Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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123 Magic Parenting | Professional Services | 10 | $1M | United States | Platform.sh | Platform.sh | Apps Development | 2020 | n/a | In 2020, 123 Magic Parenting deployed Platform.sh to host and manage its public website application, positioning Platform.sh within Apps Development to support website hosting and developer workflows. The implementation is scoped to the company website, reflecting a small business deployment for approximately 10 employees, and uses Platform.sh on their web property to provide platform-managed runtime environments and staged deployments. Configuration focused on Git-driven deployment pipelines, containerized runtimes and automated environment provisioning, leveraging Apps Development capabilities such as branching-based staging and continuous delivery. Operational coverage centers on website development and content updates, with governance oriented around code-driven releases, environment access controls and centralized application configuration to standardize developer workflows. | |
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123 Magic Parenting | Professional Services | 10 | $1M | United States | Oracle | Oracle Netsuite Bronto Marketing Platform | Marketing Automation | 2021 | n/a | In 2021, 123 Magic Parenting implemented Oracle Netsuite Bronto Marketing Platform to provide Marketing Automation capabilities for customer engagement on its website. The implementation positions Oracle Netsuite Bronto Marketing Platform as the central SaaS marketing layer used to manage web-driven subscriber capture and outbound email programs. Configuration focused on core Marketing Automation functions common to the category, including email campaign orchestration, audience segmentation, triggered lifecycle messaging, and onsite behavior tracking and form capture. The platform was set up with template-based campaign creation, schedule management, and list management workflows to align with the capabilities expected for a small 10-person professional services organization. Operational ownership was defined within marketing and customer engagement functions, with rollout implemented through website tagging and campaign template onboarding. Governance concentrated on campaign approval flows and subscriber data hygiene to maintain list quality and compliance for ongoing web-to-email automation. | |
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Professional Services | 10 | $1M | United States | Adobe Systems | Adobe Marketing Cloud (ex Omniture) | Marketing Automation | 2021 | n/a |
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Professional Services | 10 | $1M | United States | Visa | Visa Authorize.Net | Payment Processing | 2021 | n/a |
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Professional Services | 10 | $1M | United States | Visa | Visa CardinalCommerce | eCommerce Fraud Protection | 2021 | n/a |
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Professional Services | 10 | $1M | United States | ADP | ADP Payroll | Payroll | 2016 | n/a |
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Professional Services | 10 | $1M | United States | ADP | ADP Benefits | Benefits Administration | 2017 | n/a |
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Professional Services | 10 | $1M | United States | Oracle | Oracle Cloud HCM | Core HR | 2019 | n/a |
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Professional Services | 10 | $1M | United States | Oracle | Oracle Cloud HCM Recruiting | Recruiting | 2020 | n/a |
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Professional Services | 10 | $1M | Sweden | Adobe Systems | Adobe Experience Cloud | Customer Experience | 2018 | n/a |
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