Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Non Profit 19000 $1.8B Germany CleverReach CleverReach Marketing Automation 2023 n/a
Non Profit 7000 $1.8B France Freshworks Freshservice IT Service Management 2021 n/a
Non Profit 7000 $1.8B France Google Google Tag Manager Tag Management 2016 n/a
Non Profit 7000 $1.8B France Microsoft Microsoft 365 Collaboration 2016 n/a
Non Profit 7000 $1.8B France Peaberry Software Customer.io Marketing Automation 2020 n/a
Non Profit 7000 $1.8B France Sinch Pathwire MailJet Transactional Email 2017 n/a
Non Profit 7000 $1.8B France Twilio Twilio Sendgrid Transactional Email 2021 n/a
Non Profit 7000 $1.8B France Sophos Sophos Email Secure Email Gateways (SEGs) 2023 n/a
Non Profit 7000 $1.8B France Scaleway Scaleway Application Hosting and Computing Services 2024 n/a
Non Profit 6800 $1.7B United States Workday Workday Adaptive Planning (ex Adaptive Insights) EPM 2016 n/a
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