Plymouth, 53073, WI,
United States
Van Horn Automotive Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Van Horn Automotive Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 Van Horn Automotive Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Van Horn Automotive Group has purchased the following applications: React for Apps Development in 2021, MegaPhone AI Curbside for Chatbots and Conversational AI in 2024, Dealertrack DMS for Dealership Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Van Horn Automotive Group is running and its propensity to invest more and deepen its relationship with React , MegaPhone AI , Cox Automotive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Van Horn Automotive Group revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Van Horn Automotive Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| React | Legacy | React | Apps Development | PaaS | n/a | 2021 | 2021 |
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| MegaPhone AI | Legacy | MegaPhone AI Curbside | Chatbots and Conversational AI | AI-Powered Application | n/a | 2024 | 2024 | In 2024, Van Horn Automotive Group deployed MegaPhone AI Curbside, a Chatbots and Conversational AI application, to extend SMS curbside and pickup workflows alongside its existing customer communication tooling. The company already uses Megaphone's Amplify CRM across sales, service and reception to centralize customer communications in the United States, and the MegaPhone AI Curbside implementation is positioned to operationalize field pickup and contactless handoff use cases in those functions. Configuration focused on SMS curbside capabilities and conversational automation, implementing two-way SMS message handling, templated pickup and appointment prompts, and rule-based triggers tied to customer status. MegaPhone AI Curbside was configured to manage staged pickup workflows, automated customer confirmations, and basic natural language reply handling consistent with Chatbots and Conversational AI capabilities, reducing manual reception handoffs and standardizing messaging cadence. Integration architecture centered on bi-directional integration with Megaphone Amplify CRM, enabling event-driven messaging from sales, service and reception workflows and centralizing message history in the Amplify CRM contact record. Operational scope remained within the United States and covered the customer facing business functions of sales, service and reception, with messaging orchestration embedded into day-to-day advisor and front desk processes. Governance emphasized centralized messaging templates, approval workflows for outbound communication, and role-based access for reception and service staff to control automated pickup flows. Van Horn cites improved efficiency supporting over 300 cars sold in the prior year through centralized communications, with MegaPhone AI Curbside reinforcing SMS-first pickup and field workflows alongside Amplify CRM. |
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Cox Automotive | Legacy | Dealertrack DMS | Dealership Management | ERP Services and Operations | n/a | 2020 | 2020 | ||
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Dealership Management | ERP Services and Operations |
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2024 | 2024 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2017 | 2017 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Online Meeting Scheduling | Collaboration |
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2023 | 2023 |
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