List of Taplytics A/B Testing Customers
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Since 2010, our global team of researchers has been studying Taplytics A/B Testing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Taplytics A/B Testing for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Taplytics A/B Testing for Marketing Analytics include: Fox News, a United States based Media organisation with 10600 employees and revenues of $14.91 billion, Staples Canada, a Canada based Retail organisation with 15000 employees and revenues of $2.30 billion, Lord & Taylor, a United States based Retail organisation with 13386 employees and revenues of $2.03 billion, Grubhub, a United States based Retail organisation with 3000 employees and revenues of $1.90 billion, test research_3435, a India based Aerospace and Defense organisation with 12000 employees and revenues of $1.20 billion and many others.
Contact us if you need a completed and verified list of companies using Taplytics A/B Testing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Taplytics A/B Testing customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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17LIVE | Media | 745 | $191M | Japan | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2018 | n/a | In 2018, 17LIVE implemented Taplytics A/B Testing on its website. Taplytics A/B Testing is used as a Marketing Analytics capability to drive controlled experimentation and variant testing across 17LIVE web properties, supporting marketing and product decision workflows. The implementation centers on experiment lifecycle management, including experiment creation, variant configuration, audience targeting, and client-side variant rendering. Standard Marketing Analytics functions such as visual experiment editing, event instrumentation for conversion and engagement signals, and segmentation for behavioral cohorts are applied to structure tests and measure outcomes. Deployment is executed via a client-side implementation on the public website, with Taplytics A/B Testing embedded to deliver and track variants through JavaScript SDK instrumentation. Operational coverage is focused on web channels and is managed by marketing and product teams who own experiment design, tagging, and result analysis. Governance includes structured experiment approval and rollout controls, experiment naming and tracking conventions, and staged releases or percentage rollouts to limit exposure during tests. Measurement workflows are integrated into existing analytics instrumentation to ensure experiment event capture and attribution for downstream analysis. | |
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Berkshire Grey, Inc. | Transportation | 400 | $51M | United States | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2021 | n/a | In 2021, Berkshire Grey, Inc. deployed Taplytics A/B Testing on their website to support Marketing Analytics and website experimentation. The deployment focused on using Taplytics A/B Testing to enable controlled experiment workflows and to centralize hypothesis-driven testing across digital touch points on the corporate site. The implementation leveraged core Taplytics A/B Testing capabilities common to the Marketing Analytics category, including visual experiment configuration, variant assignment, audience segmentation, experiment scheduling, and phased rollouts. Configuration emphasized client-side experimentation and in‑page instrumentation to capture conversion events and behavioral signals, while experiment management tracked test status, variant splits, and targeting rules. Operational ownership rested with marketing and product stakeholders who managed test design, QA gating, and publishing cadence for website experiences. Governance practices included a formal experiment lifecycle with hypothesis documentation, test approval and launch controls, and ongoing experiment monitoring to maintain data quality and consistency across the site. | |
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Boats.Com Europe | Communications | 6 | $1M | United Kingdom | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2021 | n/a | In 2021, Boats.Com Europe deployed Taplytics A/B Testing on its public website. Boats.Com Europe implemented Taplytics A/B Testing as a Marketing Analytics application to run controlled experiments and iterate on site content and conversion flows, positioning the tool as the primary experimentation layer for web optimization. The deployment is client side and embedded into the website to support visual editor experiments, variant allocation, and segmented A/B tests, with instrumentation feeding experiment results into the site analytics pipeline. Implementation scope centers on website experimentation and marketing led optimization, with Taplytics A/B Testing providing experiment setup, audience targeting, traffic split management, and result tracking consistent with Marketing Analytics workflows. Operational ownership aligns with marketing and product activities, and governance follows formal experimentation workflows for test registration, approval, and staged rollouts to manage risk and ensure repeatable test design. | |
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Media | 1700 | $500M | India | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2016 | n/a |
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Media | 10600 | $14.9B | United States | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2020 | n/a |
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Professional Services | 10 | $1M | United States | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2022 | n/a |
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Retail | 3000 | $1.9B | United States | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2021 | n/a |
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Retail | 70 | $7M | United States | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2022 | n/a |
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Retail | 300 | $45M | Canada | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2018 | n/a |
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Retail | 13386 | $2.0B | United States | Taplytics | Taplytics A/B Testing | Marketing Analytics | 2022 | n/a |
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Buyer Intent: Companies Evaluating Taplytics A/B Testing
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