Gene Commerce
20 Middle Street,,
Brighton, BN1 1AL,
United Kingdom
Brighton, BN1 1AL,
United Kingdom
44 12 7303-0390
Professional Services
Gene Commerce
List of Software Implementations where Gene Commerce is Reseller or System Integrator
Gene Commerce, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Gene Commerce collaboration with software players such as Adobe Systems empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
Gene Commerce is a Reseller or SI for the following software solutions:
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Gene Commerce | Adobe Systems | Adobe Commerce (ex Magento) | eCommerce | eCommerce |
List of Software Implementations where Gene Commerce is a Reseller or SI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Krispy Kreme UK | Consumer Packaged Goods | 1750 | $148M | United Kingdom | Adobe Systems | Adobe Commerce (ex Magento) | eCommerce | 2020 | In 2020, Krispy Kreme UK implemented Adobe Commerce (ex Magento) as its eCommerce platform to support a unified online storefront and omnichannel purchase flows. The deployment was executed with Gene Commerce as the Magento eCommerce agency, aligning Adobe Commerce with an omnichannel loyalty architecture and external CRM services. Adobe Commerce (ex Magento) was configured to provide catalog management, storefront presentation, shopping cart and checkout workflows, and an API integration layer to surface promotions and real-time entitlement checks. The implementation emphasized API connectivity, enabling Adobe Commerce to exchange customer and transaction events with the loyalty layer and the mobile channel, consistent with standard eCommerce platform capabilities. The Adobe Commerce instance was integrated via standard APIs into a loyalty and offer stack built on Flooid Core. Flooid Core Personalized Offers provided the omnichannel offer management and customer reward wallet capability, coordinating real-time reward claims across in-store and online channels. Flooid also integrated with HTK for loyalty and CRM functions and with Nodes for the mobile consumer app, with Gene Commerce responsible for linking Adobe Commerce into that ecosystem. Operationally the solution covered Krispy Kreme UK commerce, loyalty, marketing and CRM touchpoints, enabling consistent offers and reward redemptions across retail stores, supermarket sales channels and the online storefront. Governance centered on centralizing offer management in Flooid and using API-driven entitlements and event feeds to enforce real-time benefits across Adobe Commerce and connected systems. |
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IT Decision Makers and Key Stakeholders at Gene Commerce
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Buyer Intent: Companies Evaluating Gene Commerce Services
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Gene Commerce software implementations. Gain ongoing access to real-time prospects and uncover hidden opportunities.
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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Gene Commerce System Integrator / VAR Profile
Gene Commerce is a system integrator and technology consulting firm headquartered in Brighton, United Kingdom, with approximately 50 employees and annual revenues of $5M.
Gene Commerce implements and supports enterprise applications across markets such as eCommerce.
APPS RUN THE WORLD tracks 1 verified Gene Commerce software implementations across industries and regions, including: Krispy Kreme UK where Gene Commerce implemented Adobe Commerce (ex Magento).
Gene Commerce has a strategic VAR/SI partnership with Adobe Systems, backed by verified deployments.
Independent Software Vendors (ISVs) can boost their ecosystem by identifying existing Gene Commerce partnerships, building strong channel relationships, and forging strategic implementation alliances to expand customer reach and accelerate adoption.
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