AI Buyer Insights:

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Selden Masts Tech Stack and Enterprise Applications

Selden Masts Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Slack Connect Collaboration Collaboration n/a 2022 2022
In 2022, Selden Masts implemented Slack Connect, supplied by Salesforce, as its primary Collaboration platform. The deployment included embedding Slack on the company website to create direct, real-time communication paths for external contacts and to initiate Slack Connect channels from web-driven interactions. The implementation was scoped for the 60-person manufacturing organization to centralize channel-based collaboration across teams. Configuration emphasized Slack Connect external channels, channel messaging, file exchange, and notification routing as core Collaboration capabilities. Governance and operational controls were implemented to manage guest user workflows, channel access policies, and naming conventions to contain external collaboration originating from the website. The source describes use of Slack on the website and does not specify additional system integrations, so the implementation relied on Slack Connect core features to connect internal staff and external partners.
Collaboration Collaboration 2019 2019
Selden Masts IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2014 2014
In 2014, Selden Masts implemented Microsoft Azure Cloud Services to host its website. The Microsoft Azure Cloud Services deployment is categorized as Application Hosting and Computing Services and was provisioned to deliver web hosting, compute capacity, and application runtime for the corporate site. Selden Masts positioned Microsoft Azure Cloud Services as the primary Application Hosting and Computing Services solution supporting its public web presence and online product information. The deployment architecture centered on Azure-hosted compute and storage components to serve website content and application logic, with DNS and environment provisioning managed by Selden Masts' internal IT operations. Operational scope was limited to the company website and supporting web functions, aligning Microsoft Azure Cloud Services with Selden Masts' web operations and corporate IT estate. Governance was maintained through internal processes for provisioning, access control, and routine management of the hosting environment.
Content Delivery Network IaaS 2020 2020
Selden Masts CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Entra ID (formerly Azure Active Directory) Identity and Access Management (IAM) CyberSecurity n/a 2022 2022
In 2022, Selden Masts implemented Microsoft Entra ID (formerly Azure Active Directory) as its Identity and Access Management (IAM) solution to provide centralized cloud identity and web authentication. The deployment was provisioned to support authentication for the corporate website and to centralize employee directory services using Microsoft Entra ID as the primary authentication and directory authority. Configuration focused on core Identity and Access Management workflows including single sign on, multi factor authentication, conditional access policy enforcement, role based access control, and automated user provisioning as supported by Microsoft Entra ID. Integrations were scoped to the website authentication layer and the Microsoft cloud identity platform, with administrative governance centralized in the Entra ID tenant and role based administrative assignments used to manage user lifecycle and access entitlements.

IT Decision Makers and Key Stakeholders at Selden Masts

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Selden Masts Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Selden Masts IT executives and key decision makers. This section highlights Selden Masts's latest recorded technology evaluations, including Seat Engine for Event Management on 2026-09-28. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Selden Masts digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
2026-09-28 Selden Masts Evaluated Seat Engine Seat Engine Event Management Collaboration
FAQ - APPS RUN THE WORLD Selden Masts Technographics
Selden Masts is a Manufacturing organization based in United Kingdom, with around 60 employees and annual revenues of $9.0 million.
Selden Masts operates a diverse technology stack with applications such as Slack Connect, Microsoft Azure Cloud Services and Microsoft Entra ID (formerly Azure Active Directory), covering areas like Collaboration, Application Hosting and Computing Services and Identity and Access Management (IAM).
Selden Masts has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Salesforce and Microsoft.
Selden Masts recently adopted applications including Slack Connect in 2022, Microsoft Entra ID (formerly Azure Active Directory) in 2022 and Cloudflare CDN in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Selden Masts’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Selden Masts’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Selden Masts technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.