Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Retail
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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DEICHMANN | Retail | 49000 | $9.3B | Germany | Scayle | SCAYLE Distributed Order Management | Order Management | 2023 | n/a | In 2023, DEICHMANN implemented SCAYLE Distributed Order Management to modernize its backend and connect its approximately 4,200 stores, enabling marketplace and omnichannel fulfilment capabilities. The implementation uses SCAYLE Distributed Order Management within the Order Management category to provide distributed order orchestration across retail stores and multi warehouse inventory nodes, aligning with SCAYLE’s described multi warehouse and store connected fulfilment approach. The deployment focuses on core Order Management functions typical for distributed orchestration, including centralized order orchestration, inventory visibility and reservation, allocation and fulfillment routing, marketplace order ingestion, and store fulfillment workflows such as ship from store and click and collect. Configuration emphasis appears on fulfillment rules, inventory sourcing logic, and event driven order state management to support omnichannel order lifecycles. Architecturally the rollout is described as multi stage, aimed at a large retail and fulfilment footprint in Europe with DEICHMANN headquartered in Germany. Operational coverage spans e commerce, store operations, and warehouse fulfilment, with integration touchpoints expected between SCAYLE Distributed Order Management and store systems plus warehouse operations to enable real time inventory and fulfillment coordination. Governance aspects implied by the multi stage rollout include phased operational cutovers, centralized fulfillment policy governance and orchestration of store and warehouse fulfillment lanes, and alignment of e commerce, marketplace and physical store teams for process change. The narrative centers on structural modernization to enable marketplace and omnichannel fulfilment rather than quantified outcomes. | |
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DEICHMANN | Retail | 49000 | $9.3B | Germany | Inxmail | Inxmail SMTP Mail Relay | Marketing Automation | 2018 | n/a | In 2018 DEICHMANN implemented Inxmail SMTP Mail Relay as a core Marketing Automation capability to centralize loyalty and promotional email communications for its Deichmann PLUS omnichannel program. The implementation of Inxmail SMTP Mail Relay supported the brand objective of linking in-store and online touchpoints and positioned the application as the primary engine for marketing and CRM driven customer communications across multiple countries. The deployment emphasized SMTP Mail Relay functionality, centralized sending controls, and consolidated bounce management, with configuration to support automated, up-to-date product mailings and template-driven campaign orchestration. Standard Marketing Automation workflows such as segmentation, scheduling, and deliverability controls were applied to sustain regular product mailing cadences and to maintain consistent sender reputation across markets. Operational coverage extended to cross-country sending and omnichannel loyalty interactions, integrating with in-store loyalty touchpoints and online storefront channels to align customer messaging across channels. A global blacklist was implemented within the Inxmail SMTP Mail Relay environment to enforce compliance and suppress prohibited recipients across all sending operations, improving cross-border deliverability governance. Governance focused on centralized operational controls for sending policies, bounce handling procedures, and list hygiene to support Deichmann PLUS communications. The case study documents outcomes of increased customer binding and online growth as part of the marketing and CRM use case driven by the Inxmail SMTP Mail Relay implementation. | |
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Retail | 38559 | $9.3B | United States | Nagios Enterprises | Nagios Network Analyzer | Remote Monitoring and Management | 2023 | n/a |
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Retail | 49000 | $9.3B | Germany | PIA Dymatrix | Econda Analytics | Analytics and BI | 2006 | n/a |
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Retail | 30000 | $9.3B | United Kingdom | Benefex, a Zellis Company | Benefex OneHub | Benefits | Benefits Administration | 2022 | n/a |
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Retail | 30000 | $9.3B | United Kingdom | Adobe Systems | Adobe Dynamic Tag Management | Tag Management | 2024 | n/a |
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Retail | 16000 | $9.2B | Netherlands | SAP | SAP Service Cloud | Customer Support | 2015 | Direct from vendor |
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Retail | 16000 | $9.2B | Netherlands | HCL Technologies | HCL Commerce (ex IBM Websphere Commerce) | eCommerce | 2013 | n/a |
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Retail | 16000 | $9.2B | Netherlands | IBM | IBM Sterling Commerce | eCommerce | 2007 | n/a |
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Retail | 16000 | $9.2B | Netherlands | SAP | SAP Mobile Platform | Apps Development | 2012 | n/a |
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