Chicago, 60606-2839, IL,
United States
Red Chalk Group Technographics
Red Chalk Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Red Chalk Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4 Red Chalk Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Red Chalk Group has purchased the following applications: Microsoft 365 for Collaboration in 2016, Adobe Marketo for Marketing Automation in 2016, GoDaddy for Application Hosting and Computing Services in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Red Chalk Group is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Red Chalk Group revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Red Chalk Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Red Chalk Group Tech Stack and Enterprise Applications
Red Chalk Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Red Chalk Group implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is used on their website and across the four person Red Chalk Group organization in the United States. The deployment leverages core Collaboration capabilities including Exchange Online email, SharePoint Online document libraries, OneDrive file sync, and Teams for messaging and meetings. Red Chalk Group Microsoft 365 Collaboration supports primary business functions of internal communications, document management, and client-facing content publishing on the website.
The environment is a cloud-hosted Microsoft 365 tenant provisioned for a small business scale, with centralized identity and access management and role based access controls aligned to employee responsibilities. Configuration emphasis includes tenant level governance, shared SharePoint sites for content and knowledge capture, and Teams channels for project coordination, enabling consolidated mailbox and document lifecycle control. The narrative reflects a lightweight, cloud first Collaboration footprint tailored to a professional services firm with a four person operational scope.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Red Chalk Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Marketo | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016, Red Chalk Group implemented Adobe Marketo as its Marketing Automation platform on its website. The deployment used Adobe Marketo as a cloud-hosted marketing automation instance to capture web leads, execute email campaigns, and manage nurture flows for a four-person firm in the Banking and Financial Services sector. Adobe Marketo supports Red Chalk Group marketing operations and website-based engagement tracking.
Configuration focused on web form integration, tracking pixel instrumentation, email template configuration, and program-based nurture sequences, leveraging standard Marketing Automation capabilities such as campaign orchestration, lead scoring, and behavioral tracking. Integrations beyond the website were not specified in the source, therefore the implementation narrative centers on site-embedded forms and analytics feeding Adobe Marketo. Governance concentrated on centralized campaign ownership within the firm's marketing function, establishing email approval workflows and basic data hygiene practices appropriate to a small operational footprint.
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Marketing Automation | CRM |
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2017 | 2017 |
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Red Chalk Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2012 | 2012 |
In 2012, Red Chalk Group implemented GoDaddy as its Application Hosting and Computing Services provider for its public website. The implementation hosts the corporate site at https://www.redchalk.com/, providing domain registration, DNS management, and web hosting capabilities consistent with GoDaddy hosting services.
Operational scope is limited to the customer facing website and associated content management workflows for the four person banking and financial services advisory firm, with hosting and platform management executed through the GoDaddy control plane. Governance centers on site administration, DNS record management, and SSL certificate provisioning, aligning routine operational tasks with the Application Hosting and Computing Services model.
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Red Chalk Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Red Chalk Group
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Apps Being Evaluated by Red Chalk Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-01-22 | Red Chalk Group | Evaluated | ION Investment Group | ION Allegro ETRM | ETRM | TRM |
| 2026-01-22 | Red Chalk Group | Evaluated | ION Investment Group | ION TriplePoint | CTRM | TRM |
| 2026-01-22 | Red Chalk Group | Evaluated | ION Investment Group | ION Openlink Endur | ETRM | TRM |
| 2026-01-21 | Red Chalk Group | Evaluated |
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Utilities Distribution Management | ERP Services and Operations |
| 2026-01-06 | Red Chalk Group | Evaluated |
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Enterprise Asset Management | ERP Services and Operations |
| 2026-01-06 | Red Chalk Group | Evaluated |
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Enterprise Asset Management | ERP Services and Operations |
| 2026-01-06 | Red Chalk Group | Evaluated |
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Enterprise Asset Management | ERP Services and Operations |
| 2025-12-01 | Red Chalk Group | Evaluated |
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CTRM | TRM |
| 2025-10-15 | Red Chalk Group | Evaluated |
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Data Historian | PaaS |
| 2025-10-01 | Red Chalk Group | Evaluated |
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Analytics and BI | Analytics and BI |