Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Bolton Adhesives GmbH and Co. KG | Consumer Packaged Goods | 450 | $50M | Germany | SAP | SAP BusinessObjects | Analytics and BI | 2010 | Steeb | In 2010, Bolton Adhesives GmbH and Co. KG implemented SAP BusinessObjects. The SAP BusinessObjects deployment was executed as part of a broader SAP program that included SAP ERP and SAP CRM, and it was positioned to standardize process and IT architecture across finance and controlling, purchasing and logistics, development and production, and sales. SAP BusinessObjects was configured to provide enterprise reporting, ad hoc analysis, dashboarding and a governed semantic layer consistent with Analytics and BI best practices. Functional configuration prioritized finance and controlling reporting, operational reporting for purchasing and logistics, and sales and marketing analytics to support commercial decision workflows. Steeb served as systems integrator for the BI rollout, leveraging prior partnership knowledge of the customer environment and experience in international SAP roll-out projects to coordinate integration with SAP ERP and SAP CRM. Governance emphasized alignment of BI content with SAP master data and business process owners in finance and sales, and the rollout sequencing targeted transactional domains first with subsequent publication of governed reports and dashboards through the SAP BusinessObjects platform. | |
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SnapAV, LLC | Manufacturing | 450 | $40M | United States | AnswerRocket | AnswerRocket Platform | Analytics and BI | 2019 | n/a | In 2019, SnapAV, LLC implemented AnswerRocket Platform to strengthen its Analytics and BI capabilities. The deployment targeted category managers along with marketing and finance groups, and the project moved from kickoff to launch in three weeks. The AnswerRocket Platform implementation ingested more than 45 million rows of transactional and master data from their SAP Business One system, with data modeling and indexing configured to support self-service exploration. Configuration emphasized a search-like natural language query experience, ad-hoc analysis, and dashboard generation so business experts could surface insights without ongoing analyst intervention. Operational coverage included category management, marketing analytics, and finance reporting, with daily usage by Levy and his team. Levy estimates that AnswerRocket Platform now answers 80–90% of routine data requests in seconds, enabling business users to run queries and iterate on ideas at the point of need. Governance and workflow changes focused on shifting question ownership to business experts and streamlining request handling that had previously required technical support. Beyond time savings, the implementation enabled the SnapAV team to quickly identify and act on material revenue opportunities, including a documented $1M revenue discovery, while the easy-to-understand interface reduced reliance on technical intermediaries. | |
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Manufacturing | 450 | $50M | Ireland | Oracle | Oracle OBIEE | Analytics and BI | 2009 | n/a |
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Consumer Packaged Goods | 450 | $250M | United Kingdom | SAP | SAP BW (Business Warehouse) | Data Warehouse | 2010 | n/a |
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Professional Services | 450 | $53M | United States | Snowflake | Snowflake Data Warehouse | Data Warehouse | 2021 | n/a |
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Consumer Packaged Goods | 450 | $80M | United States | Microsoft | Microsoft SQL Server Reporting Services | Analytics and BI | 2014 | n/a |
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Insurance | 450 | $417M | Australia | Prime BPM | Prime BPM | Process Mining | 2013 | n/a |
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Government | 450 | $60M | Australia | Prime BPM | Prime BPM | Process Mining | 2012 | n/a |
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Manufacturing | 450 | $120M | Germany | Ultimus | Ultimus Digital Process Automation Suite | Process Mining | 2018 | n/a |
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Manufacturing | 450 | $55M | United States | Oracle | Oracle OBIEE | Analytics and BI | 2017 | n/a |
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