AI Buyer Insights:

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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

List of Zuko Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Alientrick Netherlands Media 30 $5M Netherlands Zuko Zuko Marketing Analytics 2015 n/a
In 2015, Alientrick Netherlands implemented Zuko as a Marketing Analytics solution on its public website. The Media company with 30 employees instrumented customer-facing forms and landing pages using Zuko. Zuko was configured to capture form field interactions, abandonment points, and funnel progression to clarify drop-off locations across campaign entry points. The deployment emphasized form analytics and conversion funnel analysis, with event tagging and session-level context captured in Zuko to inform marketing and UX workflows. Operational coverage focused on website marketing pages and lead capture forms, supporting marketing, product, and analytics functions within the organization. Rollout proceeded iteratively across pages and forms to align measurement with ongoing campaign activity and product releases.
ASICS Europe Netherlands Retail 1300 $1.2B Netherlands Zuko Zuko Marketing Analytics 2019 n/a
In 2019 ASICS Europe Netherlands implemented Zuko, deploying the Marketing Analytics application Zuko on their public ecommerce website. The deployment focused on form and on site conversion observability, capturing interaction and abandonment signals to inform marketing and ecommerce workflows. This implementation positioned ASICS Europe Netherlands Zuko Marketing Analytics to support marketing, user experience and commerce teams. Configuration emphasized page level tagging, event capture and form analytics modules typical of Marketing Analytics implementations, with data collection instrumented directly on the website. Implementation covered the Netherlands site operations and fed analytics workflows used by marketing and UX teams to prioritize form optimization and funnel analysis. Governance centered on centralizing analytic definitions and instrumented events to ensure consistent reporting across campaigns and product pages.
Asics France Retail 80 $220M France Zuko Zuko Marketing Analytics 2019 n/a
In 2019, Asics France deployed Zuko on its public website. Zuko is applied as a Marketing Analytics solution to instrument form behavior and conversion funnels, supporting ecommerce and digital marketing functions for the French site. The implementation used a client-side Zuko script embedded into page templates to capture form events, field-level abandonment, funnel step transitions, and custom event tags. Configuration centered on Zuko form analytics modules, funnel mapping, session tagging, segmentation, and a custom event schema to identify checkout, registration, and account flows. Operational coverage targeted digital marketing and ecommerce teams in France, with a phased rollout across product detail pages, account registration, and checkout form flows. Governance was structured around centralized tagging standards, dataset naming conventions, and role-based access for marketing analysts and web owners to ensure consistent measurement and ongoing configuration management.
Asics Japan Manufacturing 979 $262M Japan Zuko Zuko Marketing Analytics 2019 n/a
In 2019, Asics Japan implemented Zuko on its public website, deploying the application as a Marketing Analytics solution to capture form and conversion behavior. Zuko was embedded into site pages to instrument user interactions and support marketing and e-commerce measurement across the Japan web property. The implementation emphasized form analytics and funnel analysis capabilities, with configuration to capture field-level drop-off, submission events, and step-by-step conversion flows. Deployment used a client-side tracking snippet and page-level tagging to surface event-level data and to standardize form measurement across product and content pages. Zuko was configured to generate structured reporting artifacts for analysis by product and marketing teams. Operational responsibility rested with digital marketing, e-commerce, and UX teams in Japan, who used Zuko output to inform measurement and optimization workflows. Governance focused on consistent tagging and measurement rules, phased rollout by site section, and integration of Zuko-sourced metrics into existing reporting routines to maintain a single view of form and funnel performance.
Dashing Group Professional Services 100 $10M Australia Zuko Zuko Marketing Analytics 2019 n/a
In 2019, Dashing Group implemented Zuko on its corporate website to capture form behavior and conversion flow data. Dashing Group deployed Zuko as a Marketing Analytics capability to support web measurement and form performance analysis for its client-facing site. The deployment centers on client-side instrumentation, with Zuko capturing form-level events, field interaction patterns, abandonment points, and funnel step timings. Configuration work included establishing an event taxonomy, mapping key conversion forms, and building dashboards in Zuko for ongoing visibility into form interactions. Operational coverage is focused on the company website, where Zuko collects session and form analytics for marketing and digital teams. Data from Zuko is surfaced in role-specific reports for marketing and web operations, and the implementation is structured to feed regular review cycles for UX and technical triage. Governance was organized around marketing and web operations ownership, with configuration and dashboard maintenance retained by the internal digital team. Zuko is referenced as the primary Marketing Analytics tool for web form and conversion analysis, and the implementation emphasizes continued monitoring and configuration of form instrumentation for ongoing campaign and UX validation.
Professional Services 10 $2M Singapore Zuko Zuko Marketing Analytics 2019 n/a
Retail 457 $201M Italy Zuko Zuko Marketing Analytics 2019 n/a
Manufacturing 25 $3M United Kingdom Zuko Zuko Marketing Analytics 2015 n/a
Professional Services 150 $15M United Kingdom Zuko Zuko Marketing Analytics 2019 n/a
Manufacturing 100 $10M Ukraine Zuko Zuko Marketing Analytics 2021 n/a
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FAQ - APPS RUN THE WORLD Zuko Coverage

Zuko is a Marketing Analytics solution from Zuko.

Companies worldwide use Zuko, from small firms to large enterprises across 21+ industries.

Organizations such as ASICS Europe Netherlands, Phreesia Inc, Asics Japan, Asics France and Furla Italy are recorded users of Zuko for Marketing Analytics.

Companies using Zuko are most concentrated in Retail, Professional Services and Manufacturing, with adoption spanning over 21 industries.

Companies using Zuko are most concentrated in Netherlands, United States and Japan, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Zuko across Americas, EMEA, and APAC.

Companies using Zuko range from small businesses with 0-100 employees - 62.5%, to mid-sized firms with 101-1,000 employees - 29.17%, large organizations with 1,001-10,000 employees - 8.33%, and global enterprises with 10,000+ employees - 0%.

Customers of Zuko include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Zuko customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.