List of Braze Platform Customers
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Since 2010, our global team of researchers has been studying Braze Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Braze Platform for Customer Engagement, Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Braze Platform for Customer Engagement, Customer Loyalty include: Discovery, a United States based Media organisation with 35300 employees and revenues of $41.32 billion, Hbo Max, a United States based Media organisation with 35000 employees and revenues of $39.32 billion, KFC Corporation, a United States based Leisure and Hospitality organisation with 1000000 employees and revenues of $34.45 billion, Paramount Global, a United States based Media organisation with 18600 employees and revenues of $29.21 billion, Burger King, a United States based Retail organisation with 34800 employees and revenues of $27.02 billion and many others.
Contact us if you need a completed and verified list of companies using Braze Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Braze Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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1-800-Flowers.com | Retail | 4000 | $1.8B | United States | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2019 | n/a |
In 2019, 1-800-Flowers.com deployed the Braze Platform on its public website. The Braze Platform was implemented to support Customer Engagement,Customer Loyalty initiatives and to centralize customer facing messaging across the online storefront. Deployment included embedding the Braze JavaScript SDK to capture behavioral events and attribute data for lifecycle orchestration. Operational ownership was assigned to marketing and e-commerce teams responsible for campaign design, segmentation and content governance.
Configuration emphasized standard Braze Platform capabilities such as event based segmentation, personalized messaging, campaign orchestration and cross channel messaging workflows including email and on site messages. The implementation used client side instrumentation to feed event streams and customer attributes into the Braze Platform and to align web analytics and onsite tracking with engagement campaigns. Governance and rollout followed a staged approach with marketing operations managing campaign approvals, schema validation and template quality assurance to maintain segmentation accuracy and campaign consistency.
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17LIVE | Media | 745 | $191M | Japan | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2022 | n/a |
In 2022, 17LIVE implemented Braze Platform to support Customer Engagement,Customer Loyalty on its consumer-facing website. The deployment focused on web-based engagement instrumentation and campaign orchestration to manage audience interactions for the media service.
The Braze Platform implementation configured standard Customer Engagement,Customer Loyalty capabilities including user segmentation, campaign orchestration, real-time messaging, personalization, and in-app messaging. Implementation work emphasized event tracking and behavioral segmentation to power lifecycle campaigns and retention workflows across digital touchpoints.
Deployment leveraged a web SDK integration and server-side event capture to route behavioral signals into Braze Platform, enabling email and in-app campaign triggers via platform APIs. Data capture concentrated on behavioral events and profile attributes to support dynamic segmentation and targeted messaging.
Operational ownership rested with marketing and growth teams, with marketing operations instituting campaign governance, consent aligned event taxonomy, and a staged rollout across the company web property. Braze Platform centralized customer engagement and customer loyalty workflows between product and marketing functions to streamline campaign management and audience targeting.
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1St Folding Sliding Doors | Manufacturing | 15 | $1M | United Kingdom | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2022 | n/a |
In 2022, 1St Folding Sliding Doors implemented Braze Platform on their website. The deployment was scoped to digital customer interactions and explicitly supports Customer Engagement,Customer Loyalty use cases for the UK based manufacturer, consolidating web channel messaging and lifecycle communications under a single application. The implementation was executed within a small team environment, with marketing owning campaign strategy and site operations owning tag and consent management.
Configuration work centered on standard Braze Platform capabilities aligned to customer engagement workflows, including web messaging, behavioral segmentation, campaign orchestration, and lifecycle email capture, implemented through site-level instrumentation and consent aware tracking. Operational governance is lightweight and centralized, with a single marketing owner responsible for audience segmentation, messaging rules, and content governance, and a technical contact maintaining web tagging. The deployment emphasizes Customer Engagement,Customer Loyalty functional terminology, linking the Braze Platform directly to marketing and customer retention activities on the company website.
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212 Motor | Professional Services | 10 | $1M | Indonesia | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2023 | n/a |
In 2023, 212 Motor implemented the Braze Platform on its website. The Braze Platform is used for Customer Engagement,Customer Loyalty to orchestrate user lifecycle messaging and loyalty touchpoints across web channels and to centralize campaign execution.
The implementation focused on client-side web SDK instrumentation to capture behavioral events and profile attributes, and on configuring core modules such as campaign management, user segmentation, in-app messaging, email orchestration and engagement analytics. Integrations were limited to the website event stream feeding the Braze Platform, enabling personalized web and in-app messages and routed email sends where configured. Governance emphasized campaign and content approval workflows, segmentation rule management, frequency capping and data retention settings, with operational ownership consolidated within the internal marketing and digital operations team.
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321GoProject | Professional Services | 10 | $2M | Malaysia | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2021 | n/a |
In 2021, 321GoProject implemented Braze Platform to enable Customer Engagement,Customer Loyalty capabilities on its corporate website. The deployment targets a small professional services firm in Malaysia, using the Braze Platform to instrument web pages for event capture and persistent user profiling to support targeted customer communications and loyalty-oriented engagement flows.
The implementation leverages typical Braze functional modules including behavioral event tracking, segmentation and audience building, campaign orchestration, personalization and message templates, and analytics for engagement monitoring. Operationally the solution is scoped to web-driven customer interactions and is managed by the company marketing and client engagement functions, with governance focused on campaign workflow ownership, event taxonomy, and consent-aware data collection to feed Braze user profiles and automated messaging sequences.
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Life Sciences | 14 | $2M | United States | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2022 | n/a |
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Media | 10 | $1M | United Kingdom | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2023 | n/a |
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Professional Services | 10 | $1M | Indonesia | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2023 | n/a |
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Professional Services | 50 | $5M | United States | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2023 | n/a |
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Retail | 18 | $4M | Germany | Braze | Braze Platform | Customer Engagement,Customer Loyalty | 2022 | n/a |
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Buyer Intent: Companies Evaluating Braze Platform
- Aircocover, a Netherlands based Manufacturing organization with 360 Employees
- Sodexo, a France based Professional Services company with 430000 Employees
- Uconn Health, a United States based Healthcare organization with 5380 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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