List of Spektrix Marketing Customers
Spektrix
37-45 Paul Street Castle House,
London, EC4Y 8EN,
United Kingdom
London, EC4Y 8EN,
United Kingdom
44 20 7785-6967
Professional Services
220
$25M
Since 2010, our global team of researchers has been studying Spektrix Marketing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Spektrix Marketing for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Spektrix Marketing for Account Based Marketing include: Durham County Council, a United Kingdom based Government organisation with 18000 employees and revenues of $2.24 billion, Freedom Leisure, a United Kingdom based Non Profit organisation with 5000 employees and revenues of $1.25 billion, Birmingham City University, a United Kingdom based Education organisation with 4256 employees and revenues of $381.0 million, 1Life (Management Solutions), a United Kingdom based Leisure and Hospitality organisation with 1500 employees and revenues of $300.0 million, Cape Fear Community College, a United States based Education organisation with 1000 employees and revenues of $300.0 million and many others.
Contact us if you need a completed and verified list of companies using Spektrix Marketing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Spektrix Marketing customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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16Th Street Theater | Leisure and Hospitality | 10 | $1M | United States | Spektrix | Spektrix Marketing | Account Based Marketing | 2021 | n/a |
In 2021, 16Th Street Theater implemented Spektrix Marketing as an Account Based Marketing solution. The deployment placed Spektrix Marketing directly on the theater website to support digital audience engagement and campaign orchestration across online touchpoints.
Configuration emphasized core Account Based Marketing capabilities, including audience segmentation, email campaign management, automation of campaign workflows, and web personalization tied to on site behavior. The Spektrix Marketing application was used to manage subscriber lists, schedule and automate outreach, and adapt messaging based on visitor interactions captured through the website.
Operational ownership is concentrated in the theater marketing function, with lightweight administration and centralized campaign scheduling appropriate for an organization of about 10 employees. Integration scope explicitly includes the organization website, enabling campaign orchestration and audience lifecycle activities across digital channels using Spektrix Marketing.
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1Life (Management Solutions) | Leisure and Hospitality | 1500 | $300M | United Kingdom | Spektrix | Spektrix Marketing | Account Based Marketing | 2021 | n/a |
In 2021, 1Life implemented Spektrix Marketing as an Account Based Marketing application on its website. The implementation embedded Spektrix Marketing into the public site and booking flows to enable site-level audience capture and targeted engagement.
Spektrix Marketing was configured to deliver core Account Based Marketing capabilities including audience segmentation, campaign orchestration, onsite personalization, and behavioral tracking. The configuration supported automated message delivery and list management tied to web interactions, aligning marketing workflows with customer engagement processes.
The rollout concentrated on marketing and customer engagement teams and was operated against 1Life's United Kingdom footprint, using the website integration as the primary data capture and orchestration point. Spektrix Marketing functions as the principal front-end marketing automation and account based engagement layer for campaign execution and web personalization.
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Aberdeen Performing Arts | Leisure and Hospitality | 200 | $18M | United Kingdom | Spektrix | Spektrix Marketing | Account Based Marketing | 2018 | n/a |
In 2018 Aberdeen Performing Arts implemented Spektrix Marketing on their website to enable targeted audience engagement and campaign orchestration. Aberdeen Performing Arts implemented Spektrix Marketing as an Account Based Marketing solution aligned with venue marketing and box office functions, embedding the application into online event listings and on-site engagement flows.
Spektrix Marketing was configured to support audience segmentation, campaign orchestration, email personalization, web tracking, and dynamic on-site content tied to the event catalog. Configuration work emphasized mapping website behavior and purchase intent signals into persistent audience segments, automating list management and sequential campaign flows to support targeted outreach and donor or patron reengagement.
Operational scope included marketing and box office teams, with rollout focused on web channels and audience data processes. Governance centered on segment ownership and consent management, and operational training concentrated on campaign creation, segmentation, and use of Spektrix Marketing analytics for monitoring audience-level engagement.
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Abilene Philharmonic Association | Leisure and Hospitality | 10 | $1M | United States | Spektrix | Spektrix Marketing | Account Based Marketing | 2021 | n/a |
In 2021, Abilene Philharmonic Association deployed Spektrix Marketing on its public website. Spektrix Marketing is an Account Based Marketing application used to centralize audience engagement, manage targeted campaign flows, and support audience development for the organization.
Deployment is web-embedded and configured to surface marketing landing pages, personalized content modules, and campaign orchestration components directly on the site, while the Spektrix Marketing console provides segmentation and campaign management. Implemented functional capabilities align with Account Based Marketing practices, including audience segmentation, multi-channel campaign orchestration, and email and on-site personalization.
The implementation scope is focused on the marketing function and box office adjacent activities within the organization, with configuration and content changes controlled by the small internal marketing team. Governance emphasizes centralized campaign ownership, content approval workflows tied to season schedules and promotional calendars, and ongoing configuration and campaign management inside Spektrix Marketing.
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Adur & Worthing Councils | Government | 700 | $170M | United Kingdom | Spektrix | Spektrix Marketing | Account Based Marketing | 2021 | n/a |
In 2021 Adur & Worthing Councils deployed Spektrix Marketing to extend its Account Based Marketing capabilities and to drive targeted engagement via its public website. The deployment of Spektrix Marketing is surfaced directly on the council website, enabling web-delivered campaigns and visitor interaction capture as part of online outreach.
Spektrix Marketing was configured to support core Account Based Marketing workflows, including audience segmentation, personalized content delivery, marketing automation and campaign orchestration. Implementation focused on campaign templates, dynamic content rules and automated engagement paths that align with typical account based marketing functional terminology.
The Spektrix Marketing implementation is integrated with the council website for real time engagement tracking and campaign delivery, providing a direct channel between web interactions and marketing workflows. Operational coverage centers on the councils marketing and communications teams, using the application to manage constituency-focused outreach and online service promotion.
Governance for the rollout emphasized campaign approval, audience selection controls and web publishing processes to align public sector communication standards. Configuration work prioritized consent capture, segmentation logic and centralized campaign orchestration within Spektrix Marketing to support consistent marketing operations.
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Leisure and Hospitality | 105 | $17M | United Kingdom | Spektrix | Spektrix Marketing | Account Based Marketing | 2022 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Spektrix | Spektrix Marketing | Account Based Marketing | 2018 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Spektrix | Spektrix Marketing | Account Based Marketing | 2023 | n/a |
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Professional Services | 244 | $16M | United Kingdom | Spektrix | Spektrix Marketing | Account Based Marketing | 2021 | n/a |
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Leisure and Hospitality | 19 | $1M | United Kingdom | Spektrix | Spektrix Marketing | Account Based Marketing | 2015 | n/a |
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Showing 1 to 10 of 204 entries
Buyer Intent: Companies Evaluating Spektrix Marketing
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Spektrix Marketing. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Spektrix Marketing for Account Based Marketing include:
- Euromotori Italy, a Italy based Manufacturing organization with 30 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Spektrix Marketing Coverage
Spektrix Marketing is a Account Based Marketing solution from Spektrix.
Companies worldwide use Spektrix Marketing, from small firms to large enterprises across 21+ industries.
Organizations such as Durham County Council, Freedom Leisure, Birmingham City University, 1Life (Management Solutions) and Cape Fear Community College are recorded users of
Spektrix Marketing for Account Based Marketing.
Companies using Spektrix Marketing are most concentrated in Government, Non Profit and Education, with adoption spanning over 21 industries.
Companies using Spektrix Marketing are most concentrated in United Kingdom and United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Spektrix Marketing across Americas, EMEA, and APAC.
Companies using Spektrix Marketing range from small businesses with 0-100 employees - 70.1%, to mid-sized firms with 101-1,000 employees - 25.49%, large organizations with 1,001-10,000 employees - 3.92%, and global enterprises with 10,000+ employees - 0.49%.
Customers of Spektrix Marketing include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Spektrix Marketing customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Account Based Marketing.