List of Adomik Customers
Since 2010, our global team of researchers has been studying Adomik customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Adomik for Sales Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Adomik for Sales Analytics include: Publishers Clearing House, a United States based Professional Services organisation with 1274 employees and revenues of $840.0 million, The Guardian, a United Kingdom based Media organisation with 2700 employees and revenues of $320.0 million, The Tab, a United Kingdom based Media organisation with 40 employees and revenues of $5.0 million, Real Men Real Style, a United States based Media organisation with 15 employees and revenues of $5.0 million, Millennial Money Man, part of the Stellar Brands family, a United States based Media organisation with 15 employees and revenues of $5.0 million and many others.
Contact us if you need a completed and verified list of companies using Adomik, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Adomik customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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George Cox Automotive | Automotive | 18 | $2M | United States | Adomik | Adomik | Sales Analytics | 2018 | n/a |
In 2018, George Cox Automotive implemented Adomik to unify programmatic monetization data across its United States operations. They began using Adomik in September 2018 and deployed Adomik Report, Benchmark, Deal and Data Export to remove manual Excel-based reporting workflows.
Apps Category . The Adomik deployment centralized programmatic revenue telemetry and provided configured module outputs and data exports to support ad operations, monetization and revenue analytics teams. The rollout removed spreadsheet-based reporting, shifted recurring reporting into Report and Data Export outputs, and freed analyst time for faster analysis and more strategic revenue work.
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Millennial Money Man, part of the Stellar Brands family | Media | 15 | $5M | United States | Adomik | Adomik | Sales Analytics | 2016 | n/a |
In 2016, Millennial Money Man implemented Adomik on their website, with the Apps Category . The deployment used Adomik to centralize ad revenue analytics and publisher reporting for the media site, positioning Adomik as the primary source for inventory yield analysis and revenue breakdowns.
Configuration focused on campaign-level reporting, inventory yield monitoring, and automated export of revenue data into the site’s internal reporting processes, reflecting typical Adomik capabilities in ad monetization analytics. Operational coverage was scoped to the website’s ad operations and commercial teams within the Stellar Brands family, accompanied by governance changes to consolidate reporting cadence and decision workflows around Adomik outputs.
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My Crazy Good Life | Media | 10 | $1M | United States | Adomik | Adomik | Sales Analytics | 2016 | n/a |
In 2016, My Crazy Good Life implemented Adomik on its website. Adomik is used as the publisher monetization platform in the category, providing centralized visibility into on-site advertising performance for the small media operation.
The deployment followed a lightweight SaaS instrumentation model with Adomik hosting analytics and dashboards accessed by the company's core team. Functional configuration emphasized revenue reporting, yield analysis, and dashboarding modules aligned to ad operations, editorial planning, and finance workflows. Governance centered on a single site owner within ad operations who managed staged onboarding, configuration, and daily reporting to match the ten person operational scale.
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Nestia | Professional Services | 30 | $3M | Singapore | Adomik | Adomik | Sales Analytics | 2023 | n/a |
In 2023, Nestia implemented Adomik, deploying the Adomik Sales Analytics solution on its website to centralize web-derived commercial signals. The deployment supports Nestia, a 30 employee professional services firm headquartered in Singapore, and targets sales and marketing business functions that rely on website engagement data.
The Adomik implementation configures core Sales Analytics capabilities including web event ingestion, configurable dashboards for opportunity and campaign-level reporting, revenue attribution workflows, and audience segmentation for commercial planning. Configuration emphasized dashboard templates, data transformation rules for standardizing web metrics into sales-relevant measures, and scheduled exports to internal reporting views.
Integrations are centered on the website event stream as the primary data source, with data mapped to Nestia sales and marketing workflows for lead qualification and pipeline visibility. The deployment scope is focused on site-level instrumentation and analytical consumption by commercial teams rather than enterprise-wide data warehousing.
Governance for the Adomik Sales Analytics instance was organized around Nestia sales leadership and IT stewardship, with role-based access for marketers and revenue operators and documented data handling rules to maintain consistency of sales metrics. Rollout followed a staged approach from site instrumentation to dashboard rollout, aligning analytics outputs with existing commercial processes and user workflows.
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Publishers Clearing House | Professional Services | 1274 | $840M | United States | Adomik | Adomik | Sales Analytics | 2017 | n/a |
In 2017 Publishers Clearing House's PCH Media implemented Adomik, adopting the platform in April 2017 to support Sales Analytics across its digital advertising operations in the United States. The implementation focused on programmatic revenue optimization and pricing intelligence for open auction and private deal channels.
The deployment used Adomik Report, Benchmark and Deal to automate price optimization and maximize Open RTB revenue. Adomik Report consolidated advertising performance data for yield analysis, Benchmark provided comparative price and bid landscape intelligence, and Deal enabled structured managed deal workflows and floor management. Configuration emphasized automated pricing rules and scheduled reporting to operationalize price optimization for ad operations.
Operationally the solution was applied to PCH Media's monetization stack in the United States and integrated into Open RTB flows and Google AdX to apply optimized pricing across programmatic demand. The implementation supported ad operations, yield management, and sales analytics functions, feeding optimized pricing signals into real time bidding and deal negotiation processes. Data consolidation and reporting aligned sales and ad ops execution for pricing decisions.
Rollout began in April 2017 with governance processes that used Adomik outputs to inform floor setting and deal terms, enabling iterative adjustments by ad operations. Publishers Clearing House reported an average ~15% uplift on AdX and a ~17% holistic uplift across their monetization stack in the vendor case study.
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Media | 15 | $5M | United States | Adomik | Adomik | Sales Analytics | 2017 | n/a |
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Media | 2700 | $320M | United Kingdom | Adomik | Adomik | Sales Analytics | 2016 | n/a |
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Media | 40 | $5M | United Kingdom | Adomik | Adomik | Sales Analytics | 2016 | n/a |
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Buyer Intent: Companies Evaluating Adomik
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