List of Amazon Chat Bot Customers
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Since 2010, our global team of researchers has been studying Amazon Chat Bot customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Amazon Chat Bot for Chatbots and Conversational AI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Amazon Chat Bot for Chatbots and Conversational AI include: Fidelity International, a United Kingdom based Banking and Financial Services organisation with 8800 employees and revenues of $4.81 billion, Fidelity International, a United Kingdom based Banking and Financial Services organisation with 2500 employees and revenues of $500.0 million, Shared Services Connected Ltd, a United Kingdom based Government organisation with 2500 employees and revenues of $400.0 million and many others.
Contact us if you need a completed and verified list of companies using Amazon Chat Bot, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Amazon Chat Bot customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Fidelity International | Banking and Financial Services | 2500 | $500M | United Kingdom | Amazon Web Services (AWS) | Amazon Chat Bot | Chatbots and Conversational AI | 2018 | n/a |
In 2018, Fidelity International deployed Amazon Chat Bot as part of its MS/AWS Chat Bot solutions to extend conversational access to enterprise services for a global user base of roughly 7,000 employees. The Amazon Chat Bot implementation was managed from the Enterprise Mobility function, leveraging existing mobile application delivery channels and mobile SDK embeddings to surface chat-driven workflows inside corporate mobile apps and desktop collaboration fabric.
The implementation focused on conversational front-ends for operational workflows, configured to surface technical support workflows that front-ended ServiceNow and to route HR and expense interactions tied to Workday and Concur. Amazon Chat Bot was configured as a conversational orchestration layer, aligning bot intents with existing mobile app capabilities that used BlackBerry Dynamics and Microsoft Intune SDKs, and with device posture managed through JAMF, Intune and Apple DEP.
Integrations were scoped explicitly with Microsoft Teams, K2 process automation, Power BI reporting, and ServiceNow incident and request handling, enabling the Amazon Chat Bot to act as an integration surface between collaboration, process automation and ITSM. Operational coverage spanned mobile and end-user computing, support and HR-facing services, with global rollout targeting employees using Fidelity’s managed mobile estate.
Governance and operational ownership rested with the Enterprise Mobility lead, who retained vendor management for the AWS chat solution alongside responsibilities for MDM and MAM platforms. Rollout and change control were coordinated through existing mobility governance, aligning chat bot intents with service owners and embedding the Amazon Chat Bot into established mobile application release and support processes.
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Fidelity International | Banking and Financial Services | 8800 | $4.8B | United Kingdom | Amazon Web Services (AWS) | Amazon Chat Bot | Chatbots and Conversational AI | 2018 | n/a |
In 2018, Fidelity International implemented Amazon Chat Bot as a conversational interface layered onto its enterprise mobility and collaboration tooling. The implementation targeted the Apps Category .
Amazon Chat Bot was configured to provide intent routing and natural language understanding for employee-facing HR and IT inquiries, and to act as a conversational front end to existing mobile applications used by circa 7,000 employees. Configuration work aligned the bot with the organisation's mobile SDK footprint, reflecting prior embedded use of BlackBerry Dynamics and Microsoft Intune SDKs, and accommodated device management constraints governed by JAMF and Intune. The implementation included standard conversational modules for authentication orchestration, session management, and dialog flow management consistent with enterprise chat bot deployments.
Integrations were defined to surface data and workflows from ServiceNow, and to interoperate with Microsoft Teams, K2 workflow automation and Power BI for analytics, while also providing access points to SaaS systems such as Workday and Concur that the mobility team managed. Operational ownership and governance remained with the Enterprise Mobility and Product Ownership team, combining vendor management, mobile application development and support processes tied into the existing ServiceNow support application. Rollout and operational scope focused on employee support and productivity use cases across Fidelity International's global employee base.
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Shared Services Connected Ltd | Government | 2500 | $400M | United Kingdom | Amazon Web Services (AWS) | Amazon Chat Bot | Chatbots and Conversational AI | 2021 | n/a |
In 2021 Shared Services Connected Ltd implemented Amazon Chat Bot as part of a broader AWS conversational architecture, the Apps Category . The initiative addressed shortcomings in the historical AVAYA Telephony and 8x8 Live Chat approach by adopting Amazon Chat Bot for automated conversational handling and routing across digital channels.
The implementation centered on Amazon Chat Bot integrated into an AWS stack, with design work specifying conversational intents, session management, and fallback routing to human agents. Configuration emphasis included chat session orchestration, authentication handoff patterns, and leveraging AWS Connect telephony for voice routing as a complementary service to the Amazon Chat Bot capability.
Integrations included proposed use of AWS Connect telephony for voice channel coverage and the AWS Live Chat offering to provide web chat, with AWS API Gateway introduced as an interim API layer in the absence of a strategic API Management Platform. The scope focused on shared services customer contact workflows within the United Kingdom public sector environment, aiming to unify telephony and live chat under a consistent conversational interface.
Governance workstreams addressed conversational design standards, escalation workflows from Amazon Chat Bot to human agents, and interim API governance around AWS API Gateway. Rollout planning emphasized staged channel activation, session logging standards for compliance, and operator training for hybrid bot plus human handling.
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