San Antonio, 78248, TX,
United States
NatureSweet Tomatoes Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by NatureSweet Tomatoes and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8000 NatureSweet Tomatoes employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that NatureSweet Tomatoes has purchased the following applications: Microsoft 365 for Collaboration in 2015, Lotame DMP for Data Management Platform in 2019, Freshservice for IT Service Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems NatureSweet Tomatoes is running and its propensity to invest more and deepen its relationship with Microsoft , Lotame , The Trade Desk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing NatureSweet Tomatoes revenues, which have grown to $329.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for NatureSweet Tomatoes intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, NatureSweet Tomatoes deployed Microsoft 365 to establish a cloud Collaboration platform. The implementation is observable through the use of Office 365 Mail on their public website for inbound communications and contact handling, and it serves as the foundation for enterprise email and productivity.
The Microsoft 365 deployment typically encompasses Exchange Online email, cloud-hosted Office applications, OneDrive and SharePoint style content services to support document collaboration and co-authoring, with centralized administrative controls for user provisioning, mailbox management and security policy enforcement. Operational scope covers internal corporate users across the organization, providing a unified collaboration layer for business functions that rely on email, document workflows and shared calendaring.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lotame | Legacy | Lotame DMP | Data Management Platform | CRM | n/a | 2019 | 2019 |
In 2019, NatureSweet Tomatoes deployed Lotame DMP, a Data Management Platform, on its website. The implementation focuses on browser level data capture and centralized audience profile orchestration, with Lotame DMP ingesting first party site signals to construct audience segments and manage identifiers. Lotame DMP is positioned as the site level DMP layer, providing centralized audience definitions and configuration for digital marketing activities.
The operational scope centers on marketing and e-commerce functions, where teams use Lotame DMP for audience segmentation, profile stitching, and rule-based segment management to inform targeting and campaign planning. Governance appears organized around centralized taxonomy and tag governance within Lotame DMP, with configuration and segment rules maintained in the DMP console. NatureSweet Tomatoes Lotame DMP Data Management Platform implementation reflects standard Data Management Platform capabilities such as segment management, signal capture, and profile enrichment to support digital audience activation.
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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PR and Media Communication | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Freshworks | Legacy | Freshservice | IT Service Management | ITSM | n/a | 2020 | 2020 |
In 2020, NatureSweet Tomatoes implemented Freshservice to deliver IT Service Management for its corporate IT organization. Freshservice is exposed on the NatureSweet website as a service portal for ticket intake and employee self-service.
The Freshservice deployment centers on core ITSM capabilities, including incident and request management, a service catalog, and a knowledge base to support standard support lifecycle workflows. The implementation uses Freshservice cloud SaaS architecture to centralize ticketing, automate routine workflows, and provide structured request routing across IT support queues. Configuration work focused on service catalog entries, request forms, and knowledge articles aligned to internal support processes.
Operational coverage emphasizes IT support and employee service functions, with the web portal serving as the primary intake channel for reported issues and requests. Governance changes formalized incident intake through Freshservice and standardized routing and escalation into IT support teams, enabling documented workflows and consistent service catalog ownership.
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IT Service Management | ITSM |
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2020 | 2020 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2017 | 2017 |
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Supplier Relationship Management | Procurement |
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2017 | 2017 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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