AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

List of xMailer Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Fundacao Butantan Non Profit 3000 $300M Brazil Hedder Tecnologia e Servicos xMailer Transactional Email 2024 n/a
In 2024, Fundacao Butantan deployed xMailer for Transactional Email on its public website, provisioning transactional messaging through vendor Hedder Tecnologia e Servicos. The xMailer installation is used to centralize event driven email flows on the website, supporting notification, confirmation and operational messaging that originate from web interactions and backend processes. The implementation leverages xMailer capabilities typical of the Transactional Email category, including template management, SMTP relay and API driven send endpoints, message personalization and suppression handling, and webhook callbacks for delivery, bounce and complaint events. Configuration is oriented to server side integration with the site content stack, using xMailer templates and programmatic API calls to construct and dispatch individualized transactional messages. Integration scope is focused on the website channel, with vendor Hedder Tecnologia e Servicos responsible for provisioning and administering sending domains, template governance and delivery configuration. Operational control is organized around centralized template libraries and domain reputation management, enabling the communications and site operations teams to coordinate message content and compliance within the Transactional Email workflow.
Grupo Primavia Brazil Automotive 175 $28M Brazil Hedder Tecnologia e Servicos xMailer Transactional Email 2025 n/a
In 2025, Grupo Primavia Brazil implemented xMailer as its Transactional Email solution on its website. The deployment centralizes site-triggered customer communications such as order confirmations, service notifications and transactional alerts, using xMailer to manage reusable HTML templates, personalization tokens and event-driven transactional workflows. The implementation is structured as a web-integrated transactional email layer exposing API endpoints and SMTP relay for sending, with webhooks for delivery and bounce events feeding the website notification logic and logs. Functional capabilities implemented include template management, variable substitution, delivery tracking and automated retry handling, and the operational scope focuses on customer-facing communications originating from the corporate website in Brazil.
HotPrinti Manufacturing 12 $1M Brazil Hedder Tecnologia e Servicos xMailer Transactional Email 2025 n/a
In 2025, HotPrinti implemented xMailer as its Transactional Email solution. The Brazil-based manufacturing firm with 12 employees is using xMailer on their website to manage automated customer-facing messages tied to online interactions. The deployment centers on core Transactional Email modules in xMailer, including SMTP and API delivery endpoints, template management for transactional content, and event-triggered messaging for confirmations and account notifications. Configuration emphasis includes personalization tokens and variable substitution to populate order and account data into outgoing messages. Integration is directly with HotPrinti's website, where xMailer is invoked from web forms and checkout workflows to deliver order confirmations, shipment notices and password resets. The operational scope is web-driven customer communications, impacting customer service and e-commerce order processing functions. Governance and operational controls were established through template version control, sender authentication setup including SPF and DKIM, and monitoring of deliverability and bounce handling within xMailer. The rollout prioritized embedding xMailer into existing site flows and standardizing transactional message templates for consistent customer communication.
Senff Bank Banking and Financial Services 500 $100M Brazil Hedder Tecnologia e Servicos xMailer Transactional Email 2023 n/a
In 2023, Senff Bank implemented xMailer as its Transactional Email solution. The deployment was delivered by Hedder Tecnologia e Servicos and integrated xMailer into the Senff website to centralize customer-facing transactional notifications and automated messages. Configuration emphasized template management, personalization tokens, and delivery orchestration consistent with Transactional Email capabilities, with xMailer used for event-driven delivery and deliverability controls. Operational scope focused on website-triggered workflows for account alerts, password resets, and transactional receipts across the bank's digital channels in Brazil, and governance introduced template approval and segregation between operational messaging and marketing content while Hedder Tecnologia e Servicos retained implementation responsibility.
SW Technology in Management Professional Services 10 $1M Brazil Hedder Tecnologia e Servicos xMailer Transactional Email 2024 n/a
In 2024, SW Technology in Management implemented xMailer to manage website-driven messaging. The deployment uses xMailer as a cloud-hosted Transactional Email platform integrated directly with the company website to centralize transactional workflows, including account notifications, password resets, and service confirmations. Configuration focused on template management, personalization tokens, SMTP and REST API connectors, deliverability monitoring and suppression list controls. Operational scope centers on customer-facing communications originating from the public website, aligning the application with customer support and operations workflows. Governance and rollout emphasized template approval, consent and unsubscribe handling, and basic sending policies to maintain deliverability and compliance with regional email rules. The implementation positions xMailer as the primary Transactional Email system for SW Technology in Management website messaging.
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Buyer Intent: Companies Evaluating xMailer

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating xMailer. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating xMailer for Transactional Email include:

  1. Sumitomo Mitsui Trust Bank, a United States based Banking and Financial Services organization with 200 Employees
  2. Samridhi Pharmacare, a India based Healthcare company with 10 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

Logo Company Industry Employees Revenue Country Evaluated
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FAQ - APPS RUN THE WORLD xMailer Coverage

xMailer is a Transactional Email solution from Hedder Tecnologia e Servicos.

Companies worldwide use xMailer, from small firms to large enterprises across 21+ industries.

Organizations such as Fundacao Butantan, Senff Bank, Grupo Primavia Brazil, SW Technology in Management and HotPrinti are recorded users of xMailer for Transactional Email.

Companies using xMailer are most concentrated in Non Profit, Banking and Financial Services and Automotive, with adoption spanning over 21 industries.

Companies using xMailer are most concentrated in Brazil, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of xMailer across Americas, EMEA, and APAC.

Companies using xMailer range from small businesses with 0-100 employees - 40%, to mid-sized firms with 101-1,000 employees - 40%, large organizations with 1,001-10,000 employees - 20%, and global enterprises with 10,000+ employees - 0%.

Customers of xMailer include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified xMailer customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Transactional Email.