AI Buyer Insights:

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● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

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● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

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● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

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● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

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● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

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● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

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● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

General Beverage Sales Co.
Location
6169 Mckee Road,
Madison, 53719, WI,
United States
Website
https://www.genbev.com/
Phone
1 608-271-1237
Artw industry
Distribution
Employee
Revenue

General Beverage Sales Co. Technographics

General Beverage Sales Co. Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by General Beverage Sales Co. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 General Beverage Sales Co. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that General Beverage Sales Co. has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2013, HarrisData Payroll for Payroll in 2017, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems General Beverage Sales Co. is running and its propensity to invest more and deepen its relationship with Microsoft , HarrisData , Paylocity or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing General Beverage Sales Co. revenues, which have grown to $114.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for General Beverage Sales Co. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

General Beverage Sales Co. Tech Stack and Enterprise Applications

General Beverage Sales Co. ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Dynamics GP ERP Financial ERP n/a 2013 2014
ERP Financial ERP 2014 2014
General Beverage Sales Co. HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HarrisData Legacy HarrisData Payroll Payroll HCM n/a 2017 2017
In 2017, General Beverage Sales Co.-Milwaukee implemented HarrisData Payroll in the Payroll category. The deployment targeted payroll and HR operational needs for a 1,000 employee beverage distribution company, supporting drivers, warehouse, sales, and clerical staff across its US operations. HarrisData Payroll was used for biweekly payroll processing and employee master data maintenance, with explicit day to day use documented as processing biweekly payroll using Harris Data. Functional capabilities in scope included payroll calculation and tax withholding, direct deposit and payroll register generation, and benefits accounting workflows aligned to onboarding and new hire data capture. Operationally the application was administered by HR generalist functions that also conducted new hire orientations, recruited hourly and management staff, filed worker’s compensation claims, managed benefit administration and entered new hire benefit information on vendor websites. The implementation therefore bridged core payroll processing with HR onboarding and benefits administration workflows rather than requiring a separate payroll-only team. Governance and process design emphasized hands on HR ownership of payroll cycles, manual integration with benefit vendor portals for benefit enrollment data entry, and coordination of pre-employment steps such as offer letters, physicals and lifting tests. HarrisData Payroll served as the primary payroll engine while HR operational processes and vendor portal interactions remained central to the companys payroll-to-benefits execution.
Recruiting, Applicant Tracking System HCM 2016 2016
Recruiting, Applicant Tracking System HCM 2017 2017
General Beverage Sales Co. Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
Collaboration Collaboration 2023 2023
Collaboration Collaboration 2015 2015
Collaboration Collaboration 2023 2023
General Beverage Sales Co. SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Advanced Planning and Scheduling SCM 2014 2014
General Beverage Sales Co. CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Tag Management CRM 2023 2023
General Beverage Sales Co. IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2014 2014
Cloud Storage IaaS 2024 2024
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2022 2022
General Beverage Sales Co. CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2023 2023
Password Management CyberSecurity 2024 2024
Secure Email Gateways (SEGs) CyberSecurity 2021 2021
Secure Email Gateways (SEGs) CyberSecurity 2021 2021
Secure Web Gateways (SWG) CyberSecurity 2014 2014

IT Decision Makers and Key Stakeholders at General Beverage Sales Co.

First Name Last Name Title Function Department Email Phone
Assistant VP Operations VP Operations
Director of IT Director IT
President CXO Operations
Office Manager Manager Operations
Show All Contacts

Apps Being Evaluated by General Beverage Sales Co. Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from General Beverage Sales Co. IT executives and key decision makers. This section highlights General Beverage Sales Co.'s latest recorded technology evaluations, including Guidewire PolicyCenter for Insurance Policy Administration on 2026-03-30, Coveo Relevance Cloud for Application, Web and Enterprise Search on 2026-03-29, and Insperity PEO for PEO (Professional Employer Organization) on 2026-03-26. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the General Beverage Sales Co. digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
2026-03-30 General Beverage Sales Co. Evaluated Guidewire Guidewire PolicyCenter Insurance Policy Administration ERP Services and Operations
2026-03-29 General Beverage Sales Co. Evaluated Coveo Coveo Relevance Cloud Application, Web and Enterprise Search Content Management
2026-03-26 General Beverage Sales Co. Evaluated Insperity Insperity PEO PEO (Professional Employer Organization) Professional Services
2026-03-18 General Beverage Sales Co. Evaluated Payment Processing ERP
2026-03-18 General Beverage Sales Co. Evaluated Asset and Wealth Management Investment Management
2026-03-13 General Beverage Sales Co. Evaluated Supply Chain Management SCM
2026-03-13 General Beverage Sales Co. Evaluated Configure Price Quote (CPQ) SPM
2026-03-13 General Beverage Sales Co. Evaluated Transportation Management SCM
2026-03-13 General Beverage Sales Co. Evaluated Core HR HCM
2026-03-13 General Beverage Sales Co. Evaluated Application Hosting and Computing Services IaaS
FAQ - APPS RUN THE WORLD General Beverage Sales Co. Technographics
General Beverage Sales Co. is a Distribution organization based in United States, with around 1000 employees and annual revenues of $114.0 million.
General Beverage Sales Co. operates a diverse technology stack with applications such as Microsoft Dynamics GP, HarrisData Payroll and Microsoft 365, covering areas like ERP Financial, Payroll and Collaboration.
General Beverage Sales Co. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft and HarrisData.
General Beverage Sales Co. recently adopted applications including Slack Connect in 2023, Fastly in 2022 and Mimecast Email Security in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of General Beverage Sales Co.’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates General Beverage Sales Co.’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete General Beverage Sales Co. technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.