DR - Danmarks Radio
DR - Danmarks Radio Technographics
DR - Danmarks Radio Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by DR - Danmarks Radio and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 DR - Danmarks Radio employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that DR - Danmarks Radio has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2010, Microsoft 365 for Collaboration in 2019, Adobe Experience Cloud for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems DR - Danmarks Radio is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , ioGates or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing DR - Danmarks Radio revenues, which have grown to $700.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for DR - Danmarks Radio intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
DR - Danmarks Radio Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP Financial Management | n/a | 2010 | 2011 |
In 2010, DR - Danmarks Radio began upgrading its 'Licens' system as part of an Oracle E-Business Suite deployment under the ERP Financial category. The upgrade to Oracle E-Business Suite 12.1.3 initiated a multi year program running from November 2010 to February 2013 in the Copenhagen Area, focused on centralizing core financial and administrative applications.
Work within Oracle E-Business Suite centered on Oracle HRMS self service implementation and extensive configuration of HR hiring flows. The engagement included development of new reports and modification of HRMS to meet DR requirements, using Oracle Application Framework OAF, Oracle Application Platform Framework OAPF and Oracle Workflow to extend and automate hire processes. All development followed Oracle development standards to avoid violations of Oracle support requirements.
The implementation and subsequent maintenance work supported DR's main ERP operational scope, covering licensing workflows and HR and finance business functions, with ongoing projects to maintain and enhance Oracle E-Business Suite 12.1.3. Operational activity was concentrated in the Copenhagen Area and spanned technical support, reporting, and production troubleshooting across HR and administrative departments.
Governance and delivery combined technical advisory to project management with hands on technical roles, including architect, developer and technical project manager. Governance emphasized standards aligned development, staged rollouts for HR self service changes and structured troubleshooting processes for production incidents.
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Expense Management | ERP Financial Management |
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2010 | 2011 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, DR - Danmarks Radio implemented Microsoft 365 to standardize Collaboration across its enterprise. The deployment targeted the broadcaster's approximately 3,000 employees and was provisioned as a tenant-based, cloud-hosted collaboration platform to support editorial, production, and corporate functions across Denmark.
The Microsoft 365 implementation leveraged core collaboration capabilities including email and calendaring, document collaboration and intranet services, file synchronization, and real-time team communication. Microsoft 365 was configured to surface collaboration and document access workflows on DRs public website, aligning content workflows with internal document management and editorial review processes.
Operational governance focused on centralized tenant administration, role-based access controls, and content lifecycle policies to manage publishing and archival across business units. The rollout emphasized collaboration tooling adoption within editorial and production teams, and governance changes formalized publishing and review workflows tied to the Microsoft 365 Collaboration platform.
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Collaboration | Collaboration |
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2014 | 2014 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Danmarks Radio deployed Adobe Experience Cloud on its public website dr.dk. The implementation focused on web delivery of digital content and audience engagement, leveraging Adobe Experience Cloud to provide content management, digital asset delivery, site analytics, personalization, and campaign orchestration consistent with the Customer Experience category. The deployment architecture centered on a cloud-delivered experience layer embedded in the website frontend to control content rendering, personalization decisioning, and analytics collection across pages.
Operational ownership resides with digital publishing, audience development, and marketing teams who use Adobe Experience Cloud to manage editorial workflows, segmentation, campaign activation, and measurement on dr.dk. Governance emphasized centralized tagging, consent-aware data capture, and editorial approval processes to coordinate personalization and analytics instrumentation, which reoriented publishing workflows toward audience targeting and measurement. Danmarks Radio Adobe Experience Cloud Customer Experience supports content distribution, audience analytics, and campaign management for the broadcaster's online presence.
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2016 | 2016 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2000 | 2000 |
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Application Hosting and Computing Services | IaaS |
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1998 | 1998 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Internet of Things
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IoT Platform | Internet of Things |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at DR - Danmarks Radio
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by DR - Danmarks Radio Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from DR - Danmarks Radio IT executives and key decision makers. This section highlights DR - Danmarks Radio's latest recorded technology evaluations, including Mixpanel for Marketing Analytics on 2025-01-06. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the DR - Danmarks Radio digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD DR - Danmarks Radio Technographics
DR - Danmarks Radio is a Media organization based in Denmark,
with around 3000 employees and annual revenues of $700.0 million.
DR - Danmarks Radio operates a diverse technology stack with applications such as
Oracle E-Business Suite, Microsoft 365 and Adobe Experience Cloud,
covering areas like ERP Financial, Collaboration and Customer Experience.
DR - Danmarks Radio has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and Adobe Systems.
DR - Danmarks Radio recently adopted applications including
Dynatrace APM in 2021, Akamai mPulse in 2021 and Zendesk Service in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of DR - Danmarks Radio’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates DR - Danmarks Radio’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete DR - Danmarks Radio technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.