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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Visitor Queue Personalization Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
Penneo Professional Services 78 $9M Denmark Visitor Queue Visitor Queue Personalization Personalization and Product Recommendations 2024 n/a In 2024, Penneo implemented Visitor Queue Personalization as part of its marketing and CRM tooling in Denmark. Visitor Queue Personalization, positioned in the Personalization and Product Recommendations category, is used to identify corporate web visitors and drive account-based workflows for marketing and sales prioritization. Deployment centers on configured filter queues that surface high-value prospects, with company enrichment applied to visitor records before export. Functional capabilities implemented include queue-based segmentation, enrichment of company data, and activation workflows that flag accounts for downstream account-based marketing and sales follow up. Integration is explicitly configured to push enriched company data into Salesforce to support account-based marketing and sales prioritization, covering Penneo's marketing and CRM teams in Denmark. The vendor case study emphasizes lead tracking and CRM integration rather than an explicit standalone personalization module, and personalization activation is estimated in 2024 based on Visitor Queue's ABM and personalization positioning.
Pinpointe On Demand Professional Services 10 $1M United States Visitor Queue Visitor Queue Personalization Personalization and Product Recommendations 2024 n/a In 2024, Pinpointe On Demand implemented Visitor Queue Personalization to support marketing and sales follow-up in the United States under the Personalization and Product Recommendations category. Pinpointe On Demand is a small professional services vendor using Visitor Queue Personalization to identify companies that leave the website without filling out forms and to enrich anonymous web traffic for downstream marketing action. This implementation links the Visitor Queue Personalization capability directly to Pinpointe On Demand business functions of lead identification and enrichment for email marketing and CRM-driven outreach. The deployment centers on web visitor identification and enrichment modules, using Visitor Queue Personalization to resolve anonymous sessions into company records and append firmographic context for follow-up. Configuration focuses on segmentation and activation workflows that feed enriched leads into email marketing and CRM processes, enabling campaign-tailored outreach and prioritized sales engagement. The narrative restates Visitor Queue Personalization as the operational touchpoint within the Personalization and Product Recommendations category and emphasizes functional workflows aligned to lead capture, enrichment, segmentation, and personalization activation as part of marketing automation. Operational scope is limited to marketing and sales teams in the United States, with the implementation used primarily to surface and route inbound interest that lacks form submissions. Personalization activation is estimated to have been enabled in 2024 to translate identified and enriched anonymous traffic into targeted email and CRM follow-up. Governance practices emphasize data enrichment workflows and lead-handling rules to ensure identified companies are routed into existing email marketing and CRM processes for subsequent engagement.
Spireon, Inc. Professional Services 550 $100M United States Visitor Queue Visitor Queue Personalization Personalization and Product Recommendations 2024 n/a In 2024, Spireon, Inc. deployed Visitor Queue Personalization in the Personalization and Product Recommendations category to identify enterprise prospects from website traffic and feed lead details into their CRM. The deployment centered on Marketing and CRM teams in the United States, using company-level visitor intelligence so sales can prioritize outreach and improve lead quality. Visitor Queue Personalization implementation combined visitor identification, company enrichment, and ABM-oriented segmentation capabilities to capture lead details and intent signals from web sessions. Captured lead records are routed into Spireon’s CRM, with configuration focused on enrichment attributes, routing rules, and CRM sync cadence to operationalize prospect prioritization and follow up. Personalization activation is inferred from Visitor Queue’s ABM and personalization features on the vendor site and is estimated to have been enabled in 2024 alongside lead identification workflows. Governance and operational ownership were aligned to Marketing and Sales operations, with documented workflows for lead enrichment, CRM integration, and ABM audience segmentation limited to United States marketing use as described in the source.
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