Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Leisure and Hospitality
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Parklane Cyprus | Leisure and Hospitality | 600 | $75M | Cyprus | NAKIVO | NAKIVO Backup | Backup as a Service (BaaS) | 2025 | GCC Cyprus | In 2025, Parklane Cyprus implemented NAKIVO Backup, deploying NAKIVO Backup & Replication as a Backup as a Service (BaaS) solution for its resort in Limassol, Cyprus. The engagement was delivered with SI/VAR GCC Cyprus and targeted protection of core hotel operations systems including the property management system, accounting, payroll and store databases. The implementation centralized backup and replication workflows across application servers that support hospitality operations, aligning with Backup as a Service (BaaS) operational models to enable faster recoveries and simplified administration. Configuration work focused on backup scheduling, replication policies and role based administration to support the resort IT team's daily operations. Integration scope emphasized application level protection for the property management system, finance and payroll data stores, and point of sale store databases, with operational coverage confined to the Limassol site and hotel business functions. GCC Cyprus managed the rollout and established governance around backup ownership, access controls and recovery procedures for IT and operations staff. Parklane reported faster recoveries and an estimated 25% reduction in backup costs while simplifying backup administration, outcomes captured in deployment notes. NAKIVO Backup & Replication as a Backup as a Service (BaaS) platform now serves as the primary backup and replication capability for Parklane Cyprus across operations, finance and retail functions. | |
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The Munson Group | Leisure and Hospitality | 1200 | $50M | United States | Instant Financial | Instant Financial | Earned Wage Access | 2025 | AllianceHCM | In 2025, The Munson Group implemented Instant Financial as an Earned Wage Access solution across its portfolio of Sonic Drive-In and Buffalo Wild Wings franchise locations. The deployment consolidated tipping and paycard vendors by implementing Instant Tips and Instant paycards through payroll partner AllianceHCM, positioning Instant Financial as the primary earned wage access and tip payout mechanism for the organization. The implementation centered on Instant Tips for electronic tip capture and Instant paycards for instant payout, configured to remove manual cash-tip handling at the store level. Instant Financial was configured to produce instant tip payouts at the point of settlement, and the configuration included vendor consolidation for tipping and paycard issuance to simplify reconciliation and vendor management. Integration work was executed through AllianceHCM, the payroll partner and SI, which connected Instant Financial flows into payroll processing and check-to-card disbursement. The deployment spanned 33 locations across Connecticut, New York, New Jersey, and Pennsylvania, covering store operations, payroll processing, and finance reconciliation workflows. Governance changes focused on process standardization for tip capture, payout timing, and audit trails, with rollouts coordinated between store managers, payroll teams and AllianceHCM. The Munson Group documented outcomes that included instant tip payouts, reduced cash risk, and improved auditability and operational efficiency as a result of the Instant Financial implementation. | |
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Leisure and Hospitality | 30 | $3M | United States | eClincher | eClincher | Social Media Management | 2025 | n/a |
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Leisure and Hospitality | 10 | $1M | Russia | BotHelp | BotHelp | Chatbots and Conversational AI | 2025 | Loginoff Russia |
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Leisure and Hospitality | 50 | $5M | Italy | BRG | BRG Hoteldoor Marketing | Marketing Automation | 2025 | n/a |
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Leisure and Hospitality | 10500 | $2.3B | United States | Agilysys | Agilysys Gift Card | Customer Loyalty | 2025 | n/a |
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Leisure and Hospitality | 16129 | $3.7B | United States | Agilysys | Agilysys Gift Card | Customer Loyalty | 2025 | n/a |
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Leisure and Hospitality | 13462 | $4.6B | United Kingdom | Agilysys | Agilysys IG Digital Menu Board | Online Food Ordering System | 2025 | n/a |
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Leisure and Hospitality | 13462 | $4.6B | United Kingdom | Agilysys | Agilysys IG Fly | Point Of Sale | 2025 | n/a |
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Leisure and Hospitality | 16129 | $3.7B | United States | Agilysys | Agilysys IG KDS | Restaurant Management | 2025 | n/a |
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