Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Election Protection Non Profit 250 $40M United States Genesys Genesys Cloud CX Call Center 2020 n/a
Empyrean Benefit Solutions Professional Services 900 $92M United States Genesys Genesys Cloud CX Call Center 2015 n/a
Leisure and Hospitality 11000 $1.6B United Kingdom Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2014 n/a
Manufacturing 75800 $50.5B United States Genesys Genesys PureCloud Platform Call Center,Customer Experience 2015 n/a
Professional Services 400 $60M United States Oracle Oracle NetSuite CRM CRM 2010 n/a
Professional Services 1200 $230M United States Oracle Oracle NetSuite CRM CRM 2015 n/a
Consumer Packaged Goods 100 $10M United States Oracle Oracle NetSuite CRM CRM 2020 n/a
Transportation 50000 $16.1B China Nice Systems NICE Customer Engagement Analytics Customer Analytics 2015 n/a
Retail 2567 $449M United States Oracle Oracle Service Cloud (ex RightNow) Customer Support 2017 n/a
Retail 38000 $8.6B United States Oracle Oracle Service Cloud (ex RightNow) Customer Support 2018 n/a
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