AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

BetMakers Technology Group Tech Stack and Enterprise Applications

ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
ServiceNow Legacy ServiceNow Field Service Management Field Service Management ERP Services and Operations n/a 2022 2022
In 2022, BetMakers Technology Group began rolling out ServiceNow Field Service Management to formalize field operations for its network of betting terminals. ServiceNow Field Service Management was initiated as a phased deployment, beginning in New Jersey, and is part of a broader ServiceNow footprint that includes Customer Service Management and IT Service Management. The implementation configures ServiceNow Field Service Management alongside ServiceNow Core Asset Management and the Configuration Management Database to provide a single operational view of terminals, spare parts, and consumables. Functional capabilities implemented include technician dispatch and scheduling, digital work logs capturing time on job and parts changes, asset inventory visibility, and planned resource allocation based on service history and time of last service. Integrations link the ServiceNow platform to incident and escalation tooling, with IT Service Management connected to Opsgenie for automated alerting and to collaboration and case notification channels via Zoom Phone, Jira, and Slack, configuration and integration work delivered with support from partner TCloud. Operational coverage focuses on racetrack and on-site technician activity in the US and Europe, with a phased geographic rollout planned across additional US states and into Central and South America, and consideration of ServiceNow Sourcing and Procurement Operations to improve supplier stock replenishment. Governance changes centralized customer and asset data into a single source of truth, simplifying escalation workflows and regulator reporting for incidents and platform availability. Explicit outcomes reported from the combined ServiceNow deployments include a 72% reduction in average resolution times for customer issues, a 32% increase in customer satisfaction score, a 24% reduction in IT costs through tool consolidation, a 100% increase in self-service resolution, and maintenance of employee retention despite rapid support team growth.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2019 2019
Collaboration Collaboration 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
ServiceNow Legacy ServiceNow Customer Service Management Customer Support CRM n/a 2022 2022
Tag Management CRM 2020 2020
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2022 2022
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2022 2022
Cloud Storage IaaS 2019 2019
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at BetMakers Technology Group

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by BetMakers Technology Group Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BetMakers Technology Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BetMakers Technology Group digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD BetMakers Technology Group Technographics
BetMakers Technology Group is a Leisure and Hospitality organization based in Australia, with around 500 employees and annual revenues of $91.0 million.
BetMakers Technology Group operates a diverse technology stack with applications such as ServiceNow Field Service Management, Google Workspace (Formerly Google G-Suite) and ServiceNow Customer Service Management, covering areas like Field Service Management, Collaboration and Customer Support.
BetMakers Technology Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as ServiceNow and Google.
BetMakers Technology Group recently adopted applications including ServiceNow Field Service Management in 2022, Slack Connect in 2022 and ServiceNow Customer Service Management in 2022, highlighting its ongoing modernization strategy.
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Our research team continuously updates BetMakers Technology Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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