AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Adeline AI Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Bloomberg Media 21000 $12.5B United States Operative Adeline AI Marketing Analytics 2024 n/a
In 2024 Bloomberg implemented Adeline AI as an AI layer intended to augment its Operative One revenue and billing environment. Adeline AI Category aligns with Bloomberg's documented Operative One finance and digital billing implementation supporting advertising monetization in the United States. Adeline AI usage is inferred from Operative's 2024 announcement of an AI layer for the Operative suite, and the implementation narrative positions Adeline AI above Operative One to provide capabilities such as model-driven revenue hygiene, billing orchestration, anomaly detection, and natural language reporting for finance and ad operations. The full application name Adeline AI is referenced to emphasize the AI augmentation of existing billing workflows. Integration scope is centered on Operative One, with operational coverage focused on Bloomberg's advertising and monetization operations and on finance and billing teams across the United States. The inferred implementation footprint includes embedding Adeline AI outputs into existing billing pipelines and reporting feeds, and surfacing recommendations to revenue operations and financial controllers. Governance and rollout are described in relation to Bloomberg's Operative One finance and billing workflow improvements, indicating coordination with existing billing governance, staged model validation, and operational review processes. This narrative reflects documented Operative One deployment signals and the inferred alignment of Adeline AI with those revenue, reporting, and billing processes.
Discovery Media 35300 $41.3B United States Operative Adeline AI Marketing Analytics 2024 n/a
In 2024, Discovery implemented Adeline AI alongside Operative's planning and pricing toolset to support advertising sales and operations in the United States. Discovery integrated Adeline AI as an AI assistant within the same planning, pricing and operations workflows Operative provides, positioning the application to enable dynamic pricing and faster RFP responses. The implementation focused on embedding Adeline AI into campaign management and pricing workflows, supplying automated pricing suggestions, RFP response acceleration, and planning orchestration. Functional capabilities emphasized include dynamic pricing controls, campaign lifecycle planning, and pricing governance to align ad operations and revenue operations around standardized pricing decisions. Integrations were executed with Operative's planning, pricing and operations systems to preserve operational data flows and tighten coordination between ad sales, ad ops, and revenue operations across the United States. Apps Category: Governance changes concentrated on centralizing pricing rules and RFP workflow standardization to operationalize improved yield and pricing outcomes.
Sky Media 32000 $18.1B United Kingdom Operative Adeline AI Marketing Analytics 2024 n/a
In 2024 Sky implemented Adeline AI alongside its Operative advertising operations stack to augment forecasting and campaign optimization workflows. Sky Media uses Operative solutions for forecasting and campaign optimization in the United Kingdom advertising operations function and has co-presented with Operative on data-driven forecasting and yield optimization. Adeline AI is described as a 2024 private-beta AI layer integrated across Operative's suite to target sales, operations, and forecasting workflows that Sky operates. The implementation narrative centers on advertising operations capabilities typical for this application type, including model-driven demand forecasting, automated pacing recommendations, and scenario-based yield simulation for campaign planning. Integration emphasis is on embedding Adeline AI outputs into Operative-managed campaign management and revenue forecasting flows so that AI-generated scenarios and prioritization signals can inform sales and operations decisioning. Operational coverage is focused on Sky Media advertising operations in the United Kingdom, supporting sales, campaign operations, and forecasting teams. Governance and rollout coordination are expected to sit with Sky Media advertising operations leadership with configuration and model tuning coordinated with Operative product teams during the private-beta period. Apps Category is .
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FAQ - APPS RUN THE WORLD Adeline AI Coverage

Adeline AI is a Marketing Analytics solution from Operative.

Companies worldwide use Adeline AI, from small firms to large enterprises across 21+ industries.

Organizations such as Discovery, Sky and Bloomberg are recorded users of Adeline AI for Marketing Analytics.

Companies using Adeline AI are most concentrated in Media, with adoption spanning over 21 industries.

Companies using Adeline AI are most concentrated in United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Adeline AI across Americas, EMEA, and APAC.

Companies using Adeline AI range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 100%.

Customers of Adeline AI include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Adeline AI customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.