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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Aubade Paris Tech Stack and Enterprise Applications

Aubade Paris eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Commerce (ex Magento) eCommerce eCommerce n/a 2015 2015
In 2015, Aubade Paris implemented Adobe Commerce (ex Magento) as its eCommerce platform. Adobe Commerce (ex Magento) was adopted to provide the core online storefront for Aubade Paris, supporting merchandising, marketing, checkout, and order handling across the company website in France. The implementation concentrated on standard eCommerce functional modules including storefront management, product catalog and SKU configuration, pricing and promotions engines, checkout workflows, content management for product and marketing pages, and order management processes. Adobe Commerce (ex Magento) features were configured to support catalog rules, content staging, customer segmentation, and modular storefront components that align online assortments with merchandising strategy. This architecture reflects a typical eCommerce deployment with separation of catalog, CMS, commerce rules, and order processing responsibilities. Operational scope centered on a centralized digital commerce team within Aubade Paris, executing phased content and catalog onboarding and iterative configuration of merchandising and promotional workflows. Governance established controls around product information, content publishing, and order fulfillment processes, extending impact to merchandising, marketing, customer service, and eCommerce operations.
Aubade Paris CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zendesk Legacy Zendesk Service Customer Support CRM n/a 2017 2017
In 2017, Aubade Paris deployed Zendesk Service as its Customer Support application on its website. The implementation routed web based inquiries into a centralized cloud helpdesk to support online sales and post purchase service workflows for Aubade Paris's customer service organization. Zendesk Service was configured to provide core ticketing, a web support widget for storefront interactions, a knowledge base for customer self service, and automated ticket routing and escalation to support agents. Operational governance centered on configuring agent roles, workflow automation rules and SLA tracking to standardize responses, and the rollout focused on integrating the website support channel with the Zendesk Service platform for France based e commerce customer care.
Digital Advertising Platform CRM 2017 2017
Aubade Paris ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
New Relic Legacy New Relic APM Application Performance Management ITSM n/a 2017 2017
In 2017, Aubade Paris deployed New Relic APM on its public website. New Relic APM serves as the Application Performance Management layer for Aubade Paris, instrumenting the e-commerce storefront to provide visibility into application response times, real user behavior, and server-side transaction flows. The implementation focuses on the consumer-facing website hosted in France and aligns the Application Performance Management capability with web operations and e-commerce engineering functions. Instrumentation leverages agent-based tracing, real user monitoring, transaction tracing, error analytics, and dashboarding consistent with New Relic APM functionality, with dashboards and alerts configured to surface latency and error trends. The deployment is scoped to website instrumentation and is operated by web operations and engineering teams for production monitoring and incident triage, with centralized monitoring, alert rules, and role-based access to observability dashboards supporting governance and operational workflows.
Incident Management ITSM 2019 2019
Aubade Paris TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2021 2021
Aubade Paris PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2016 2016
Aubade Paris IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2014 2014
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Aubade Paris

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Aubade Paris Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Aubade Paris IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Aubade Paris digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Aubade Paris Technographics
Aubade Paris is a Retail organization based in France, with around 350 employees and annual revenues of $50.0 million.
Aubade Paris operates a diverse technology stack with applications such as Adobe Commerce (ex Magento), Zendesk Service and New Relic APM, covering areas like eCommerce, Customer Support and Application Performance Management.
Aubade Paris has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Adobe Systems, Zendesk and New Relic.
Aubade Paris recently adopted applications including Usercentrics Consent Management Platform (CMP) in 2021, Cloudflare CDN in 2021 and Zendesk Incident Management in 2019, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Aubade Paris’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Aubade Paris’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Aubade Paris technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.