | 2012 | n/a |
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Buyer Intent: Companies Evaluating Selligent Marketing Cloud
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Selligent Marketing Cloud. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Selligent Marketing Cloud for Marketing Automation include:
- Alliant Credit Union, a United States based Banking and Financial Services organization with 658 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
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Alliant Credit Union | Banking and Financial Services | 658 | $180M | United States | 2026-02-05 |
FAQ - APPS RUN THE WORLD Selligent Marketing Cloud Coverage
Selligent Marketing Cloud is a Marketing Automation solution from Selligent.
Companies worldwide use Selligent Marketing Cloud, from small firms to large enterprises across 21+ industries.
Organizations such as ING, UNHCR, Lindt & Sprungli and Hema BV are recorded users of
Selligent Marketing Cloud for Marketing Automation.
Companies using Selligent Marketing Cloud are most concentrated in Banking and Financial Services, Non Profit and Consumer Packaged Goods, with adoption spanning over 21 industries.
Companies using Selligent Marketing Cloud are most concentrated in Netherlands and Switzerland, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Selligent Marketing Cloud across Americas, EMEA, and APAC.
Companies using Selligent Marketing Cloud range from small businesses with 0-100 employees - 17.11%, to mid-sized firms with 101-1,000 employees - 40.79%, large organizations with 1,001-10,000 employees - 28.95%, and global enterprises with 10,000+ employees - 13.16%.
Customers of Selligent Marketing Cloud include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Selligent Marketing Cloud customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.