Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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WPP | Professional Services | 108044 | $14.7B | United Kingdom | Mediaocean | Media Finance | ERP Financial | 2024 | n/a | In 2024, WPP implemented Media Finance. Media Finance is an ERP Financial application deployed through Mediaocean’s Prisma platform and is positioned as the system of record for media management and finance across WPP’s agency network in the United Kingdom and globally. Deployment centered on omnichannel planning, buying and billing workflows, with functional coverage inferred to include centralized billing controls, invoicing and media finance reconciliation typical of an ERP Financial solution for media operations. The implementation embeds Media Finance within Prisma to consolidate order-to-bill processes, improve ledger-level visibility for agency media spend, and support media procurement and accounting workflows across agencies. WPP continues as a certified service partner of Mediaocean, which informs governance by centralizing billing controls and designating Prisma and Media Finance as the authoritative finance record for media transactions. Operational scope spans agency finance, procurement and operations teams in the United Kingdom and international agency sites, with the stated objective of improving media finance transparency and centralized billing controls. | |
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WPP | Professional Services | 108044 | $14.7B | United Kingdom | ScopLab | ScopTest | Talent Assessment | 2021 | n/a | In 2021, WPP was recorded as a corporate reference for ScopLab's talent tools in the EMEA HR process area, and this listing supports the inference that ScopTest was part of the vendor bundle used in recruitment workflows. ScopTest is referenced here as the named assessment application, and the implementation context ties WPP to ScopLab's recruitment and ATS offering rather than to a standalone point solution. The application is described within the Talent Assessment category and aligns with pre-hire testing and candidate screening functions typically associated with that category. The inferred implementation at WPP centers on embedding ScopTest within ScopLab's recruitment suite to operationalize candidate assessment workflows for HR and recruitment teams across EMEA. Functional capabilities likely provisioned include structured candidate screening, timed assessments, and psychometric style evaluations that feed into applicant tracking workflow orchestration and interview shortlisting. Governance appears scoped to HR process alignment and assessment orchestration within recruitment operations, with configuration managed alongside ScopLab recruitment modules to ensure assessment data flows into hiring decision workflows. | |
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Professional Services | 108044 | $14.7B | United Kingdom | Bardeen | Bardeen Ai | Intelligent Process Automation | 2024 | n/a |
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Professional Services | 108044 | $14.7B | United Kingdom | Reejig | Reejig Work Intelligence Platform | Skills Intelligence | 2024 | n/a |
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Professional Services | 108044 | $14.7B | United Kingdom | ServiceNow | data.world | Data Warehouse | 2022 | n/a |
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Professional Services | 106266 | $2.3B | Argentina | GoDaddy | GoDaddy Webmail | Collaboration | 2015 | n/a |
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Professional Services | 106266 | $2.3B | Argentina | Joomla | Joomla 3.9 | Web Content Management | 2015 | n/a |
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Professional Services | 106266 | $2.3B | Argentina | Bitrix24 | Bitrix24 CRM | CRM | 2016 | n/a |
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Professional Services | 106266 | $2.3B | Argentina | Google Tag Manager | Tag Management | 2021 | n/a |
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Professional Services | 106266 | $2.3B | Argentina | PTisp | PTisp Hosting | Application Hosting and Computing Services | 2020 | n/a |
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