Nubank
Rua Capote Valente, 39,
Sao Paulo, 05409-000,
Brazil
Sao Paulo, 05409-000,
Brazil
55 11 4020-0185
Banking and Financial Services
Nubank Technographics
Nubank Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Nubank and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8716 Nubank employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Nubank has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2020, Cognition Devin for Generative AI Platforms in 2024, NeoAssist Chatbot for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Nubank is running and its propensity to invest more and deepen its relationship with Greenhouse , Oracle , Playvox or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Nubank revenues, which have grown to $8.27 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Nubank intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Nubank Tech Stack and Enterprise Applications
Nubank HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2020 | 2020 |
In 2020, Nubank implemented Greenhouse ATS as its Applicant Tracking System and embedded Greenhouse ATS on its public careers website. The deployment serves Nubank's recruiting and hiring workflows and connects external applicant submissions directly into the centralized ATS for the companys talent acquisition function.
Configuration emphasized core Applicant Tracking System capabilities including job requisition posting, candidate tracking, interview orchestration, offer management, and configurable hiring pipelines. Greenhouse ATS was configured with role based access for recruiters and hiring managers and automated standard workflow stages and status transitions to support consistent hiring processes.
The implementation is integrated into Nubank's public careers site to surface live job postings and capture applicant submissions directly into Greenhouse ATS. Operational coverage centers on talent acquisition teams and HR operations across Nubank's Brazil organization, consolidating candidate records and application lifecycles within the Applicant Tracking System.
Governance and rollout focused on standardizing requisition approval workflows and hiring stage definitions so teams follow consistent assessment criteria. Embedding Greenhouse ATS on the career site unified external candidate entry points with internal hiring processes, centralizing application handling and compliance oriented recordkeeping.
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Core HR | HCM |
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2022 | 2023 |
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Employee Recognition and Rewards Management | HCM |
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2020 | 2020 |
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Learning and Development | HCM |
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2020 | 2020 |
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Recruiting | HCM |
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2023 | 2023 |
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Talent Assessment | HCM |
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2022 | 2022 |
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Nubank AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cognition AI | Legacy | Cognition Devin | Generative AI Platforms | AI Development | n/a | 2024 | 2024 |
In 2024, Nubank deployed Cognition Devin to accelerate a large ETL codebase migration. Cognition Devin is a Generative AI Platforms application used to orchestrate agent based code refactoring and automation within data engineering workflows.
Implementation centered on delegating repetitive refactor subtasks to the Devin agent, allowing programmatic transformation of ETL scripts and pipeline code as part of custom ETL migration workflows described in Cognition Devin customer materials. The project architecture positioned Cognition Devin as an autonomous code assistant that prepared and applied refactor patches while human engineers retained review and approval authority. Work was focused on a large, centralized ETL codebase managed by the data engineering team.
Operational scope was a data engineering migration project in Brazil, with human engineers supervising and reviewing all Cognition Devin generated changes before merge. The engagement model combined automated agent outputs with human supervised code review, enabling parallelization of repetitive migration subtasks without altering core governance roles. No external system integrations were specified in the customer description beyond embedding Cognition Devin into ETL migration workflows.
The engagement began after Devin became available in 2024 and reported engineering time efficiency gains of 8 to 12 times and approximately 20 times cost savings, with migrations delivered in weeks instead of months. Outcomes and metrics were reported by Nubank and described in Cognition Devin customer materials, while risk controls relied on human review gates and supervised rollout of agent changes. This implementation illustrates Cognition Devin in the Generative AI Platforms category applied to data engineering, ETL refactor automation, and engineering workflow acceleration.
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Nubank AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NeoAssist | Legacy | NeoAssist Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Nubank deployed NeoAssist Chatbot on their website. NeoAssist Chatbot was implemented as a web-facing conversational layer, and the deployment aligns with the Chatbots and Conversational AI category.
The implementation leverages standard conversational AI capabilities including intent classification, guided self-service flows, FAQ automation, session management, and escalation to human agents. Operational scope is focused on customer support and digital engagement across Nubank's Brazil operations, integrating the web chat channel into existing support workflows. Governance emphasizes conversational script versioning and operational monitoring to maintain response accuracy and ensure consistent handoffs to live support.
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Nubank Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2020 | 2021 |
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Analytics and BI | Analytics and BI |
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2020 | 2021 |
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Analytics and BI | Analytics and BI |
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2023 | 2023 |
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Nubank Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Blockchain Platform | Blockchain |
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2022 | 2022 |
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Nubank Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2014 | 2014 |
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Survey and Questionnaire | Collaboration |
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2020 | 2020 |
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Nubank Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Nubank eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Nubank CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Campaign Management | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics, Data Management Platform | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Nubank ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Nubank PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Nubank IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Cloud Storage | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Database Management | IaaS |
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2014 | 2014 |
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Database Management | IaaS |
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2013 | 2014 |
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SD-WAN | IaaS |
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2019 | 2019 |
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Nubank CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2019 | 2019 |
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Next Generation Firewall | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Nubank
| First Name | Last Name | Title | Function | Department | Phone | |
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Customer Experience Senior Manager | Manager | Customer Service | |
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CTO | CXO | Finance | |
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Customer Experience Sr Manager | Manager | Customer Service | |
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General Manager of Core Customers | Manager | Customer Service | |
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Customer Experience Manager | Manager | Customer Service | |
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Data Engineering Director | Director | IT | |
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Director Business Analytics | Director | Finance | |
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Business Analytics Manager | Manager | IT | |
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Associate Data Science Manager | Manager | IT | |
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Apps Being Evaluated by Nubank Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Nubank IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Nubank digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Nubank Technographics
Nubank is a Banking and Financial Services organization based in Brazil,
with around 8716 employees and annual revenues of $8.27 billion.
Nubank operates a diverse technology stack with applications such as
Greenhouse ATS, Cognition Devin and NeoAssist Chatbot,
covering areas like Applicant Tracking System, Generative AI Platforms and Chatbots and Conversational AI.
Nubank has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Greenhouse, Cognition AI and NeoAssist.
Nubank recently adopted applications including
Cognition Devin in 2024, Crosschq Hiring Intelligence Platform in 2023 and Crosschq Recruiting Analytics in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Nubank’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Nubank’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Nubank technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.