Kortrijk, 8500,
Belgium
Cronos aan de Leie
Cronos aan de Leie, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Cronos aan de Leie collaboration with software players such as Zeticon empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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Novy Belgium | Manufacturing | 184 | $70M | Belgium | Zeticon | MediaHaven | Digital Asset Management | 2022 |
In 2022 Novy Belgium implemented MediaHaven to centralise product images, videos and technical drawings used by marketing, sales and dealer portals across the Benelux and wider European markets. MediaHaven is a Digital Asset Management application deployed as a single repository for visual and technical product assets to support regional content distribution and brand control.
The implementation emphasized rights management and automated versioning to enforce access controls and systematic asset lifecycle handling. Configuration work included metadata schema design and distribution workflows, enabling metadata driven indexing and automated renditioning to streamline asset retrieval and reuse. These functional capabilities were configured to support marketing content production and sales collateral assembly.
Operational coverage included marketing teams, sales operations and dealer portal content feeds across Benelux and broader Europe, with the DAM serving as the central content source for regional publishing. The deployment architecture centralised file storage and governance while enabling role based access for internal users and external dealer partners. Integrations focused on feeding dealer portals and sales channels from the MediaHaven repository.
Cronos aan de Leie acted as the implementation partner and Zeticon is referenced as the solution vendor. Governance changes included centralised asset stewardship, updated publishing workflows and version control policies to accelerate time to asset availability and maintain brand consistency. Novy achieved faster dealer service as an operational outcome of the MediaHaven deployment.
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