Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Leisure and Hospitality
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Purple Dragon Play United Kingdom | Leisure and Hospitality | 80 | $5M | United Kingdom | EmploymentHero | EmploymentHero Document Management | Document Management | 2025 | n/a | In 2025, Purple Dragon Play United Kingdom implemented EmploymentHero Document Management to consolidate HR documents, automate contract delivery, and strengthen compliance tracking. The deployment explicitly extended existing Employment Hero usage across HR and onboarding in England, positioning EmploymentHero Document Management as the primary Document Management capability for recruitment and employee records. The implementation focused on EmploymentHero Document Management features for digital contract issuance, centralized employee HR documents, and automated compliance checklists. Configuration emphasized role based access controls, template driven contract generation, and reporting workflows to support recruitment and onboarding, reflecting standard document lifecycle management and audit trail functionality within the platform. Operational coverage was scoped to HR and onboarding teams in England, where document tracking and reporting workflows were centralized inside the Employment Hero environment. The workstream integrated document management with ongoing onboarding automation already in use, enabling end to end handling of offers, signed contracts, and personnel file maintenance without introducing external system integrations. Governance and rollout followed a staged adoption across HR processes, with compliance tracking embedded into offer and onboarding workflows to standardize document retention and visibility. The case study reports a 75 percent reduction in time spent on reporting, document tracking and compliance, with EmploymentHero Document Management used to send contracts digitally and reduce manual administrative effort. | |
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Dubai City Tourism United Arab Emirates | Leisure and Hospitality | 12 | $2M | United Arab Emirates | Spaceship | Spacemail | Secure Email Gateways (SEGs) | 2025 | n/a | In 2025 Dubai City Tourism implemented Spacemail as a Secure Email Gateways (SEGs) solution to secure website-originated messaging and corporate email. The deployment is centered on the organization website and covers email flows for a 12-employee leisure and hospitality operator in the United Arab Emirates, protecting customer-facing contact forms and internal communications. This implementation positions Spacemail to handle inbound filtering, outbound policy enforcement, and quarantine handling used by marketing and reservations functions. Spacemail was configured as an inline SMTP gateway with standard SEG capabilities, including anti-phishing detection, malware scanning, attachment sanitization, TLS enforcement, and policy-based routing for transactional and corporate mail. Configuration included an administrative console with role-based access, centralized policy templates, and audit logging to support operational governance by a designated administrator. Integration with the website was implemented via SMTP relay settings for contact forms and transactional email, and operational processes were defined to review quarantines and manage policy exceptions across the small organization. | |
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Leisure and Hospitality | 35574 | $7.9B | United States | HealthChampion | HealthChampion | Electronic Health Record | 2025 | n/a |
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Leisure and Hospitality | 2500 | $500M | New Zealand | Elastic Path | Elastic Path Order Management | Order Management | 2025 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Redpoint Global | Redpoint Global AML | Marketing Automation | 2025 | n/a |
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Leisure and Hospitality | 10 | $1M | Australia | MyGuestlist | MyGuestlist Marketing | Marketing Automation | 2025 | n/a |
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Leisure and Hospitality | 1000 | $250M | United States | Rippling | Rippling Workforce Analytics | Workforce Analytics | 2025 | n/a |
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Leisure and Hospitality | 10 | $1M | United Kingdom | Anna Accounting Software | Anna Accounting | ERP Financial | 2025 | n/a |
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Leisure and Hospitality | 2500 | $450M | Australia | MyGuestlist | MyGuestlist Marketing | Marketing Automation | 2025 | n/a |
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Leisure and Hospitality | 2000 | $2.4B | United States | Fingercheck | Fingercheck Payroll | Payroll | 2025 | n/a |
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