College Park, 20741, MD,
United States
Looney Labs Technographics
Looney Labs Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Looney Labs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Looney Labs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Looney Labs has purchased the following applications: USPS Click-N-Ship for Shipping Management in 2020, Oracle NetSuite CRM for CRM in 2012, Fastmail for Transactional Email in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Looney Labs is running and its propensity to invest more and deepen its relationship with USPS , Oracle , Campaign Monitor or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Looney Labs revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Looney Labs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Looney Labs Tech Stack and Enterprise Applications
Looney Labs eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| USPS | Legacy | USPS Click-N-Ship | Shipping Management | eCommerce | n/a | 2020 | 2020 |
In 2020, Looney Labs implemented USPS Click-N-Ship as its Shipping Management solution on the company website. USPS Click-N-Ship was integrated into order handling workflows to enable direct postage purchase, label generation, and tracking number assignment from within Looney Labs' web storefront and internal order pages. This deployment supports fulfillment and operations functions at the ten person company, with staff using the application to convert e-commerce orders into carrier-ready shipments.
Configuration emphasizes core Shipping Management capabilities including shipment creation, rate calculation, address verification, label printing, and tracking updates through the USPS Click-N-Ship interface. The implementation is centered on web based workflows tied to the site, reflecting a lightweight shipping architecture appropriate for a small consumer packaged goods business. Governance and process changes focused on standardizing fulfillment steps and assigning operational ownership for postage purchase and label reconciliation to the operations team.
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Looney Labs CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2012 | 2012 |
In 2012, Looney Labs implemented Oracle NetSuite CRM. The implementation was a cloud based SaaS deployment of Oracle NetSuite CRM provisioned to meet the needs of a 10 employee consumer packaged goods company operating in the United States. Oracle NetSuite CRM provided standard CRM capabilities including contact and account management, opportunity and pipeline tracking, sales force automation, and basic order management and customer support workflows.
The configuration emphasized centralizing customer records and automating lead to order workflows, with role based access controls and workflow rules tailored for small team operations. Operational coverage centered on sales and customer service functions, and administrative responsibilities were scoped to the single US business. Governance controls included centralized account ownership, a designated data stewardship approach, and conservative customization settings to preserve configuration integrity for a compact 10 person organization.
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Marketing Automation | CRM |
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2020 | 2020 |
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Looney Labs PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Fastmail | Legacy | Fastmail | Transactional Email | PaaS | n/a | 2011 | 2011 |
In 2011, Looney Labs deployed Fastmail as its Transactional Email solution to handle customer-facing emails triggered from its website. The small consumer packaged goods company uses Fastmail to centralize transactional communications, creating a direct Looney Labs Fastmail Transactional Email relationship for account notifications and order related messaging tied to its site.
The implementation emphasized integration of Fastmail's SMTP relay and templated messaging capabilities into the website to enable programmatic outbound messages from web forms and checkout flows. Configuration work included sender domain provisioning, template management, and standard email authentication and delivery controls typical of Transactional Email deployments such as SPF and DKIM, with operational governance focused on template versioning, bounce handling and routine delivery monitoring managed by the in-house web team.
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Looney Labs IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Looney Labs
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| CEO/President | CXO | Finance | ||||
| Founder/Chief Creative Officer | CXO | Finance | ||||
| Director of Sales & Marketing | Director | Marketing |
Apps Being Evaluated by Looney Labs Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||