Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Content Management
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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PepsiCo | Consumer Packaged Goods | 319000 | $91.9B | United States | MacGregor | MacGregor M.Folio | Digital Signing | 2020 | n/a | In 2020, PepsiCo deployed MacGregor M.Folio to digitize bills of lading and enable contact-free driver check-in across its North American distribution network. The implementation used MacGregor M.Folio as a Digital Signing platform to support electronic bills of lading workflows and contactless carrier interactions within logistics and warehouse operations in the United States and nearby regions. The deployment configured MacGregor M.Folio to capture signed eBOLs and proof of delivery at the point of check-in, using driver-facing mobile workflows and distribution center check-in terminals. Configuration emphasized document capture, digital signature verification, and persistent audit trails consistent with Digital Signing capabilities. Operational governance centralized standard operating procedures for driver check-in and eBOL handling across multiple distribution sites, with rollout activities focused on training for warehouse and carrier-facing teams and aligning back-office document processing. The implementation's stated outcomes include reduced paperwork and lowered back-office labour through the use of MacGregor M.Folio digital signing and eBOL functionality. | |
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Procter & Gamble | Consumer Packaged Goods | 108000 | $84.0B | United States | Sitecore | Sitecore Experience Platform | Web Content Management | 2021 | n/a | ||
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Insurance | 15030 | $14.8B | United Kingdom | Conga | Conga CLM (formerly Apttus CLM) | Contract Lifecycle Management | 2018 | n/a |
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Banking and Financial Services | 4709 | $99.9B | United States | Ultria | Ultria CLM | Contract Lifecycle Management | 2017 | n/a |
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Distribution | 76000 | $78.8B | United States | SAP | SAP Ariba Contracts | Contract Lifecycle Management | 2011 | n/a |
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Transportation | 490000 | $91.1B | United States | Coupa Software | Coupa Contract Lifecycle Management | Contract Lifecycle Management | 2019 | n/a |
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Retail | 2100000 | $681.0B | United States | Adobe Systems | Adobe Experience Manager | Digital Asset Management | 2020 | n/a |
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Construction and Real Estate | 6500 | $500M | India | Oracle | Oracle WebCenter Sites | Web Content Management | 2009 | n/a |
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Media | 1000 | $232M | United States | Adobe Systems | Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) | Digital Signing | 2020 | n/a |
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Banking and Financial Services | 1740 | $1.8B | United States | Adobe Systems | Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) | Digital Signing | 2021 | n/a |
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