Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Leisure and Hospitality
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Universal Orlando Resort Leisure and Hospitality 28000 $8.6B United States UKG UKG Workforce Central (ex Kronos Workforce Central) Workforce Management 2011 n/a
Universal Orlando Resort Leisure and Hospitality 28000 $8.6B United States Rackspace Technology Rackspace Cloud Application Hosting and Computing Services 2018 n/a
Leisure and Hospitality 28000 $8.6B United States Cisco Systems Cisco Webex Meetings Audio Video and Web Conferencing 2021 n/a
Leisure and Hospitality 28000 $8.6B United States Lumen Technologies Lumen Cloud (ex CenturyLink) Application Hosting and Computing Services 2012 n/a
Leisure and Hospitality 28000 $8.6B United States Akamai Akamai CDN Content Delivery Network 2019 n/a
Leisure and Hospitality 28000 $8.6B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2017 n/a
Leisure and Hospitality 28000 $8.6B United States Verint Systems Verint Digital Feedback (formerly known as OpinionLab) Customer Experience 2011 n/a
Leisure and Hospitality 28000 $8.6B United States The Nielsen Company Nielsen Marketing Cloud Marketing Analytics 2014 n/a
Leisure and Hospitality 28000 $8.6B United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2014 n/a
Leisure and Hospitality 28000 $8.6B United States SAP SAP Customer Data Cloud (ex Gigya) Customer Data Platform 2016 n/a
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