AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

List of Taplytics A/B Testing Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
17LIVE Media 745 $191M Japan Taplytics Taplytics A/B Testing Marketing Analytics 2018 n/a In 2018, 17LIVE implemented Taplytics A/B Testing on its website. Taplytics A/B Testing is used as a Marketing Analytics capability to drive controlled experimentation and variant testing across 17LIVE web properties, supporting marketing and product decision workflows. The implementation centers on experiment lifecycle management, including experiment creation, variant configuration, audience targeting, and client-side variant rendering. Standard Marketing Analytics functions such as visual experiment editing, event instrumentation for conversion and engagement signals, and segmentation for behavioral cohorts are applied to structure tests and measure outcomes. Deployment is executed via a client-side implementation on the public website, with Taplytics A/B Testing embedded to deliver and track variants through JavaScript SDK instrumentation. Operational coverage is focused on web channels and is managed by marketing and product teams who own experiment design, tagging, and result analysis. Governance includes structured experiment approval and rollout controls, experiment naming and tracking conventions, and staged releases or percentage rollouts to limit exposure during tests. Measurement workflows are integrated into existing analytics instrumentation to ensure experiment event capture and attribution for downstream analysis.
Berkshire Grey, Inc. Transportation 400 $51M United States Taplytics Taplytics A/B Testing Marketing Analytics 2021 n/a In 2021, Berkshire Grey, Inc. deployed Taplytics A/B Testing on their website to support Marketing Analytics and website experimentation. The deployment focused on using Taplytics A/B Testing to enable controlled experiment workflows and to centralize hypothesis-driven testing across digital touch points on the corporate site. The implementation leveraged core Taplytics A/B Testing capabilities common to the Marketing Analytics category, including visual experiment configuration, variant assignment, audience segmentation, experiment scheduling, and phased rollouts. Configuration emphasized client-side experimentation and in‑page instrumentation to capture conversion events and behavioral signals, while experiment management tracked test status, variant splits, and targeting rules. Operational ownership rested with marketing and product stakeholders who managed test design, QA gating, and publishing cadence for website experiences. Governance practices included a formal experiment lifecycle with hypothesis documentation, test approval and launch controls, and ongoing experiment monitoring to maintain data quality and consistency across the site.
Boats.Com Europe Communications 6 $1M United Kingdom Taplytics Taplytics A/B Testing Marketing Analytics 2021 n/a In 2021, Boats.Com Europe deployed Taplytics A/B Testing on its public website. Boats.Com Europe implemented Taplytics A/B Testing as a Marketing Analytics application to run controlled experiments and iterate on site content and conversion flows, positioning the tool as the primary experimentation layer for web optimization. The deployment is client side and embedded into the website to support visual editor experiments, variant allocation, and segmented A/B tests, with instrumentation feeding experiment results into the site analytics pipeline. Implementation scope centers on website experimentation and marketing led optimization, with Taplytics A/B Testing providing experiment setup, audience targeting, traffic split management, and result tracking consistent with Marketing Analytics workflows. Operational ownership aligns with marketing and product activities, and governance follows formal experimentation workflows for test registration, approval, and staged rollouts to manage risk and ensure repeatable test design.
Media 1700 $500M India Taplytics Taplytics A/B Testing Marketing Analytics 2016 n/a
Media 10600 $14.9B United States Taplytics Taplytics A/B Testing Marketing Analytics 2020 n/a
Professional Services 10 $1M United States Taplytics Taplytics A/B Testing Marketing Analytics 2022 n/a
Retail 3000 $1.9B United States Taplytics Taplytics A/B Testing Marketing Analytics 2021 n/a
Retail 70 $7M United States Taplytics Taplytics A/B Testing Marketing Analytics 2022 n/a
Retail 300 $45M Canada Taplytics Taplytics A/B Testing Marketing Analytics 2018 n/a
Retail 13386 $2.0B United States Taplytics Taplytics A/B Testing Marketing Analytics 2022 n/a
Showing 1 to 10 of 16 entries

Buyer Intent: Companies Evaluating Taplytics A/B Testing

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FAQ - APPS RUN THE WORLD Taplytics A/B Testing Coverage

Taplytics A/B Testing is a Marketing Analytics solution from Taplytics.

Companies worldwide use Taplytics A/B Testing, from small firms to large enterprises across 21+ industries.

Organizations such as Fox News, Staples Canada, Lord & Taylor, Grubhub and test research_3435 are recorded users of Taplytics A/B Testing for Marketing Analytics.

Companies using Taplytics A/B Testing are most concentrated in Media, Retail and Aerospace and Defense, with adoption spanning over 21 industries.

Companies using Taplytics A/B Testing are most concentrated in United States, Canada and India, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Taplytics A/B Testing across Americas, EMEA, and APAC.

Companies using Taplytics A/B Testing range from small businesses with 0-100 employees - 31.25%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 18.75%, and global enterprises with 10,000+ employees - 25%.

Customers of Taplytics A/B Testing include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Taplytics A/B Testing customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.