Hallmark

2501 McGee Trafficway,
Kansas City, 64108, MO,
United States

https://www.hallmark.com/

1 800-425-5627

Professional Services

Hallmark Technographics

Hallmark Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Hallmark and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20000 Hallmark employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Hallmark has purchased the following applications: Rackspace Cloud for Application Hosting and Computing Services in 2016, New Relic APM for Application Performance Management in 2018, Adobe Connect for Audio Video and Web Conferencing in 2017 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Hallmark is running and its propensity to invest more and deepen its relationship with Rackspace Technology , Lumen Technologies , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Hallmark revenues, which have grown to $3.80 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hallmark intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Hallmark Data, Technology Stack, and Enterprise Applications

IaaS

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Rackspace Technology	Legacy	Rackspace Cloud	Application Hosting and Computing Services	IaaS	n/a	2016	2016
Subscribe	Subscribe	Subscribe	Application Hosting and Computing Services	IaaS	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Application Hosting and Computing Services	IaaS	Subscribe	2014	2014
Subscribe	Subscribe	Subscribe	Application Hosting and Computing Services	IaaS	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Content Delivery Network	IaaS	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Content Delivery Network	IaaS	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Content Delivery Network	IaaS	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Content Delivery Network	IaaS	Subscribe	2019	2019

ITSM

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
New Relic	Legacy	New Relic APM	Application Performance Management	ITSM	n/a	2018	2018
Subscribe	Subscribe	Subscribe	Application Performance Management	ITSM	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	IT Service Management	ITSM	Subscribe	2021	2021

Collaboration

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Adobe Systems	Legacy	Adobe Connect	Audio Video and Web Conferencing	Collaboration	n/a	2017	2017
Subscribe	Subscribe	Subscribe	Collaboration	Collaboration	Subscribe	2018	2018

HCM

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	BackGround Screening	HCM	Subscribe	2017	2018
Subscribe	Subscribe	Subscribe	Contingent Labor Management	HCM	Subscribe	2018	2019
Subscribe	Subscribe	Subscribe	Core HR	HCM	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Onboarding	HCM	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Recruiting, Applicant Tracking System	HCM	Subscribe	2017	2017
Subscribe	Subscribe	Subscribe	Workforce Management	HCM	Subscribe	2022	2023

AI-Powered Application

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Chatbots and Conversational AI	AI-Powered Application	Subscribe	2020	2020

Content Management

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Content Management	Content Management	Subscribe	2016	2016
Subscribe	Subscribe	Subscribe	Digital Signing	Content Management	Subscribe	2022	2022

CRM

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Customer Analytics	CRM	Subscribe	2018	2018
Subscribe	Subscribe	Subscribe	Customer Data Platform	CRM	Subscribe	2014	2014
Subscribe	Subscribe	Subscribe	Customer Engagement	CRM	Subscribe	2018	2018
Subscribe	Subscribe	Subscribe	Customer Experience	CRM	Subscribe	2015	2015
Subscribe	Subscribe	Subscribe	Customer Experience	CRM	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Customer Experience	CRM	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Customer Experience	CRM	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Customer Support	CRM	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Data Management Platform	CRM	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Data Management Platform	CRM	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Digital Advertising Platform	CRM	Subscribe	2015	2015
Subscribe	Subscribe	Subscribe	Digital Advertising Platform	CRM	Subscribe	2015	2015
Subscribe	Subscribe	Subscribe	Digital Advertising Platform	CRM	Subscribe	2018	2018
Subscribe	Subscribe	Subscribe	Digital Advertising Platform	CRM	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Listing Management	CRM	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Marketing Analytics	CRM	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Marketing Analytics	CRM	Subscribe	2019	2019
Subscribe	Subscribe	Subscribe	Marketing Automation	CRM	Subscribe	2016	2016
Subscribe	Subscribe	Subscribe	Marketing Automation	CRM	Subscribe	2017	2017
Subscribe	Subscribe	Subscribe	Marketing Automation	CRM	Subscribe	2018	2018
Subscribe	Subscribe	Subscribe	Marketing Automation	CRM	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Marketing Automation	CRM	Subscribe	2016	2016
Subscribe	Subscribe	Subscribe	Sales Automation, CRM, Sales Engagement	CRM	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Tag Management	CRM	Subscribe	2020	2020

eCommerce

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	eCommerce	eCommerce	Subscribe	2015	2015
Subscribe	Subscribe	Subscribe	Personalization and Product Recommendations	eCommerce	Subscribe	2015	2015
Subscribe	Subscribe	Subscribe	Shipping Management	eCommerce	Subscribe	2021	2021

ERP Financial Management

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	ERP Financial	ERP Financial Management	Subscribe	2013	2014
Subscribe	Subscribe	Subscribe	ERP Financial	ERP Financial Management	Subscribe	2013	2013
Subscribe	Subscribe	Subscribe	ERP Financial	ERP Financial Management	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	ERP Financial	ERP Financial Management	Subscribe	2021	2022
Subscribe	Subscribe	Subscribe	ERP Financial	ERP Financial Management	Subscribe	2022	2022
Subscribe	Subscribe	Subscribe	Expense Management	ERP Financial Management	Subscribe	2011	2011

CyberSecurity

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Identity and Access Management (IAM)	CyberSecurity	Subscribe	2021	2021
Subscribe	Subscribe	Subscribe	Secure Email Gateways (SEGs)	CyberSecurity	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Secure Email Gateways (SEGs)	CyberSecurity	Subscribe	2020	2020
Subscribe	Subscribe	Subscribe	Secure Email Gateways (SEGs)	CyberSecurity	Subscribe	2016	2016

Procurement

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Procurement	Procurement	Subscribe	2008	2008
Subscribe	Subscribe	Subscribe	Supplier Relationship Management	Procurement	Subscribe	2008	2008

PPM

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Project Portfolio Management	PPM	Subscribe	2021	2021

SCM

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Real-Time Transportation Visibility	SCM	Subscribe	2019	2019

ERP Services and Operations

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Retail Management	ERP Services and Operations	Subscribe	2014	2014

PaaS

Vendor	Old Product	New Product	Category	Market	VAR/SI	When	Live
Subscribe	Subscribe	Subscribe	Transactional Email	PaaS	Subscribe	2016	2016

IT Decision Makers and Key Stakeholders at Hallmark

First Name	Last Name	Title	Function	Department	Email	Phone
Subscribe	Subscribe	Enterprise Architect and Business Intelligence Director	Director	IT	Subscribe	Subscribe
Subscribe	Subscribe	Technology & Business Enablement Director	Director	IT	Subscribe	Subscribe
Subscribe	Subscribe	Business Services Director - Technology	Director	IT	Subscribe	Subscribe
Subscribe	Subscribe	Vice President - Mass Retail Operations	VP	Operations	Subscribe	Subscribe
Subscribe	Subscribe	Sales Vice President	VP	Sales	Subscribe	Subscribe
Subscribe	Subscribe	Vice President Corporate Strategy & Business Development	VP	Sales	Subscribe	Subscribe
Subscribe	Subscribe	VP Operations	VP	Operations	Subscribe	Subscribe
Subscribe	Subscribe	Director - Business Strategy and Operations	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	CEO	CXO	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Sales Director New and Emerging Business	Director	Sales	Subscribe	Subscribe
Subscribe	Subscribe	SVP HR	VP	HR	Subscribe	Subscribe
Subscribe	Subscribe	Vice President - Greetings Human Resources	VP	HR	Subscribe	Subscribe
Subscribe	Subscribe	Sales Director - National Accounts	Director	Sales	Subscribe	Subscribe
Subscribe	Subscribe	Senior Vice President of Information Technology	VP	IT	Subscribe	Subscribe
Subscribe	Subscribe	Chief Financial Officer	CXO	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Senior Director Administration	Director	Operations	Subscribe	Subscribe
Subscribe	Subscribe	Accountant	Manager	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Director of Finance	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Senior Vice President, Finance	VP	Finance	Subscribe	Subscribe
Subscribe	Subscribe	S.V.P. Controller & Treasurer	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Vice President, IT Operations	VP	IT	Subscribe	Subscribe
Subscribe	Subscribe	Vice President Production Finance	VP	Finance	Subscribe	Subscribe
Subscribe	Subscribe	SVP Business Development	VP	Sales	Subscribe	Subscribe
Subscribe	Subscribe	Senior Vice President Supply Chain and Corporate Officer	VP	Supply Chain	Subscribe	Subscribe
Subscribe	Subscribe	Director of Global Procurement	Director	Procurement	Subscribe	Subscribe
Subscribe	Subscribe	Managing Director - Asia Pacific and Global Procurement	Director	Procurement	Subscribe	Subscribe
Subscribe	Subscribe	Global Procurement Manager	Manager	Procurement	Subscribe	Subscribe
Subscribe	Subscribe	VP International Finance	VP	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Director, Private Accounting and Tax	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	CIO	CXO	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Vice President - Global IT	VP	IT	Subscribe	Subscribe
Subscribe	Subscribe	Retail Technology Director	Director	IT	Subscribe	Subscribe
Subscribe	Subscribe	Retail Operations Director	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	HR Manager, Hallmark Global Customer Teams	Manager	HR	Subscribe	Subscribe
Subscribe	Subscribe	VP, H.R. - Total Rewards and Corporate Services	VP	HR	Subscribe	Subscribe
Subscribe	Subscribe	Director of HR & Talent Management-Hallmark Global	Director	HR	Subscribe	Subscribe
Subscribe	Subscribe	Vice President, People and Enterprise Development	VP	HR	Subscribe	Subscribe
Subscribe	Subscribe	Finance Director	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Senior Director of Corporate Finance	Director	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Finance Manager	Manager	Finance	Subscribe	Subscribe
Subscribe	Subscribe	Director Global Procurement	Director	Procurement	Subscribe	Subscribe
Subscribe	Subscribe	Human Resources Business Partner	Manager	HR	Subscribe	Subscribe
Subscribe	Subscribe	Senior Human Resources Manager	Manager	HR	Subscribe	Subscribe

Show All Contacts

Apps Being Evaluated by Hallmark Executives

Date	Company	Status	Vendor	Product	Category	Market
No data found

Hallmark Technographics

IaaS

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ITSM

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Collaboration

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HCM

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AI-Powered Application

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Content Management

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CRM

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eCommerce

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ERP Financial Management

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