List of Accent Sales Management Customers
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Since 2010, our global team of researchers has been studying Accent Sales Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Accent Sales Management for Sales Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Accent Sales Management for Sales Engagement include: Analog Devices, a United States based Manufacturing organisation with 24000 employees and revenues of $9.43 billion, CDK Global, a United States based Professional Services organisation with 6500 employees and revenues of $1.69 billion, Synchronoss, a United States based Professional Services organisation with 802 employees and revenues of $174.0 million and many others.
Contact us if you need a completed and verified list of companies using Accent Sales Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Analog Devices | Manufacturing | 24000 | $9.4B | United States | Accent Technologies | Accent Sales Management | Sales Engagement | 2016 | n/a |
In 2016, Analog Devices implemented Accent Sales Management, the application category, to support a sales enablement initiative across its U.S. and global sales organization. The deployment was executed with vendor Accent Technologies and focused on reducing the time sellers spent searching for content and improving seller effectiveness across field and account selling teams.
Configuration centered on content management and guided selling modules within Accent Sales Management, inferred from Accent case materials that describe ADI’s journey. Implementations included a centralized content repository with taxonomy and curated playbooks to drive seller-facing guided workflows and content curation, aligning collateral to sales stages and buyer interactions.
Operational coverage spanned ADI’s U.S. and international sales organization, embedding the Accent Sales Management application into seller workflows and day-to-day engagement processes. The rollout emphasized adoption across sales roles and regions, provisioning access to content management and guided selling capabilities to improve consistency of seller messaging.
Governance focused on content ownership and guided selling process adoption to maintain relevance and reduce search time for sellers. Outcomes explicitly reported include reduced time spent searching for content and improved seller effectiveness, with Accent Sales Management serving as the central application supporting content management and guided selling in the application category.
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CDK Global | Professional Services | 6500 | $1.7B | United States | Accent Technologies | Accent Sales Management | Sales Engagement | 2017 | n/a |
In 2017, CDK Global implemented Accent Sales Management to improve sales rep productivity through sales content management and AI, an implementation later showcased in an Accent-based case study at SiriusDecisions Summit 2018. The deployment of Accent Sales Management centered on content lifecycle and AI-driven content recommendation capabilities, aligned to the Apps Category .
Configuration emphasized a centralized sales content repository, role-based content access and taxonomy, AI-assisted content discovery, and embedded seller workflows consistent with sales enablement and sales performance management practices. Accent Sales Management was configured to support content authoring, approval workflows, and in-session content delivery to sellers, reflecting Accent Technologies product positioning around content management and sales performance.
Operational integration focused on linking content delivery to the seller workflow and CRM touchpoints, inferred from the presentation topic and product positioning that highlighted sales performance and CRM interaction. The implementation scoped operational coverage to sales and revenue operations functions, applying content governance and usage analytics to inform seller adoption and content rationalization.
Governance and rollout included formalized content approval processes, role-based permissions, and enablement for sales teams, with the Accent-based case study presented at SiriusDecisions Summit 2018 serving as a public reference of the initiative. Accent Sales Management was restated throughout the deployment narrative to clarify the relationship: CDK Global Accent Sales Management Apps Category Business Function.
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Synchronoss | Professional Services | 802 | $174M | United States | Accent Technologies | Accent Sales Management | Sales Engagement | 2018 | n/a |
In 2018, Synchronoss implemented Accent Sales Management as part of a CRM Supercharger initiative. The implementation used Accent Sales Management and targeted the Apps Category .
The deployment concentrated on CRM integration and sales performance management capabilities, with Accent Sales Management configured to present sales performance dashboards, opportunity scorecards, and incentive-aligned workflows that embed into daily CRM activity. Accent Sales Management was used to centralize sales performance data and to operationalize sales performance management processes across the commercial organization.
Operational coverage was focused on Synchronoss U.S. sales teams, integrating Accent Sales Management with the incumbent CRM to unify activity and performance signals and to support quota and incentive visibility. Governance and process alignment centered on sales operations and CRM administration to manage data flows, user access, and adoption, and the engagement was presented as a success story demonstrating augmented CRM adoption and improved sales productivity across U.S. teams.
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