Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Leisure and Hospitality
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Royal Caribbean Leisure and Hospitality 98100 $13.9B United States Adobe Systems Adobe Target Standard Marketing Analytics 2018 n/a
Royal Caribbean Leisure and Hospitality 98100 $13.9B United States Liveramp LiveRamp Platform Data Management Platform 2018 n/a
Leisure and Hospitality 98100 $13.9B United States Revive Adserver Revive Adserver (ex OpenX/Openads) Digital Advertising Platform 2018 n/a
Leisure and Hospitality 98100 $13.9B United States The Nielsen Company Nielsen Marketing Cloud Marketing Analytics 2019 n/a
Leisure and Hospitality 98100 $13.9B United States Proofpoint Proofpoint Essentials URL Defense Secure Web Gateways (SWG) 2019 n/a
Leisure and Hospitality 98100 $13.9B United States Medallia Medallia Kampyle Customer Experience 2019 n/a
Leisure and Hospitality 98100 $13.9B United States Contentsquare Contentsquare Customer Experience 2019 n/a
Leisure and Hospitality 98100 $13.9B United States Salesforce Salesforce Krux DMP Data Management Platform 2019 n/a
Leisure and Hospitality 98100 $13.9B United States Spotify Spotify Ad Analytics Marketing Analytics 2020 n/a
Leisure and Hospitality 98100 $13.9B United States AppDynamics AppDynamics APM Application Performance Management 2020 n/a
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