Bayern Innovativ
Am Tullnaupark 8,
Nurnberg, ,
Germany
Nurnberg, ,
Germany
49 911 20671-0
Professional Services
Bayern Innovativ Technographics
Bayern Innovativ Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bayern Innovativ and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Bayern Innovativ employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bayern Innovativ has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2022, Salesforce Pardot for Marketing Automation in 2020, Atlassian Jira Service Desk for IT Service Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bayern Innovativ is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , CodeTwo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bayern Innovativ revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bayern Innovativ intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bayern Innovativ Tech Stack and Enterprise Applications
Bayern Innovativ Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2022 | 2022 |
In 2022, Bayern Innovativ embedded Cisco Webex Meetings on its website to extend its Audio Video and Web Conferencing capabilities. Bayern Innovativ is a Germany based professional services organization with approximately 300 employees and the website deployment of Cisco Webex Meetings is presented as part of its public facing engagement infrastructure.
The implementation leveraged Cisco Webex Meetings functional capabilities common to the category, including browser based video and audio conferencing, screen sharing, host controls, meeting recording, and event registration and access controls. Cisco Webex Meetings was configured to present meeting links and registration flows directly on site pages, enabling scheduled webinars and ad hoc client sessions while maintaining web native join flows.
Operational coverage emphasized customer facing programs and internal collaboration for program and marketing teams across Germany, using the website embedded meeting entry points to orchestrate client briefings, workshops, and public webinars. The deployment model centers on website hosted join experiences and centralized meeting pages that surface scheduling and access information for external participants and internal hosts.
Governance focused on standardizing host permissions, recording and privacy settings, and meeting moderation workflows to align meetings delivered via Cisco Webex Meetings with organizational event procedures. Rollout details reflect a website first approach with configuration and content placement coordinated between web operations and program owners to ensure consistent meeting presentation and access.
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Bayern Innovativ CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Pardot | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Bayern Innovativ implemented Salesforce Pardot as its Marketing Automation solution. The deployment is concentrated on the company website, where Salesforce Pardot is used to instrument visitor tracking and capture inbound leads through embedded forms and landing pages.
Salesforce Pardot configuration emphasizes web form capture, landing page publishing, cookie-based visitor tracking, automated email nurturing, and campaign segmentation to support demand generation workflows. The implementation leverages Pardot’s automation rules and dynamic content capabilities to orchestrate multi-step nurture sequences and to standardize campaign tagging across web assets.
Operational ownership is centered in the marketing organization, with the system supporting marketing, demand generation, and digital engagement functions. Governance is implemented through centralized configuration of forms, campaign tags, and tracking scripts to maintain consistent lead capture and segmentation across the website, ensuring Salesforce Pardot serves as the primary Marketing Automation layer for Bayern Innovativ.
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Bayern Innovativ ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2022 | 2022 |
In 2022, Bayern Innovativ implemented Atlassian Jira Service Desk as a customer facing service intake channel deployed on their public website. The deployment establishes Atlassian Jira Service Desk as the organization’s IT Service Management platform for tracking and routing support requests. Implementation was focused on web portal access for external stakeholders while supporting internal service teams.
The Atlassian Jira Service Desk configuration includes configurable request types and queue management, workflow automation for incident and service request routing, role based permissions and SLA tracking typical of IT Service Management deployments. The implementation also incorporates a knowledge base and self service portal components to deflect common inquiries and standardize responses. Workflows were configured to support incident triage, request fulfillment and escalation paths.
Operational coverage spans IT and support functions within Bayern Innovativ with the web integrated service desk handling both external customer submissions and internal tickets. Governance centers on centralized ticket routing, defined request workflows and role based access controls administered by the IT service team. The rollout emphasized portal availability on the corporate website and standardized intake to reduce ad hoc email and phone requests.
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Bayern Innovativ IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Bayern Innovativ
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Bayern Innovativ Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bayern Innovativ IT executives and key decision makers. This section highlights Bayern Innovativ's latest recorded technology evaluations, including TecCom for Order Management on 2024-06-06. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bayern Innovativ digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-06-06 | Bayern Innovativ | Evaluated | TecAlliance | TecCom | Order Management | SCM |
FAQ - APPS RUN THE WORLD Bayern Innovativ Technographics
Bayern Innovativ is a Professional Services organization based in Germany,
with around 300 employees and annual revenues of $50.0 million.
Bayern Innovativ operates a diverse technology stack with applications such as
Cisco Webex Meetings, Salesforce Pardot and Atlassian Jira Service Desk,
covering areas like Audio Video and Web Conferencing, Marketing Automation and IT Service Management.
Bayern Innovativ has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Cisco Systems, Salesforce and Atlassian.
Bayern Innovativ recently adopted applications including
Cisco Webex Meetings in 2022, Atlassian Jira Service Desk in 2022 and CodeTwo Email Signatures in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bayern Innovativ’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bayern Innovativ’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bayern Innovativ technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.