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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

List of SFS Mars CRM Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Artisan Partners Asset Mgmt Banking and Financial Services 498 $1.2B United States SFS SFS Mars CRM CRM 2019 n/a
In 2019 Artisan Partners Asset Mgmt implemented SFS Mars CRM as its CRM platform. SFS Mars CRM in the CRM category was configured to centralize transactional sales and asset data to support sales and marketing reporting for the firm in the United States. The deployment emphasized CRM integration and sales reporting capabilities within SFS Mars CRM, with an integration layer ingesting transactional sales records and asset data into reconciled account and holding records. Functional coverage focused on CRM integration and sales reporting modules to deliver consolidated views for sales and marketing teams, enabling client coverage reporting and asset level reporting for commercial analytics. Data governance and process controls were implemented to support data harmonization, deduplication, and scheduled refreshes to achieve clean, accurate, and timely reporting as described in the vendor case discussion.
Farmers Trading Retail 4000 $1.0B New Zealand SFS SFS Mars CRM CRM 2011 n/a
In 2011, Farmers Trading implemented SFS Mars CRM, a CRM, to formalize counter-level customer engagement and guest management workflows across its department store cosmetics operations. The deployment focused on using SFS Mars CRM as a centralized contact management and guest database available to counter staff and beauty advisors. SFS Mars CRM was configured to capture guest profiles, consultation notes, promotional response data, and sales activity at the counter, aligning with typical CRM capabilities for contact management, campaign tracking, and activity reporting. The system supported the creation and maintenance of guest records used during makeovers, facials, and one-to-one beauty consultations, and was used to document promotional participation and counter presentation activity. Operational use explicitly included beauty and cosmetics counters in Wellington and Wairarapa stores where staff used SFS Mars CRM on counter to manage the guest database. Data captured in SFS Mars CRM was used to assist with the preparation of monthly sales reports and to inform monitoring of tester and stock levels, supporting coordination between Counter Managers and area brand managers. Governance and workflow adoption centered on embedding CRM usage into daily counter routines, with counter-level ownership of guest data and promotion tracking guiding operational practices. SFS Mars CRM served as the primary CRM for cosmetic teams and store management to coordinate promotional activities, customer outreach, and sales reporting within the scope described.
Federated Hermes Banking and Financial Services 2000 $1.3B United States SFS SFS Mars CRM CRM 2011 n/a
In 2011, Federated Hermes implemented SFS Mars CRM to support SEC 22c-2 compliance, business analytics and sales reporting across its United States operations. SFS Mars CRM is a CRM platform that the vendor disclosed was selected specifically for its 22c-2 compliance module alongside sales reporting and analytics capabilities, positioning the application as a central system for compliance evidence and sales performance data. The implementation encompassed the vendor stated 22c-2 compliance module together with business analytics and sales reporting functionality, and included core CRM capabilities such as client and contact management, activity tracking and configurable reporting to support sales workflows. Configuration emphasis in the SFS Mars CRM deployment focused on aligning compliance event capture and reporting templates with regulatory requirements, while enabling analytics consumers to access consolidated sales data. Operational scope covered compliance and sales business functions within the U.S. region, with governance centered on compliance reporting and standardized sales reporting processes. The vendor press disclosure identifies Federated Hermes as a customer of SFS Mars CRM for SEC 22c-2 compliance and sales reporting, indicating the application was positioned to centralize regulatory evidence and sales analytics workflows under a CRM platform.
Banking and Financial Services 1777 $1.9B United Kingdom SFS SFS Mars CRM CRM 2022 ACA Group
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FAQ - APPS RUN THE WORLD SFS Mars CRM Coverage

SFS Mars CRM is a CRM solution from SFS.

Companies worldwide use SFS Mars CRM, from small firms to large enterprises across 21+ industries.

Organizations such as Man Group, Federated Hermes, Artisan Partners Asset Mgmt and Farmers Trading are recorded users of SFS Mars CRM for CRM.

Companies using SFS Mars CRM are most concentrated in Banking and Financial Services and Retail, with adoption spanning over 21 industries.

Companies using SFS Mars CRM are most concentrated in United Kingdom, United States and New Zealand, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of SFS Mars CRM across Americas, EMEA, and APAC.

Companies using SFS Mars CRM range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 75%, and global enterprises with 10,000+ employees - 0%.

Customers of SFS Mars CRM include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified SFS Mars CRM customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of CRM.