Mumbai, 400064,
India
Route Mobile Technographics
Route Mobile Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Route Mobile and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Route Mobile employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Route Mobile has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, Zoominfo Platform for Account Based Marketing in 2021, Amazon EC2 for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Route Mobile is running and its propensity to invest more and deepen its relationship with Google , Zoominfo , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Route Mobile revenues, which have grown to $268.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Route Mobile intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Route Mobile Tech Stack and Enterprise Applications
Route Mobile Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Route Mobile implemented Google Workspace (Formerly Google G-Suite) as its cloud collaboration platform categorized under Collaboration. The deployment is a cloud-hosted SaaS rollout sized for an organization of roughly 700 employees, intended to centralize corporate communication, email, calendaring, and document collaboration across corporate functions.
Route Mobile uses Google Workspace (Formerly Google G-Suite) for core modules including Gmail for enterprise email, Google Drive for cloud storage, Google Docs, Sheets and Slides for real-time coauthoring, Google Calendar for scheduling, and Google Meet for videoconferencing. Administrative capabilities such as the Google Admin console, group-based access controls, mobile device management and standard Workspace security controls are used to manage user lifecycle and policy enforcement.
Operational coverage spans organization-wide departments including engineering, operations, sales and corporate communications, with centralized domain management and role-based provisioning to control access and collaboration boundaries. Public site metadata and application references indicate Route Mobile maintains its Google Workspace configuration as a primary collaboration backbone for internal workflows and cross-functional document collaboration.
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Route Mobile CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021, Route Mobile deployed Zoominfo Platform on their website to support Account Based Marketing. The implementation instruments the public web presence to surface account-level signals and to feed enriched contact and company profiles into commercial workflows. Route Mobile, a communications provider headquartered in India with roughly 700 employees, used Zoominfo Platform to centralize account identification and prospect discovery for marketing and sales teams.
The Zoominfo Platform configuration emphasized web visitor identification, firmographic enrichment, and contact discovery capabilities common to Account Based Marketing deployments. Implementation work centered on embedding the platform’s website capture mechanisms to collect visitor signals, augmenting captured records with company and contact attributes, and creating account-level records for targeting and segmentation. These configuration choices align with standard ABM functional workflows such as intent signal capture, account scoring, and targeted outreach orchestration.
Operationally the deployment covered marketing, demand generation, and sales enablement functions, enabling account-centric prospecting and lead routing based on website activity and enriched profiles. Governance elements included data capture and consent handling on the site, plus role-based access to enrichment outputs and prospect lists for commercial users. The Route Mobile Zoominfo Platform implementation illustrates a web-integrated Account Based Marketing posture, with the Zoominfo Platform serving as the primary source of account and contact intelligence for on-site capture and downstream commercial processes.
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Marketing Analytics | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Route Mobile IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Route Mobile implemented Amazon EC2 to host its website. Amazon EC2 is being used within the company's Application Hosting and Computing Services footprint to provision cloud compute instances and run web-facing application workloads.
The deployment focuses on virtual server provisioning, instance lifecycle management, and OS-level application hosting for the corporate website, aligning with standard Application Hosting and Computing Services practices. Operational ownership is centered in web operations and platform engineering, providing compute capacity and platform-level availability for Route Mobile's website.
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Route Mobile
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Route Mobile Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-06-09 | Route Mobile | Evaluated | VasyERP Solutions | VasyERP | ERP Financial | ERP |
| 2025-05-26 | Route Mobile | Evaluated | Karix Mobile | Karix Mobile Engagement Platform | Customer Engagement | CRM |
| 2025-01-28 | Route Mobile | Evaluated | Vonage | Vonage Business Cloud | Call Center | CRM |
| 2024-12-12 | Route Mobile | Evaluated |
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Call Center, Customer Experience | CRM |
| 2024-12-10 | Route Mobile | Evaluated |
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Call Center | CRM |