Just In Buyer Insights:

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● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

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● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

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● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

BMW
Location
Petuelring 130,
Munich, 80809,
Germany
Website
https://www.bmwgroup.com/
Phone
49 89 382 0
Artw industry
Automotive
Employee
Revenue

BMW Technographics

BMW Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by BMW and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 157457 BMW employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that BMW has purchased the following applications: SAP Analytics Cloud for Analytics and BI in 2023, Scaleway for Application Hosting and Computing Services in 2012, Dynatrace APM for Application Performance Management in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems BMW is running and its propensity to invest more and deepen its relationship with SAP , Palantir Technologies , Scaleway or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing BMW revenues, which have grown to $165.99 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BMW intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

BMW Data, Technology Stack, and Enterprise Applications
Analytics and BI
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
SAP Legacy SAP Analytics Cloud Analytics and BI Analytics and BI n/a 2023 2023
Analytics and BI Analytics and BI 2022 2022
Data Warehouse Analytics and BI 2018 2018
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Scaleway Legacy Scaleway Application Hosting and Computing Services IaaS n/a 2012 2012
Application Hosting and Computing Services IaaS 2015 2015
Content Delivery Network IaaS 2018 2018
Database Management, Open-Source Database IaaS 2020 2020
Servers, Storage and Networking IaaS 2022 2022
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Dynatrace Legacy Dynatrace APM Application Performance Management ITSM n/a 2020 2020
Application Performance Management ITSM 2021 2021
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Audio Video and Web Conferencing Collaboration 2022 2022
Collaboration Collaboration 2022 2022
Blockchain
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Blockchain Platform Blockchain 2019 2020
Blockchain Platform Blockchain 2020 2020
Blockchain Platform Blockchain 2019 2019
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Data Management Platform CRM 2023 2023
Marketing Analytics CRM 2013 2013
Marketing Analytics CRM 2021 2021
Marketing Automation CRM 2016 2016
Marketing Automation CRM 2022 2022
Tag Management CRM 2018 2018
Tag Management CRM 2023 2023
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Digital Asset Management Content Management 2020 2020
Digital Signing Content Management 2021 2021
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
ERP Financial ERP Financial Management 2023 2023
PLM and Engineering
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Finite Element Analysis PLM and Engineering 2001 2004
SCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Fleet Management SCM 2018 2019
Global Trade Management SCM 2023 2023
AI Development
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Generative AI Platforms AI Development 2025 2025
eCommerce
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Product Information Management eCommerce 2018 2018
PPM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Project Portfolio Management PPM 2020 2020
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Secure Email Gateways (SEGs) CyberSecurity 2020 2020
TRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Treasury Management TRM 2012 2013
IT Decision Makers and Key Stakeholders at BMW
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by BMW Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD BMW Technographics

BMW is a Automotive organization based in Germany, with around 157457 employees and annual revenues of $165.99 billion.

BMW operates a diverse technology stack with applications such as SAP Analytics Cloud, Scaleway and Dynatrace APM, covering areas like Analytics and BI, Application Hosting and Computing Services and Application Performance Management.

BMW has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as SAP, Scaleway and Dynatrace.

BMW recently adopted applications including Microsoft Azure AI Foundry in 2025, SAP Analytics Cloud in 2023 and Adobe Audience Manager in 2023, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of BMW’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates BMW’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete BMW technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.