Monster Energy UK
Monster House, 7 Cowley Business Park,
Uxbridge, UB8 2AD,
United Kingdom
Uxbridge, UB8 2AD,
United Kingdom
44 20 8833-2200
Consumer Packaged Goods
Monster Energy UK Technographics
Monster Energy UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Monster Energy UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 641 Monster Energy UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Monster Energy UK has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2018, Microsoft Power BI for Analytics and BI in 2019, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Monster Energy UK is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Monster Energy UK revenues, which have grown to $165.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Monster Energy UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Monster Energy UK Tech Stack and Enterprise Applications
Monster Energy UK ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Monster Energy UK implemented SAP ERP ECC 6.0 as its ERP Financial platform to support inventory and finance operations. The deployment served as the transactional backbone for site-level inventory administration work carried out at the London location during an inventory administrator contract from April 2019 to October 2019.
SAP ERP ECC 6.0 was used to complete reconciliations between outbound deliveries, invoices, and related paperwork, directly supporting SKU and quantity validation for planners. Functional capabilities exercised included transaction-level reconciliation, month-end inventory reconciliation, and record adjustments to resolve stock discrepancies while maintaining continuous operational flow of products, materials, equipment, and supplies.
Operational coverage was plant-specific for the London site, with activity centered on inventory administration and planner workflows. The project produced plant-specific standard operating procedures that codified SKU issue resolution, reconciliation sequences, and month-end closure steps, embedding SAP ERP ECC 6.0 transaction flows into site governance and daily operations.
Governance and process restructuring included drafting and preparing SOP documents in accordance with defined regulations and the business standard, with a focus on reducing errors and improving productivity. Outcomes explicitly documented include uncovering and reducing stock discrepancies through month-end inventory reconciliation and reducing additional time required for month-end activities through the developed SOPs.
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Monster Energy UK Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2019 | 2019 |
In 2019 Monster Energy UK implemented Microsoft Power BI in the Analytics and BI category. The initial initiative established a centralized Power BI reporting and dashboard capability to support plan to production analytics and to enable director level insights across the business.
Microsoft Power BI deployments were built around dashboard and report projects led by a Plan to Production Analyst and Power BI Developer beginning January 2020. Implemented capabilities included interactive Power BI dashboards, report development using Power BI authoring tools, validation of SAP BW Hana queries, and the construction of Excel Macro and SQL based dashboards. Reports were also produced via SAP GUI scripting to surface transactional and aggregated SAP BW Hana data into Power BI models.
Integrations explicitly included SAP BW Hana and SAP GUI driven query extraction, with SQL and Excel used for intermediate data preparation and ad hoc analysis. Operational coverage emphasized cross functional delivery, working with directors and project managers to provide insights, and providing functional and technical guidance across the business on BI design, Excel reporting and SAP usage. The implementation supported business reporting and analysis workflows and governance around query validation and report delivery.
Governance and delivery processes were formalized around managing BI reporting projects, validating SAP BW Hana queries before publication, and providing ongoing technical and functional guidance for report consumers and creators. The program emphasized standardized BI design patterns within Microsoft Power BI and controlled report delivery to drive improvement and development in business performance.
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Data Warehouse | Analytics and BI |
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2018 | 2018 |
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Monster Energy UK Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Monster Energy UK implemented Cisco Webex Meetings for Audio Video and Web Conferencing. The deployment surfaces Cisco Webex Meetings on Monster Energy UK's public website to provide browser based join flows for external participants and to host scheduled and ad hoc video sessions. The full application name Cisco Webex Meetings is used to manage interactive audio and video conferencing capabilities.
The implementation leverages cloud hosted Cisco Webex Meetings capabilities including video conferencing, screen sharing, meeting scheduling, and browser based joining, with embedded meeting widgets on site pages to streamline attendee access. Configuration work focused on meeting access controls, guest join flows, and meeting scheduling templates consistent with Audio Video and Web Conferencing functional patterns. Standard Webex modules such as meeting orchestration and in meeting collaboration features are implied by the application choice.
Operational coverage centers on corporate collaboration and external stakeholder engagement, with web embedded meetings enabling customer facing sessions and internal remote collaboration within Monster Energy UK. No specific integrations with CRM or calendar systems were provided in source notes, so integrations are not described here. Administrative and user access is expected to be administered via the Cisco Webex control plane and site level configuration accessible to IT and communications teams.
Governance and workflow adjustments align with standard Audio Video and Web Conferencing practices, emphasizing centralized meeting policy, guest access rules, and web embedding governance at the site content level. This implementation reflects a straightforward SaaS based conferencing deployment of Cisco Webex Meetings for Monster Energy UK in 2020.
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Collaboration | Collaboration |
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2020 | 2020 |
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Monster Energy UK SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Demand Forecasting and Planning, Advanced Planning and Scheduling | SCM |
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2019 | 2019 |
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Monster Energy UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Monster Energy UK ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Monster Energy UK PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Monster Energy UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Monster Energy UK CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Monster Energy UK
| First Name | Last Name | Title | Function | Department | Phone | |
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IT Director | Director | IT | |
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Senior Vice President of Finance, IT and Payroll | VP | IT | |
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VP of Finance, EMEA | VP | Finance | |
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Senior Vice President Marketing | VP | Marketing | |
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Director Of Customer Service & Logistics (EMEA) | Director | Supply Chain | |
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Finance Analyst | Manager | Finance | |
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Financial Accountant | Manager | Finance | |
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SAP Finance Support | Manager | IT | |
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Apps Being Evaluated by Monster Energy UK Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Monster Energy UK IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Monster Energy UK digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Monster Energy UK Technographics
Monster Energy UK is a Consumer Packaged Goods organization based in United Kingdom,
with around 641 employees and annual revenues of $165.0 million.
Monster Energy UK operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Microsoft Power BI and Cisco Webex Meetings,
covering areas like ERP Financial, Analytics and BI and Audio Video and Web Conferencing.
Monster Energy UK has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Microsoft and Cisco Systems.
Monster Energy UK recently adopted applications including
Salesforce Sales Cloud in 2021, Cloudflare CDN in 2021 and Okta Identity Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Monster Energy UK’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Monster Energy UK’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Monster Energy UK technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.