Diergaarde Blijdorp
Blijdorplaan 8,
Rotterdam, 3041 JG,
Netherlands
Rotterdam, 3041 JG,
Netherlands
31 1 0443-1495
Leisure and Hospitality
Diergaarde Blijdorp Technographics
Diergaarde Blijdorp Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Diergaarde Blijdorp and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Diergaarde Blijdorp employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Diergaarde Blijdorp has purchased the following applications: Serrala Payments for Payment Processing in 2014, Microsoft 365 for Collaboration in 2019, Automattic Jetpack CRM for CRM in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Diergaarde Blijdorp is running and its propensity to invest more and deepen its relationship with Serrala , Microsoft , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Diergaarde Blijdorp revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Diergaarde Blijdorp intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Diergaarde Blijdorp Tech Stack and Enterprise Applications
Diergaarde Blijdorp ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Serrala | Legacy | Serrala Payments | Payment Processing | ERP | n/a | 2014 | 2014 |
In 2014, Diergaarde Blijdorp implemented Serrala Payments for Payment Processing to centralize the zoo's payment acceptance and settlement capabilities. The Serrala Payments deployment was applied across ticketing, on-site retail and membership revenue streams, supporting both point-of-sale and e-commerce transaction capture within the Netherlands leisure and hospitality operation.
The implementation emphasized Payment Processing functional modules common to the category, including omnichannel payment acceptance, PCI-aware tokenization, acquiring orchestration, settlement automation and transaction-level reconciliation to support finance and operations. Configuration work included role-based access controls, transaction reporting and automated reconciliation workflows, aligning front-of-house admissions and retail capture with back-office finance processes and establishing centralized payment governance and operational controls.
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Diergaarde Blijdorp Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Diergaarde Blijdorp implemented Microsoft 365 as its Collaboration platform. The Microsoft 365 deployment is referenced on the zoo s public website, indicating organization-level adoption of cloud productivity and communication tooling.
The implementation uses a cloud-hosted Microsoft 365 tenant and centers on Collaboration capabilities typical to the suite, including Exchange Online for email, SharePoint and OneDrive for document storage and sharing, and Microsoft Teams for synchronous collaboration and meetings. These functional modules support core business workflows such as internal communications, document collaboration, calendaring, and coordinated team work across administrative and guest-facing groups.
Operational scope aligns with the organization s headcount of approximately 200 employees in the Netherlands, with tenant-level user provisioning, identity and access management, and centralized mailbox and content management expected components of the deployment. Configuration patterns follow standard Collaboration practices, including role-based access controls, shared site and team structures for departmental content, and centralized policy controls for mail and document retention.
Diergaarde Blijdorp Microsoft 365 Collaboration supports business functions spanning administration, marketing, operations, and guest services by providing unified email, file lifecycle, and team communication capabilities. The public site reference to Microsoft 365 reinforces that the deployment is an enterprise application in operational use rather than a transient test.
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Diergaarde Blijdorp CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2014 | 2014 |
In 2014 Diergaarde Blijdorp deployed Automattic Jetpack CRM on its website to manage visitor contacts and web-based customer interactions. The deployment runs as a web-integrated instance embedded in the public site and serves as the primary CRM instance for on-site contact capture and communication.
Automattic Jetpack CRM is configured to provide core CRM capabilities including contact record management, web form lead capture, basic activity logging, and email outreach workflows aligned with CRM category functionality. Configuration emphasizes centralized contact profiles, automated capture of visitor-submitted data through site forms, and administrative controls accessed via the site administration console.
Diergaarde Blijdorp uses Automattic Jetpack CRM as a CRM to support marketing and guest engagement business functions, centralizing web-originated leads and communications for customer facing teams. Operational governance is handled at the site level with CRM user roles and administration managing lists, contact hygiene, and access to consolidated contact histories.
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Customer Data Platform | CRM |
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2020 | 2020 |
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Diergaarde Blijdorp PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Diergaarde Blijdorp IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Diergaarde Blijdorp
| First Name | Last Name | Title | Function | Department | Phone | |
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CFO | CXO | Finance | |
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Head of Department of Technology | Director | IT | |
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Managing Director | Director | Finance | |
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Apps Being Evaluated by Diergaarde Blijdorp Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Diergaarde Blijdorp IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Diergaarde Blijdorp digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Diergaarde Blijdorp Technographics
Diergaarde Blijdorp is a Leisure and Hospitality organization based in Netherlands,
with around 200 employees and annual revenues of $20.0 million.
Diergaarde Blijdorp operates a diverse technology stack with applications such as
Serrala Payments, Microsoft 365 and Automattic Jetpack CRM,
covering areas like Payment Processing, Collaboration and CRM.
Diergaarde Blijdorp has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Serrala, Microsoft and Automattic.
Diergaarde Blijdorp recently adopted applications including
Spotler Activate CDP (ex Datatrics) in 2020, Microsoft 365 in 2019 and Microsoft Azure Cloud Services in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Diergaarde Blijdorp’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Diergaarde Blijdorp’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Diergaarde Blijdorp technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.