Prague, 158 00,
Czech Republic
PromoGEN Czech Republic
PromoGEN Czech Republic, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. PromoGEN Czech Republic collaboration with software players such as Ecomail empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| PromoGEN Czech Republic | Ecomail | Ecomail | Marketing Automation | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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Grizly Czech Republic | Retail | 220 | $42M | Czech Republic | Ecomail | Ecomail | Marketing Automation | 2019 |
In 2019, Grizly Czech Republic began using Ecomail for Marketing Automation to support ecommerce email marketing and customer retention. The deployment focuses on the retailer's online sales channels in the Czech Republic and positions Ecomail as the primary Marketing Automation platform for email-driven commerce workflows.
Ecomail is configured for ecommerce email marketing and automation, with implemented capabilities that include abandoned cart flows, lifecycle email programs, and automated campaign orchestration. The configuration emphasizes template-driven campaigns, segmentation-based send logic, and triggered automations designed to capture conversion and repeat purchase opportunities.
PromoGEN Czech Republic served as the managing agency for the Ecomail implementation and ongoing campaign operations, overseeing campaign setup, segmentation strategy, and automation governance. Emailing accounted for about 15% of Grizly's turnover in 2021, and automated campaigns contributed roughly 32% of that email-driven revenue, outcomes reported in the case material.
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Trenyrkarna Czech Republic | Retail | 30 | $14M | Czech Republic | Ecomail | Ecomail | Marketing Automation | 2025 |
In 2025, Trenýrkárna implemented Ecomail as its Marketing Automation platform to add SMS marketing alongside existing email campaigns. The engagement was managed by PromoGEN Czech Republic and focused on omnichannel customer communication across Trenýrkárna's Czech Republic marketing activities.
Ecomail was configured to orchestrate email and SMS campaign workflows, with template-driven messaging, audience segmentation and automated sequencing to deliver coordinated touches across channels. Functional capabilities emphasized SMS delivery alongside email, campaign scheduling, and built-in reporting within Ecomail to track channel engagement.
PromoGEN Czech Republic led the deployment and operational rollout, defining campaign schedules, message templates and staff enablement for platform operations. Vendor case material reports that SMS contributed approximately 6.2 percent of total revenue and achieved open rates above 90 percent, positioning the Trenýrkárna Ecomail Marketing Automation implementation as a channel expansion focused on marketing and customer engagement functions.
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Buyer Intent: Companies Evaluating PromoGEN Czech Republic Services
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