Piggly Wiggly Midwest
2215 Union Ave,
Sheboygan, 53081, WI,
United States
Sheboygan, 53081, WI,
United States
1 920-457-4433
Retail
Piggly Wiggly Midwest Technographics
Piggly Wiggly Midwest Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Piggly Wiggly Midwest and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2400 Piggly Wiggly Midwest employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Piggly Wiggly Midwest has purchased the following applications: Mercatus Integrated Commerce Platform for eCommerce in 2017, Intuit Mailchimp for Marketing Automation in 2017, New Relic APM for Application Performance Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Piggly Wiggly Midwest is running and its propensity to invest more and deepen its relationship with Mercatus , Intuit , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Piggly Wiggly Midwest revenues, which have grown to $1.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Piggly Wiggly Midwest intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Piggly Wiggly Midwest Tech Stack and Enterprise Applications
Piggly Wiggly Midwest eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mercatus | Legacy | Mercatus Integrated Commerce Platform | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017 Piggly Wiggly Midwest launched the Mercatus Integrated Commerce Platform to deliver an upgraded customer-facing eCommerce channel and a unified online storefront. The rollout introduced a new public website and omnichannel shopping experience intended to make online grocery shopping faster, easier and more efficient for shoppers of the Sheboygan, Wisconsin based retailer.
The Mercatus Integrated Commerce Platform implementation centered on standard eCommerce capabilities, including a responsive storefront, product catalog management, shopping cart and checkout, customer account and profile services, and order capture for multiple fulfillment options. Configuration emphasis was on grocery specific merchandising, pricing and promotion rules, and streamlined online ordering workflows to support basket building and repeat purchasing behavior.
Operational coverage extended to Piggly Wiggly Midwest digital sales channels and store fulfillment touchpoints, aligning web orders with in-store pickup and delivery operational workflows to enable omnichannel fulfillment. Integrations focused on real time order routing and catalog synchronization were implemented to maintain consistency between the online storefront and store operations, while keeping customer experience central to the platform design.
Governance and rollout prioritized centralized content and catalog control, with process changes to coordinate merchandising and store level fulfillment for web orders. The public communications highlighted improved speed and efficiency for customers as the primary outcome of the Mercatus Integrated Commerce Platform deployment.
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Piggly Wiggly Midwest CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017, Piggly Wiggly Midwest deployed Intuit Mailchimp as its Marketing Automation solution and embedded Mailchimp on its public website to handle customer email acquisition and campaign delivery. The implementation is centered on a cloud hosted SaaS account of Intuit Mailchimp used to manage email campaigns, audience lists, template driven creative, and automated messaging workflows for retail marketing functions.
Intuit Mailchimp configuration emphasizes list management and segmentation, email campaign orchestration, and web based signup forms, reflecting standard Marketing Automation capabilities for customer acquisition and retention. Campaign builder and automation workflows are configured to support promotional sends, newsletters, and triggered communications, with content templates and audience segments organized to align to retail marketing cadence.
The deployment includes Mailchimp scripts and embedded signup forms on the corporate website to capture subscriber data and site engagement for list growth, consistent with the note that Mailchimp is used on the website. Operational ownership resides with marketing and e commerce teams, which use the Intuit Mailchimp account to centralize campaign execution and coordinate messaging across store level outreach and corporate promotions.
Governance practices focus on centralized account controls, list hygiene and segmentation rules, and campaign scheduling workflows to manage chain wide promotional governance and legal compliance in email programs. Training and operational processes are organized around marketing operations, content approval, and audience segmentation, reflecting an implementation that positions Intuit Mailchimp as the primary Marketing Automation platform for customer email communications.
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Piggly Wiggly Midwest ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2017 | 2017 |
In 2017, Piggly Wiggly Midwest deployed New Relic APM to instrument its public ecommerce website, shopthepig.com. The deployment targeted the web application tier and frontend transaction monitoring as part of an Application Performance Management program.
New Relic APM was installed using language specific agents in the application runtime to capture transaction traces, error analytics, and response time metrics, and was configured to feed centralized dashboards and alerting streams. Configuration emphasized application performance dashboards, key transaction tracing, slow query detection, and error rate visibility consistent with Application Performance Management capabilities.
Operational ownership was assigned to web engineering, site reliability engineering and ecommerce operations for monitoring, incident triage, and release verification across the United States retail footprint. Instrumentation of New Relic APM was integrated into existing incident management and change control workflows to provide continuous observability and operational gating for deployments.
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Piggly Wiggly Midwest TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Piggly Wiggly Midwest PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Piggly Wiggly Midwest IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Piggly Wiggly Midwest
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Piggly Wiggly Midwest Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Piggly Wiggly Midwest IT executives and key decision makers. This section highlights Piggly Wiggly Midwest's latest recorded technology evaluations, including NCR Voyix Triceps WMS for Warehouse Management on 2025-06-28. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Piggly Wiggly Midwest digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-06-28 | Piggly Wiggly Midwest | Evaluated | NCR Voyix | NCR Voyix Triceps WMS | Warehouse Management | SCM |
FAQ - APPS RUN THE WORLD Piggly Wiggly Midwest Technographics
Piggly Wiggly Midwest is a Retail organization based in United States,
with around 2400 employees and annual revenues of $1.00 billion.
Piggly Wiggly Midwest operates a diverse technology stack with applications such as
Mercatus Integrated Commerce Platform, Intuit Mailchimp and New Relic APM,
covering areas like eCommerce, Marketing Automation and Application Performance Management.
Piggly Wiggly Midwest has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Mercatus, Intuit and New Relic.
Piggly Wiggly Midwest recently adopted applications including
OneTrust Cookie Consent in 2020, OneTrust CookiePro in 2020 and Cloudflare CDN in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Piggly Wiggly Midwest’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Piggly Wiggly Midwest’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Piggly Wiggly Midwest technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.