List of Aplaut Customers
Moscow, 107023,
Russia
Since 2010, our global team of researchers has been studying Aplaut customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Aplaut for Web Content Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Aplaut for Web Content Management include: LG Electronics South Korea, a South Korea based Manufacturing organisation with 83000 employees and revenues of $64.61 billion, Lg India, a India based Manufacturing organisation with 3796 employees and revenues of $2.94 billion, Leroy Merlin Russia, a Russia based Retail organisation with 7500 employees and revenues of $730.0 million, Petrovich, a Russia based Distribution organisation with 2500 employees and revenues of $650.0 million, Sportmaster, a Russia based Retail organisation with 2300 employees and revenues of $451.0 million and many others.
Contact us if you need a completed and verified list of companies using Aplaut, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Aplaut customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Leroy Merlin Russia | Retail | 7500 | $730M | Russia | Aplaut | Aplaut | Web Content Management | 2017 | n/a |
In 2017 Leroy Merlin Russia deployed Aplaut on its public website. The implementation concentrated on the customer-facing web channel, embedding Aplaut components into site pages to deliver online product presentation, content delivery and user interaction workflows. Leroy Merlin Russia used Aplaut to centralize web based customer engagement and merchandising presentation across its Russia ecommerce site.
Implementation focused on front end instrumentation and configuration of Aplaut modules for content and interaction control, with operational ownership assigned to web and merchandising teams. Integrations were managed at the site layer and publishing pipelines, aligning Aplaut configuration with existing web content management and commerce operations. Governance emphasized iterative rollout through site updates, ongoing configuration management, and close coordination between merchandising and digital operations.
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LG Electronics South Korea | Manufacturing | 83000 | $64.6B | South Korea | Aplaut | Aplaut | Web Content Management | 2025 | n/a |
In 2025, LG Electronics South Korea implemented Aplaut on its corporate website. Aplaut is deployed as the category and is being used to support the company digital customer-facing web presence and site-level application functionality.
The deployment is web-hosted and configured to centralize content presentation, user interaction workflows, and front-end application logic, with Aplaut serving as the platform for those capabilities. Implementation scope focuses on the corporate website and aligns operational ownership between digital marketing and IT for configuration management and runtime oversight. Governance emphasizes centralized control of site configuration, content workflows, and change management to maintain consistent user experiences across the company web properties.
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Lg India | Manufacturing | 3796 | $2.9B | India | Aplaut | Aplaut | Web Content Management | 2018 | n/a |
In 2018, Lg India implemented Aplaut on its public website, deploying Aplaut as the web-facing application for site-level workflows. The implementation embedded Aplaut into page components and administrative consoles, Apps Category .
The deployment placed operational ownership with digital and marketing teams, configuring Aplaut for content workflows, user interface components, and administrative controls. Governance centered on staged publishing and change control processes to align content owners and site operations.
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Petrovich | Distribution | 2500 | $650M | Russia | Aplaut | Aplaut | Web Content Management | 2018 | n/a |
In 2018, Petrovich deployed Aplaut as its Web Content Management solution. Aplaut is used on Petrovich's public website to manage product and corporate content for the distributor's online presence.
The implementation centers on core Web Content Management capabilities, including template driven page rendering, centralized content authoring, media asset management, and editorial workflow controls for staging and publishing. Aplaut is positioned to support localization and metadata driven content, enabling catalog and marketing teams to maintain product descriptions, promotions, and informational pages through role based content workflows.
Operational coverage is focused on the public website, with day to day responsibility residing with digital, marketing, and merchandising teams. While specific third party integrations are not listed, Aplaut as a Web Content Management platform typically exposes integration points for analytics, site search, and commerce or product information systems, which aligns with the needs of a distribution company operating an online catalog.
Governance appears to rely on structured editorial and approval processes, centralized template governance, and scheduled publishing cycles to control site updates. Petrovich Aplaut Web Content Management usage reflects an enterprise oriented CMS deployment supporting content lifecycle management across marketing and product functions.
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Sportmaster | Retail | 2300 | $451M | Russia | Aplaut | Aplaut | Web Content Management | 2017 | n/a |
In 2017, Sportmaster implemented Aplaut as its Web Content Management solution for the corporate storefront at sportmaster.ru. The deployment centralized editorial control for site content, marketing campaign pages and product-facing content to create a consistent content model across the retail site.
Aplaut was configured to provide content authoring, template management, media asset management and staged publishing workflows. The implementation used Aplaut content modeling and template controls to separate content from presentation, enabling reusable layouts for category pages, promotional banners and product landing experiences.
The Aplaut installation was integrated with Shoppilot on the customer-facing site to coordinate content driven commerce workflows. Integration concentrated on synchronizing promotional content and merchandising banners with Shoppilot commerce objects, ensuring content to commerce handoff between editorial publishing and online storefront behavior.
Operational ownership was established within marketing and e-commerce teams, with editorial governance implemented through role based approvals and scheduled publishing. The configuration emphasized content lifecycle controls and SEO management aligned to retail merchandising and campaign operations.
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